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A new report from Juniper Research forecasts that the number of mobile coupon users will rise from 560m this year to 1bn in 2019. According to the "Mobile Coupons: Consumer Engagement, Loyalty & Redemption Strategies 2014-2019" study retailers will increasingly engage directly with consumers via mobile channels and the use of coupons will be more tightly integrated into loyalty programmes.
Microsoft has confirmed that it is under investigation in China, as the nation's State Administration for Industry and Commerce (SAIC) has announced that it is investigating "alleged monopoly actions".
Facebook is set to remove the in-built messaging function from its mobile app over the next few days, in favour of its standalone Facebook Messenger app. The company has been trialling the strategy in Europe since April, and has now decided to roll-out the change worldwide.
Apple has filed a new patent for smartwatch designs under the name ‘iTime’, fuelling more speculation that the electronics giant is making a leap into wearable technology.
Google Glass is to get its own barcode scanner, via eBay’s Redlaser app, opening up new channels for marketers in the process.
New research by YouGov on behalf of Webhelp has found that only 15% of leading companies responded to tweets from customers, and 64% of businesses took more than an hour to reply.
Ryanair has announced that its new mobile app has been downloaded 1m times in the first 10 days since launch. The app includes a mobile boarding pass function and forms part of Ryanair's strategy to improve customer services, following the company's first reported drop in profits for five years, in May.
With headlines last week focussing on Amazon's unexpectedly high quarterly loses, it's easy to miss just how how far and wide the company is continuing to expand and experiment across the digital landscape.
Here are four new products or shifts worth keeping an eye on...
Amazon has posted a quarterly loss of $126m (£74m) on the back of significantly heavy investment in smartphones, warehouses, delivery systems and digital content. This compares with a $7m loss for the same quarter in 2013.
Facebook is rolling out device targeting to its Mobile App Ads platform, allowing advertisers to segment users by handset model, OS version and how users are connected to the internet. The update is being rolled out to advertisers over the next few days.
As rules on cookies tracking become stricter, new web tracking techniques have cropped up, including a new ‘canvas fingerprinting’ tool that’s almost impossible for users to block… for now.
New research from Webtrends has revealed that 68% of British 18-24 year olds are not worried about the amount of data they are sharing online with brands. Furthermore, only 23% think that data sharing will be viewed negatively in the future.
New research from GlobalWebIndex has found that Coca-Cola, McDonald's, Visa and Adidas were the most recognised sponsors from the 2014 World Cup, with recognition levels of 50%, 39%, 41% and 36% respectively (among UK, US and Brazilian consumers).
Unilever has released five different briefs on the theme of "Internet of Things" through its Unilever Foundry program. The program provides a means for innovative start-ups to collaborate directly with the company to trial and pilot new technologies.
The vast majority of new broadband customers in the UK are opting out of porn filters when prompted to install them by service providers, according to new research from Ofcom.
Mobile advertising grew to 62% of all Facebook's ad revenues in Q2 (from 41% in 2013) as the company continued to develop and enhance its mobile platform. Year-on-year, profits for Q2 rose 138% to $791m (£464m) as total revenues from advertising grew 67% to reach $2.68bn (£1.58bn).
Russia's parliament has passed a new amendment that forces Internet firms such as Facebook, Google, Skype and Twitter to physically store all electronic data involving its citizens within the country.
This chart shows the year-on-year change of Google ad revenue and cost per click (CPC) . Cost per click shows consistent losses each quarter with a reported -6% loss for Q2 2014. Ad revenue also sees a dramatic fall from Q3 2011 but shows steady gains since Q2 2013, finishing Q2 2014 with 19%.
This chart shows the number of apps that consumers own and the amount of free time per month. People who have over 30 hours free time a month also download the most apps with almost 27 apps installed on their smartphones.
This chart shows the top preferred push notifications by category for the UK. Consumers are most likely to want to receive deals or offers from their supermarket, or updates on their favourite music with both categories having a 22% favourability rating. Push notifications from price comparison sites are the least desired with 19%.
This chart shows customers' preferred mobile push notifications. Customers are most responsive to sales promotions with 34%. Location-based offers and new product launches are the least popular themes for push notifications each receiving 26%.
This chart shows the sales methods for digital display advertising. Programmatic refers to display ads that are bought and sold using automated systems and processing, such as real time bidding. This chart shows that across several digital media, direct is the preferred buying and selling format Programmatic is most popular on mobile display and video ads, but forecasts predict programmatic processes will amount to half of an digital display ads.
Facebook is launching a new ‘Save’ feature that lets users bookmark content for later viewing, as the social network looks to boost engagement (and ad spend) on its site.
View this promo video here:
Apple's growth prospects are looking brighter ahead of its iPhone 6 launch, with strong sales in China boosted its profits- but its iPad sales are falling as tablet competition heats up.
Watch this Bloomberg video discussing Apple's future moves here:
Yahoo has bought app analytics firm Flurry, as the embattled web giant looks to boost its mobile ad revenue.
An Irish government genealogy site has been criticised by the country's data watchdog for leaking ID information.
Xiaomi has launched a new flagship smartphone and low-cost companion wristband, as the fast-growing Chinese electronics firm looks to expand into the wearable technology sector.
Digital copyright infringements - ISPs to become gatekeepers in new digital marketing regulation push
Suspected pirates are about to get chased by their ISPs as the UK steps up enforcement of digital copyright infringements as digital marketing regulation becomes more sophisticated – but do you want your ISP knowing what you’re downloading?
Here are the top digital marketing data and case studies that caught our eye.
Google’s revenue from Cost Per Click (CPC) ads, a key measure of the quality of its advertising, have fallen for the 11th quarter in a row, as pressure from international markets and the rising popularity of social media push the value of paid search ads downwards.
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