PewDiePie assembles YouTube stars for content talent network


YouTube's biggest star Felix Kjellberg, more famously known as PewDiePie, has launched his own talent network for online video creators.

PewDiePie says he's put together an "Avengers-like talent squad" of some of the most popular video stars to help him.

"It's me and a bunch of awesome YouTubers coming together as a group to do awesome things," he says.

Kjellberg has joined forces with Disney-owned Maker Studios to launch the multichannel network called Revelmode that brings together a collection of online celebrities.

The platform will be used to develop everything from original series, games and animated videos to music and clothes.

So far, the eight people signed up include vloggers, gamers and comedians.

• CinnamonToastKen (Ken Morrison)
• CutiePieMarzia (Marzia Bisognin)
• Dodger (Brooke Lawson)
• EmmaBlackery (Emma Blackery)
• JackSepticEye (Sean McLoughlin)
• Jelly (Jelle van Vucht)
• Kwebbelkop (Jordi van den Bussche)
• Markiplier (Mark Fischbach)

Revelmode will be part of Maker Studios, the multi-channel network (MCN) PewDiePie's been signed to since 2012.

YouTube allows multi-channel networks (MCN) to operate on its platform.

They offer to manage and help promote channels of rising stars, often taking a big chunk of the talent's advertising revenue in return.

<< Back to today’s Digital Intelligence news

Copyright ©2000-2019 Digital Strategy Consulting Limited | All rights reserved | This material is for your personal use only | Using this site constitutes acceptance of our user agreement and privacy policy