Digital and internet marketing regulation - Research, tips and case studies for digital marketers

Digital Intelligence - a special report about digital and internet marketing regulation

Understanding the basics of digital and internet marketing regulation is essential for every business, especially marketers. From data protection laws to copyright, advertising standards to distance selling, this is a complex area of interconnected laws.
Digital marketing regulation

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EU fines Google record €4.3bn over Android app dominance

Google has been fined €4.34bn (£3.8bn) by the EU for abusing its control of the Android operating system by forcing vendors to pre-install its apps.

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20/07/2018  |  Full story...  |  More about: Android apps Digital Intelligence digital marketing Europe Google mobile marketing Regulation

Nearly 3 in 4 London startups staying put despite Brexit uncertainty

Only 28% of London startups plan to relocate outside of the country as a consequence of Brexit, with the majority believing they are in a better position than large firms to deal with leaving the EU, according to new research.

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17/07/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends UK

Twitter bot purge: 8 million fake followers ditched

Following the news that Twitter has purged millions of fake accounts, Socialbakers has released data showing the accounts who have lost the most followers, and the greatest share of followers, on the platform since the purge took place.

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16/07/2018  |  Full story...  |  More about: analytics Digital Intelligence digital marketing Regulation security social media and social networking Twitter

Social media and the spread of fake news: Could you call It out?

You can't deny the power of social media for enabling conversation like no other medium in history - but is it also responsible for the spread of fake news in our societies?

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12/07/2018  |  Full story...  |  More about: content Digital Intelligence digital marketing digital trends infographic newspapers Regulation social media and social networking

Facebook gets maximum fine for Cambridge Analytica scandal (but it would be much higher under GDPR)

Facebook is to be fined with the maximum £500,000 ($663,000) fine over data protection breaches related to the Cambridge Analytica scandal.

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11/07/2018  |  Full story...  |  More about: analytics behavioural targeting Digital Intelligence digital marketing Facebook government Regulation social media and social networking

Memes saved? MEPs vote to reject EU copyright law proposal

MEPs in the European Parliament have voted to reject EU copyright law changes, backed by Sir Paul McCartney and other high-profile musicians.

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05/07/2018  |  Full story...  |  More about: content copyright Digital Intelligence digital marketing Europe Regulation user generated content

Junk food ban online: Cadbury, Chewits and Squashies first ads disallowed

Adverts for Cadbury eggs and Chewits and Squashies sweets have been banned for breaking new rules prohibiting the advertising of junk food to children.

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05/07/2018  |  Full story...  |  More about: advertising ASA demographics Digital Intelligence digital marketing FMCG food and beverages Regulation social media and social networking

GDPR one month on: Large rise in privacy complaints across Europe

The ICO has reported a sharp rise in complaints after GDPR, from a rise in breach notifications from organisations, as well as more data protection complaints following the activation of the law.

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28/06/2018  |  Full story...  |  More about: advertising Digital Intelligence digital marketing digital trends Europe Privacy Regulation

Lost for words: 60% of 16-24s use the same password for multiple accounts

More than two in five (44%) Brits use the same password for multiple accounts, according to new research.

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25/06/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends Privacy security

Apple to punish apps that misuse address book data

Apple is punishing apps that misues people’s address book data by quietly rolling out a new set of rules for developers last week, adding restrictions for apps that vacuum up the address books of iPhone users.

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18/06/2018  |  Full story...  |  More about: advertising Apple Digital Intelligence digital marketing Privacy Regulation

Ad data wars: Apple blocks Facebook and Google tracking tools by default

Apple is updating its Safari web browser with an option for users to block Facebook and Google’s data collection practices.

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05/06/2018  |  Full story...  |  More about: Apple behavioural targeting Digital Intelligence digital marketing Facebook Google Privacy social media and social networking

Data scandal: Trust in Facebook drops by half

Facebook users’ faith in the social media site has fallen dramatically in the last twelve months with more than half (52%) of Brits saying they now trust the company less than this time last year, according to research by Virtual Private Network (VPN) comparison service Top10VPN.com.

