Digital fashion trends: Mobile drives aspiration, desktop drives sales [INFOGRAPHIC]

27/04/2016

Almost two thirds of fashion traffic is now mobile, with more than 50% of multi-device sales occurring one week after the cookie is dropped, according to this new infographic.

The chart, from Affiliate Window, highlights some of the key trends and insights that are helping to shape fashion in the affiliate channel in 2016.

Highlights from Fashion Focus 2016:

♦ Almost two thirds of fashion traffic is now mobile

♦ More than 50% of multi-device sales occur 1 week after the cookie is dropped

♦ 65% shop across multiple devices

Fashion-Focus-Infographic.jpg

affiliate Clothing Digital Intelligence digital marketing digital trends ecommerce infographic

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