London

At Digital we've been probing people's views for what the online ad industry will be with at the end of the decade. Since 2004 we've been forecasting internet adspend to be around the same size as the TV industry by the end of 2010. TV we expect to drop from 23% into the high teens and although the advent of IPTV will blur some of the definitions, we’re confident that web advertising will overtake national press and then direct mail to match TV. Tonight we invite the Daily Mail’s Guy Zitter, i-Level’s Andrew Walmsley, Future’s Stevie Spring and The Guardian’s Richard Eyre to join us in some crystal ball gazing and suggest what the numbers will be.

Materials: Materials are restricted to participants.
Bookings: To apply for a place email our events team.