Tesco launches £119 ‘Hudl’ tablet

24/09/2013

Tesco has launched its own 7-inch tablet, priced at £119 as the supermarket looks to rival the likes of Apple, Google and Amazon in the increasingly competitive market.

hudl.jpg

The Android-operated, seven-inch device is priced at £119, compared to the £250 iPad Mini, the £199 Google Nexus 7 and the £99 Kindle Fire.

The Hudl features a high-definition widescreen display, nine hours of video battery life, and 16GB of memory, which can be extended to 48GB.

The tablet, which comes in black, blue, red and purple, goes on sale from September 30. It offers wifi, Bluetooth and a micro HDMI port.

Philip Clarke, Tesco CEO, said: "The digital revolution should be for the many, not for the few."
The Hudl has an in-built Tesco launcher button, which allows users to shop, see their Clubcard points, watch movies on Tesco's Blinkbox system and listen to music.

It also comes with a range of in-built apps, including YouTube and Google Chrome, and users can download new apps on Google Play.

Clarke said: "We feel the time is right for Tesco to help widen tablet ownership and bring the fun, convenience and excitement of tablets to even more customers across the UK."
Tesco said that the Hudl had been designed from scratch taking into account what customers wanted.

This week, Microsoft also launched a new version of its Surface tablet, including a version with a smaller screen to compete with the iPad mini. The original Surface launched in October but sales have been slow.

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