Walmart plans online home shopping platform

26/02/2018

Walmart is set to launch an online home shopping experience that will let shoppers discover items based on their style.

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The move marks the retail giant’s new strategy to redesign its site with a focus on fashion and home furnishing.

The overhauled website will be launched later this year and will mirror how people shop for different items.

Later this spring, Walmart will offer a dedicated space for Lord & Taylor fashions as part of a partnership signed with the department store's parent Hudson's Bay Co.

Walmart.com's home shopping section will include curated collections and nine shop-by-style options.

The move comes as Walmart aims to be more competitive with online leader Amazon.com as well as home shopping sites like Wayfair.com.

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