Daily digital marketing research and news
Daily digital marketing research
Digital Intelligence archives
Consultancy and research
Want more? Sign up for weekly briefings
Billionaire activist investor Carl Icahn said last night that he had sold his entire stake in tech giant Apple due to the risk of China's influence on the stock.
Twitter has released a mixed earnings report for the first quarter of 2016, as the social network struggles to com[pete with larger rival Facebook.
Beautifulpeople.com - an elite dating site that only permits attractive people to sign up - has reportedly had private information about more than a million users leaked.
A survey among close to 1200 professionals across different industries shows that while more than half recognize the importance of big data, only a quarter is able to achieve productivity gains.
Consumers are increasingly worried about their online privacy and security, especially when it comes to how their personal data is handled by private corporations and governments, according to new global research.
Here are the top digital marketing data and case studies that caught our eye.
Facebook shares have jumped after reporting a tripling of first quarter profits from a year earlier to $1.51bn, boosted by a huge increase in mobile.
Tinder is testing a new feature called 'Tinder Social' that reveals which of a user's Facebook contacts are using it.
Dutch airline KLM has become one of the first brands to use Facebook’s new branded messenger bots, powered by Nexmo.
Millward Brown and Kantar Worldpanel have struck a partnership in the UK to help brands simultaneously evaluate both brand and sales performance delivered by their digital marketing campaigns.
Is digital a help or hindrance to the high street? New research suggest that technology is offering shoppers a more mobile-friendly shopping experience in-store, helping retailers unlock an extra £200 million in sales each year.
Quarterly revenue at Apple have declined for the first time since 2003, as iPhone sales weaken amid strong competition.
YouTube has launched “Bumper Ads”, a lightweight, 6 second, non-skippable in-stream ad unit bought via AdWords and designed to drive awareness and reach.
Almost two thirds of fashion traffic is now mobile, with more than 50% of multi-device sales occurring one week after the cookie is dropped, according to this new infographic.
Adobe has linked up its electronic signature platform with its Marketing Cloud platform, in a bid to make it easier for marketing and e-commerce to produce a “paperless experience”.
AOL has launched its MAKERS content platform in the UK, designed to champion pioneering women, with Olympéa by Paco Rabanne, as the exclusive sponsor.
The overwhelming majority of customers (89%) would prefer to engage with AI-driven virtual assistants to speed up finding information from companies, according to new research.
Unilever brand Knorr has created an interactive digital tool that lets users figure out their flavour preferences, and used it to match up strangers on a first date to see if a shared passion for certain tastes would create chemistry. See why it's our video viral of the week below...
Alessandra Ferri was the youngest ever principal dancer at The Royal Ballet. Thirty three years later, she is now dancing with her younger self thanks to hologram technology in a new ad for No.7.
One-third of consumers are using social networks to research products before making a purchase, strengthening the case for Facebook's recent AI Messenger chatbots, according to new research.
Karaoke technology firm Sunfly is marking its 25th Anniversary with the launch of streaming service which will allow every household in the UK to access its karaoke library through their tablets, laptops, smart phones and TVs.
Italian football team AC Milan has come under criticism for perfoming a spoof 'Haka' dance before a match to promote a Nivea cream, with many branding the act 'disrespectful'.
Alphabet - Google's parent company - has reported a 17% rise in quarterly revenue after strong advertising sales on mobile devices.
Marketers spent 86% more on social advertising year-on-year in Q1 2016 with spend on mobile ads on social networks going up by 122% globally according to the latest quarterly data from Kenshoo.
A digital divide is opening up across the British economy, with just over half (55%) of “pioneer” firms adopting digital technologies and processes, while the other half (45%) are falling behind. This is according to new research by the CBI and international technology and consulting firm, IBM.
The population of Middle East and North Africa (MENA) countries are most likely to use a smartphone to access the internet, according to new data.
Facebook is considering introducing a 'tip jar' which would let users give a cash tip in exchange for a good post, rather than just a 'like', according to a news report.
Brits are 63% more likely to open an email with an emoji accompanying the subject line, ahead of US and other European couterparts, according to new research.
Iconic sunglasses brand Persol has launched an interactive graphic novel on social media, letting fans vote on what happens next in the story.
Top stories from the previous few weeks
Archived Digital Intelligence
For access to earlier editions of Digital Intelligence you will need your client passwords. Digests and thematic reports are also available along with our market sector analysis on topics such as online advertising spend.
Send us your news
In the Digital Intelligence publication we focus on research data, industry trends and key steps in the development of the digital networked society.
If your company is generating news that could contribute to this then why not get in touch? Email Research@DigitalStrategyConsulting.com.