Twitter removes user backgrounds: Paving way for more ad space?

Jul 22, 2015 | Social media

Twitter has removed customised wallpapers from the pages of its users in a raft of changes to its customisation options- sparking rumours that the social network is planning use the space for more ads. The move means that user-uploaded profile wallpapers were replaced with a generic white background. An exception being backgrounds will still appear […]

Twitter has removed customised wallpapers from the pages of its users in a raft of changes to its customisation options- sparking rumours that the social network is planning use the space for more ads.


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The move means that user-uploaded profile wallpapers were replaced with a generic white background. An exception being backgrounds will still appear when individual tweets are opened.
The change was initially made without an announcement, prompting many users to wonder if the site had broken, but a Twitter spokesperson confirmed that the update was deliberate.
“We’re removing background images from the home and notifications timelines on web for all users,” the company told Engadget. “Now, background images are only available where logged-in users will see them publicly [Tweet pages, list pages and collections pages].”
Some users have speculated that the changes are to pave the way for adverts which take over the whole background.
Twitter is offering advice on the new design options here.

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