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Popular online community Reddit is experiencing a huge user backlash following the dismissal of a popular staff member.
Here are the top digital marketing data and case studies that caught our eye.
Facebook is to share ad revenue with selected videos creators that post on its new ‘suggested videos’ scheme, in a step toward luring more premium content away from sites like Google’s YouTube.
The Economist has launched an experiential marketing campaign designed to encourage new subscriptions by dishing out free ice cream with one small twist… all the ice cream contains real insects.
With Apple Music going live, this new infographic from IHS looks at how the Spotify rival could kick start the on-demand music market in the UK, US, France and Japan.
Online advertising in Europe reached 11.8% growth to reach a market value of €30.7bn, remaining the second biggest media category as catches TV in terms of investment.
Were you too busy to make it to Cannes Lions this year? This seven-day highlights compliation brings you the best of the speeches, interviews and backstage chats from the biggest marketing event of the year.
Not content with knowing you're entire social life, Facebook now wants to read your mind- and has the technology to do it, according to CEO Mark Zuckerberg.
Mobile phone roaming will end in July 2017 and will be significantly cut next summer in an agreement on telecoms laws reached last night between MEPs and representatives of EU governments.
Earlier in 2015, Dominos took an innovative approach to pizza orders, catering for the Snapchat and Yo! Generation with emoji based ordering system. The Twitter-based campaign was so successful it won this year’s Cannes Titanium Grand Prix for most breakthrough idea of the year. This case study looks at the pizza chain’s recipe for success.
All too often, YouTube ads are not tailored to pre-roll, meaning that viewers are likely to skip because they are given little incentive to continue watching. The case study looks at how US car insurance firm Geico generated 725,000 unaided YouTube views in one day by playing on the format, winning the 2015 Canes Lions Grand Prix in the process.
Almost one in seven (15%) British adults online are currently using ad blocking software – mainly because they find online ads interruptive or annoying, according to new research.
Forget Marvin the Paranoid Android- we now have Google the Nihilistic Synthetic. The web giant's new super-intelligent robot has answered some of life’s biggest philosophical questions, providing some rather creepy answers that highlight challenges facing AI technology in the future.
Amazon has debuted a one-hour delivery service dubbed ‘Prime Now’ in London, offering high speed delivery on selected items to customers in east and central London.
Admist Greece’s ongoing financial crisis, the government has stopped online payment transactions from going ahead using Greek debit or credit cards.
Consumers are more receptive to email marketing than perhaps brands think, with highly active email users will tolerate up to an average of five messages per week before complaints start happening, according to new research.
RadiumOne has secured $54 million in equity and debt financing led by Harmony Partners with participation from Industry Ventures and existing investors Adams Street Partners, Crosslink Capital, Trinity Ventures, and DFJ Esprit.
Facebook is opening an office in an affluent suburb of Johannesburg next month, as the social network looks to reach more users on the continent.
Microsoft is reportedly going to axe its display ad business, instead handing over all such operations handed over to AOL and AppNexus.
There has been a massive increase in marketers' use of first party data, with the use of third party data in decline, according to new research.
The final day of Cannes Lions 2015 included sessions from Heston Blumethal, Matsuko-Roid, TBWA and AOL's digital prophet Shingy. View the video highlights below.
The Cannes Lions International Festival of Creativity Film Jury awarded one of its top prizes to a mould-breaker in the category: a spot from Geico's "Unstoppable" campaign that dares viewers to try and stop watching ads in which "nothing" happens.
Last week, the media and marketing industry descended on the French Riviera for the annual Cannes Lions International Festival of Creativity. We look back on some of the key trends to emerge from the event.
India is set to be the "single greatest opportunity over the next five to 10 years" according to future 21st Century Fox CEO James Murdoch.
Friday’s sessions at the Cannes Lions festival features Hollywood film and television producer Brian Grazer Brian Grazer, the team behind Serial, DDB's Amir Kassaei and Al Gore. Watch the video highlights here.
Day five of the cannes Lions Festival 2015 featured James Murdoch, Heineken, Jeff Goodby and David Guetta.Watch the catch up video here.
Programmatic's share has of the UK display ad sector risen from 28% to 45% in a year and is now worth almost £1bn, according to new research from the IAB.
Dove, Cadbury, Kitkat, and BBC are just some of the big businesses yet to register the controversial .sucks domains that emerged from their sunrise period at the weekend, according to new research.
As the first generation to grow up around digital technology, Millenials represent a hugely important demographic to marketers. This infographic from RawNet tracks the evolution of this tech-savvy group.
Top stories from the previous few weeks
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