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05/06/2018  |  Full story...  |  More about: digital marketing digital trends Facebook Privacy Regulation social media and social networking

Mary Meeker’s Internet trends: the 2018 ‘privacy paradox’

There's a "privacy paradox" surrounding data collection for profit, where data needs to be used to enrich people's experiences without betraying their trust, according to the annual report from digital guru Mary Meeker.

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01/06/2018  |  Full story...  |  More about: adspend advertising Asia Pacific China Digital Intelligence digital marketing digital trends financial services mobile marketing Netflix Privacy Regulation Search social media and social networking video

SEMrush study: searches for GDPR increase 700% in run up to implementation date

As the EU’s General Data Protection Regulation (GDPR) comes into force this week, searches on the subject increased by 700% globally in the last year. Around the world, Google searches for GDPR increased from 250,000 to more than 2 million, according to new data from online marketing platform, SEMrush.

25/05/2018  |  Full story...  |  More about: advertising digital marketing digital trends Privacy Regulation

Only 2% of UK Consumers consider GDPR to be NOT Important

Following Mark Zuckerberg’s meeting with the EU Parliament and GDPR coming into force, new research shows that consumers across the UK overwhelmingly describe GDPR as being extremely or very important to them in relation to their digital lives (76%), and just 2% think it has no importance.

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24/05/2018  |  Full story...  |  More about: Digital Intelligence digital trends Regulation

AgeChecked teams up with Blockchain platform for age verification

AgeChecked, a solution provider for online retailers of age-restricted goods and services, has partnered up with Blockpass, a blockchain-based identity application, to offer users age verification certificates that enable them to prove their age when interacting or accessing services online.

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23/05/2018  |  Full story...  |  More about: digital marketing financial services Regulation

‘Bring your own device’ linked with cybersecurity risk for six in 10 UK SMEs

With a week until GDPR hits, there is a correlation between ‘bring your own device’ (BYOD) schemes and increased cybersecurity risk in small businesses, according to new research.

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23/05/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends hacker mobile marketing security

81% of UK marketers feel ready for GDPR (but employers may not be)

GDPR awareness is at its highest level since 2016 and 81% of marketers feel prepared, but 7% say their employers still have no plan in place, according to new research.

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21/05/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends DMA Privacy Regulation

GDPR: US start-ups better prepared than European counterparts

With less than 10 working days to go to GDPR D-Day, small businesses are feeling the pressure most, according to new research.

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17/05/2018  |  Full story...  |  More about: advertising behavioural targeting Digital Intelligence digital marketing digital trends Europe Privacy Regulation UK USA

Brits ‘will punish firms that fail to safeguard data’ (and reward those that do)

Consumers have little trust in organisations to safeguard their personal data, with almost two in five (39 percent) saying they believe most businesses don’t know how to protect their data, according to new research.

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16/05/2018  |  Full story...  |  More about: CRM Digital Intelligence digital marketing digital trends Privacy Regulation

Online news trends: Consumers seek trusted titles in ‘post-truth’ world

Over the last year social media has taken a battering with fake news, data scandals and brand safety concerns causing many to question social platforms.

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16/05/2018  |  Full story...  |  More about: content Digital Intelligence digital trends newspapers publishing strategy Regulation

Talking to customers about their data is the key to GDPR

Consumer awareness of upcoming new data laws directly increases comfort in data sharing, according to new research.

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14/05/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends Privacy Regulation

Talking to customers about their data is the key to GDPR

Consumer awareness of upcoming new data laws directly increases comfort in data sharing, according to new research.

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14/05/2018  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends Regulation

Apple ‘banning apps that share people’s location data’- report

Apple has been removing App Store apps that violate the company’s policies by sharing location data with third parties without consent, ahead of the new GDPR privacy rules, according to a new report.

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10/05/2018  |  Full story...  |  More about: Apple apps behavioural targeting Digital Intelligence digital marketing local Maps mobile marketing Privacy Regulation

Shutterstock uses AI to help people avoid image copyright issues

Shutterstock is making it easier for people to avoid using copyrighted images on Google Image Search with a new AI powered Chrome extension.

