Getting internet advertising right for online newspapers | 08/04/08

Tuesday, 08 April 2008

IFRA International Ad Conference | Paris

Danny Meadows-Klue takes the chairmanship of the first IFRA congress to explore in depth the challenges and models for online newspaper advertising revenues. Danny was the publisher of one of Europe’s first online newspapers (www.telegraph.co.uk) before co-founding the UK and European Interactive Advertising Bureau (www.iabuk.net) trade associations, then the Digital Strategy Consulting group and the Digital Training Academy. For over ten years he has been helping online media brands boost their revenues, and over the two days he will share insights, structures and approaches newspaper directors can takeaway and implement.

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