European mobile traffic trends: UK, Ireland and Russia lead the way


In Europe, the computer is no longer the only access point for digital content. New data from comScore indicates that the UK, Ireland and Russia lead Europe for mobile traffic.

This chart shows what percentage of website traffic originates from non-computer devices such as Mobiles and Tablets by market.

In an analysis of June 2012 browser-based internet traffic in Europe, the UK led with the highest share coming from non-computer devices at 16.4 percent.

Other markets at or above the 10 percent mark are Ireland (11.5%), Russia (10.4%) and Norway (10.0%).


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