Conversion rates for paid vs organic social network advertising: Global

24/09/2014

This chart shows that paid ads on social networks have better conversion rates than organic content. On Twitter, ads were more than twice as likely as organic tweets to convert users. On Pinterest, the situation was reversed, but overall, brands using Convertro saw around a 25% lift in conversions with paid social ads vs. organic social content.

Conversion rates for paid vs organic social network advertising: Global . This chart shows that paid ads on social networks have better conversion rates than organic content. On Twitter, ads were more than twice as likely as organic tweets to convert users. On Pinterest, the situation was reversed, but overall, brands using Convertro saw around a 25% lift in conversions with paid social ads vs. organic social content.

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