Mobile traffic ‘converting at rate of 3.1%’- study

25/06/2012

Mobile is accounting for 7.85% of all online sales in the UK, according to new research. The study, from Affiliate Window’s second annual m-commerce white paper, looks at mobile growth trends. On average across all mobile platforms, mobile raffic is converting at 3.1%, and 10.94% of traffic is now mobile (including tablets).

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Source: Affiliate Window

In terms of platforms, iPhones and iPads are the lead driver for mobile growth, accounting for nearly nine in ten sales, according to the report.

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Read the report here

Source: Affiliate Window

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