Content marketing and SEO: Why every website article should start with keyphrase thinking

21/11/2012

Getting your content discovered in search engines has been the battle digital marketers have been fighting for almost 20 years. It’s a combination of both art and science, and there are simple steps that should be on every marketers’ agenda. Danny Meadows-Klue has been teaching Search Engine Optimisation since the late 90s, and here he explains how consumer brands should approach content marketing and SEO.

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