PressGazette.co.uk
4th November 2008
Is it my imagination, or has the number of sponsored supplements in Media Guardian increased since the “demise” (TM Roy Greenslade) of Press Gazette?
Oh well: I suppose that these things are a fact of journalistic life — a bit like moral hazard in the banking profession.
The latest one is an 8-page sponsored effort underwritten by the Internet Advertising Bureau — the trade body that represents Britain’s digital ad agencies and keeps us in a state of perpetual admiration for the sector’s soaraway growth rate.
