Channel shift: from print to web

Thursday, 10 November 2005

IFRA newspaper annual congress - Madrid

In this keynote we look at the migration of display and classifieds to new editions and to new intermediaries. Craig's List, EBay, Google and Amazon now compete with the local press, while Yahoo, MSN and AOL offer the online equivalent of television audiences. The changes on the media landscape may feel dramatic but are nothing compared to what's yet to come.

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