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09/05/2018  |  Full story...  |  More about: copyright Digital Intelligence digital marketing Google images Regulation Search

Digital and internet marketing regulation - Research, tips and case studies for digital marketers archives

GDPR: UK consumers to target businesses with onslaught of data privacy requests - 04/05/2018

Cambridge Analytica shuts down over data scandal (but enquiry continues) - 04/05/2018

The big 6 trends from Facebook’s F8 event: VR sale, Watch Party and a clear history tool - 02/05/2018

Nearly half of UK businesses expect to be fined for GDPR non-compliance - 02/05/2018

Facebook on trial: “we made mistakes” on Brexit and Trump campaigns - 27/04/2018

Many businesses and charities ‘suffered at least one cyber attack last year’ - 26/04/2018

GDPR awareness gap drops sharply among marketers as deadline nears - 25/04/2018

YouTube deleted over 8 million 'bad' videos in 3 months - 24/04/2018

World Federation of Advertisers calls on brands to embrace culture of data transparency - 23/04/2018

Ikea handyman app TaskRabbit hit by data breach - 20/04/2018

Facebook excludes billions of non-EU users from GDPR (but adds opt-in feature) - 19/04/2018

WhatsApp gets first update since Facebook privacy scandal - 19/04/2018

The Evolution of Online Scams: 21 game-changing digital crimes [INFOGRAPHIC] - 16/04/2018

Apple and Google outline new GDPR privacy features - 13/04/2018

Facebook offers bounty up to $40,000 for reporting data misuse - 13/04/2018

More than half UK internet users leave routers open to security threats - 13/04/2018

Most brands admit sales lost to counterfeiting: AI and dark web new threats - 12/04/2018

“Your user agreement sucks”: Facebook founder admits privacy mistakes in US senate hearing - 11/04/2018

Beating Brexit barriers: Most UK businesses want close regulatory alignment with EU - 11/04/2018

Protestors stage 'die-in' in Apple stores over tax practices - 10/04/2018

Facebook to verify major page owners to fight fake news - 09/04/2018

Facebook halts medical data sharing plan with US hospitals - 06/04/2018

Under Armour admits 150 million MyFitnessPal accounts breached - 03/04/2018

Facebook updates privacy amid Cambridge Analytica scandal - 03/04/2018

Vivaldi browser partners DuckDuckGo search to ‘take your privacy back’ - 27/03/2018

Delete Facebook" searches increase 423% in UK - 23/03/2018

Self-driving car kills pedestrian for the first time - 21/03/2018

Mastercard partners IBM for EU data trust ahead of GDPR - 20/03/2018

US election: Facebook under fire for Cambridge Analytica 'data breach' - 19/03/2018

Facebook data-sharing plan with WhatsApp blocked in UK - 15/03/2018

Google ‘removes more than 100 bad ads per second’ - 14/03/2018

IAB UK turns 21: Trade body gets brand and website revamp - 13/03/2018

Third of customers trust tech firms with their bank accounts - 12/03/2018

£820: All you’re worth on the dark web - 09/03/2018

IAB Europe opens GDPR framework for public comment - 09/03/2018

UK launches new cyber security 'code of practice' for digital devices - 08/03/2018

YouTube gets JICWEBS’ brand safety certification - 07/03/2018

Transparency key to making more consumers happy with data sharing - 16/02/2018

100 days until GDPR: Most people “already happy with the amount of personal information they share” - 14/02/2018

Unilever threatens to pull Facebook and Google ads over brand safety fears - 13/02/2018

‘Time running out’ for organisations to train staff for the GDPR - 07/02/2018

The rise of ‘Dark UX’: Top brands accused of ‘tricking’ consumers into spending - 30/01/2018

Data concerns dominate complaints in 2017 - 30/01/2018

91% of startups admit to collecting personal data (but most aren’t data compliant) - 29/01/2018

Google lets users ‘mute’ remarketed ads - 29/01/2018

GDPR: UK Govt urges firms to prepare for stronger data protection laws - 26/01/2018

Trust in social media falls sharply worldwide - 23/01/2018

Facebook and Twitter unveil plans to tackle ‘fake news’ - 23/01/2018

YouTube faces vlogger backlash on tighter ad rules - 18/01/2018

Cyber-attacks enters top three global risks – WEF - 18/01/2018

 

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