Trump’s “Covfefe” tweet: top 3 brand reactions


Following Trump’s “covfefe” typo brands have jumped on the blunder to drive engagement and amuse the masses. Socialbakers has analysed best reactive tweets from the past 24 hours to see who did it best.


In a tweet posted just after midnight Mr Trump wrote "despite the constant negative press covfefe".

The tweet stayed up all night, trending worldwide to much merriment.

Trump, who presumably had meant to write "press coverage" and failed to finish his sentence, later deleted it and, acknowledging the jokes, wrote, "Who can figure out the true meaning of "covfefe" ??? Enjoy!"

Following the president’s advice, some brands joined in the fun, including some of the highlights below:

KFC UK & Ireland: Finally the last KFC ingredient has been revealed:

o 4,194+ interactions so far

Virgin Trains: Euston to #Covfefe in less than an hour :

<< Back to today’s Digital Intelligence news

Copyright ©2000-2018 Digital Strategy Consulting Limited | All rights reserved | This material is for your personal use only | Using this site constitutes acceptance of our user agreement and privacy policy