Tesco plans own-brand smartphone

07/05/2014

Tesco is planning to launch its first own-brand smartphone by the end of the year, running Google's Android software with a specification will be ‘comparable to the Samsung Galaxy S5’, according to a news report.

Speaking to the BBC, Tesco chief executive Philip Clarke said the device would be pre-installed with Tesco services.

The smartphone plans follow the launch of a Tesco's tablet, the Hudl - which has sold half a million units so far.

A refreshed version of the Hudl tablet - the Hudl 2 - will be released in September, Clarke said.
Clarke also coined a new phrase - "New Tesco" - to sum up his effort to change the company's focus away from huge stores and on to smaller shops that are more focused on the particular needs of a local community.

He said Tesco would open 12 big stores in the coming year, but no more of the huge Tesco Extras.

<< Back to today’s Digital Intelligence news

Copyright ©2000-2019 Digital Strategy Consulting Limited | All rights reserved | This material is for your personal use only | Using this site constitutes acceptance of our user agreement and privacy policy