by Danny Meadows-Klue
As direct marketing moves from telephone and email to mobile, many people are concerned about how they can opt-out from being called. In the UK, all reputable companies screen their list of phone numbers against the special list of people who have opted-out of the process. That’s managed by the Telephone Preference Service (TPS), who also manage opt-outs of home phone numbers here in the UK.
The Telephone Preference Service can accept the registration of mobile telephone numbers, however it is important to note that this will prevent the receipt of marketing voice calls but not SMS (text) messages. If you wish to stop receiving SMS marketing messages, please send an 'opt-out' request to the company involved.
