Brands are wasting much of their digital marketing budgets by failing to apply the right digital strategy and creating buzz rather than sales. This international keynote highlights what’s working and what’s not in the digital marketing strategies of leading brands. Digital marketing audits tracked the effectiveness of campaigns, highlighting the weakspots and showing marketing managers how to improve internet advertising effectiveness. To request a copy of the key findings of the Digital Marketing Audit Research for brand teams, email TheTeam@DigitalStrategyConsulting.com