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The US senate took the first step Thursday toward blocking rules that would restrict how some big tech companies share and sell personal data, a controversial move that has large implications for online privacy.
Machine learning specialists command the highest salaries among developers in the UK and Ireland, Stack Overflow’s Developer Hiring Landscape Report reveals. A machine learning specialist receives on average a £56,851 annual salary, 24% higher than the mean wage for developers in the British Isles.
According to research by Mintel, Brits spend more on Mother’s Day than Father’s Day – an estimated £510 million was spent in the UK on Mother’s Day in 2015 compared to £360 million on Father’s Day, with less than half (47 percent) of Brits spending money on their dads* But what retailers are getting it right on Mother’s Day and what products and gift ideas are they offering?
More than two thirds of retailers are now exploring secondary revenue options to boost their profitability, new research conducted by Webloyalty and the British Retail Consortium (BRC) has revealed.
8 out of 10 online shoppers vow not to go back to a retailer if they have a bad experience returning items
Retailers who fail to provide consumers with a customer friendly and easy returns service risk losing a large proportion of their customer base, according to new data from leading European payments provider Klarna.
Visual marketing platform Olapic has been selected by P&G brand Aussie Hair to offer a content format, called Content in Motion.
Adobe is combining its sales, marketing, CRM and product development tools for marketers under one cloud-based system called Adobe Experience Cloud.
The Coalition for Better Ads, a consortium of brands and leading digital platforms, has released initial Better Ads Standards for desktop and mobile web that reflect consumer advertising preferences in North American and European markets.
Yahoo has struck partnership with location specialist Statiq, which will see Yahoo refine its ability to offer location-based targeted advertising for brands in the UK.
Pottery Barn is launching an augmented reality app, called 3D Room View, that lets customers visually try out living room furniture before they buy it.
Twitter users are keen second-screeners – being 33% more likely than the average internet user to be on another device while watching TV, according to new research.
Pinterest is a ‘sleeping giant’ when it comes to helping business owners growing their businesses. This infographic from offers 6 quick Pinterest hacks you can easily implement to grow your business.
Facebook has launched a new feature designed to discourage users form sharing false or "disputed" news.
A study by Realeyes and Mars has revealed emotion measurement technology can distinguish between ads which deliver high or zero/low sales lift with 75% accuracy.
Google has launched two new ad features to give advertisers more clarity on whether their campaigns are engaging with consumers: “Unique Reach” and “Watch Time”.
UK online retail sales were up +15% year-on-year (YoY) in February, according to the latest figures from the IMRG Capgemini e-Retail Sales Index, building on solid growth in February 2016 (+16%).
LinkedIn has an updated version of its popular Sales Navigator tool: Sales Navigator Enterprise.
Do you want to know if you're being paid enough in your tech role? Or are you considering a career in tech and want to know what you could be getting paid in the future? This new infographic from Agil8 offers a salary guide for job roles in the tech industry.
Adidas is reportedly moving more of its ad budget away from TV and into digital channels, and is looking to quadruple its online sales by 2020, according to the company’s chief executive Kasper Rorsted.
Premium media brands outperform all advertising industry benchmarks against desktop display, video and mobile - with lifts of up to 92% in some instances, according to new research.
Homeware items such as toasters, cookers account for a quarter of all online retail searches in 2017 in the UK, with one in five searches for furniture, according to new research.
China’s urban middle class have moved from price to premium in the 2017 BrandZ Top 100 Most Valuable Chinese Brands.
Media planners are relying less on demographic data and insights to inform advertising strategy, and instead favour contextual data and insights when it comes to defining campaign strategies and optimising performance, according to new research.
M&S has become the latest brand to “pause” its Google ads over fears it is appearing next to extremist content, following similar decisions from McDonald’s, L’Oreal, Tesco, major banks and the UK government.
Female gamers are more likely to have a gaming partner, with three quarters of male gamers feeling their partner spends more time on their consoles than on their relationship, according to a new study.
Mobile ad spending in Germany will reach €3.2 billion ($3.5 billion) this year, representing more than half (57.2%) of all digital ad spending for the first time, according to new research.
A chart-topping game that’s been sweeping the globe has been launched for the Amazon Echo and now boasts voice assistant Alexa as its game host.
Online CRM firm iAdvize is integrating with WhatsApp, letting brands communicate directly with their customers and prospects via WhatsApp.
The cost of global online ad fraud could reach $16.4bn this year, with advertisers set to lose more than twice as much as previous estimates suggested, according to new research.
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