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Digital Intelligence
Your monthly review of new research and trends in digital marketing
March 2011

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Digital Strategy Consulting


Getting search right just got tougher.

This month's shift in the Google algorithm saw massive swings in the rankings of many brand and retail sites, cleaning up much of the spam but creating a few surprises along the way. Good news for the white-hat techniques of best practice, but bad news for many agencies who had been using link farms to bolster the clients' rankings. Getting search right is such a fundamental of web marketing that without it nothing else in the digital mix works properly. It's a core part of the always-on in digital marketing. And other engines are going even further in the war on spam and simply banning sites that don't make the grade.

This month's digital strategy healthcheck? Think beyond the brand and look for your new position on the category terms you need to be famous for. Track the movement, see where your competitors are and make a plan to climb higher up the listings.


Best from all @ Digital



Danny Meadows-Klue
Founder and Chief Executive
Digital Strategy Consulting

 

Social networking
www.digitaltrainingacademy.com/socialmedia

Facebook 'Questions' goes live after beta-test
Facebook is rolling out an upgraded version of Questions to everyone, following the beta version which launched last year. The feature lets users find out opinions and quickly poll their friends to help make a group decision. The new version makes questions easier and faster to answer.
Keep reading...
30/03/2011

News Corp to sell MySpace to music site?
News Corp. is in preliminary talks to hand over control of Myspace to online music website Vevo.com, according to a news report. Bloomberg News reported the talks on its website Monday, citing three unnamed people with knowledge of the situation. Deal would see News Corp hand over control of social networking site in exchange for stake in new venture.
Keep reading...
30/03/2011

How to disappear from Facebook? Privacy in social media gets easier
The web has a long sense of memory, but after the European Commission weighed in to tell social media platforms that people should have a 'right to be forgotten' that might be about to change. Facebook have announced they're trying to 'find mechanisms to help in exceptional cases' if someone wants to disappear from the world's largest social media platform. Privacy for social media users may get easier, but for marketers it will get more complicated...
Keep reading...
24/03/2011

Linked-In growth reaches 1 sign-up per second
Want to see a social network at its Tipping Point? Take another look at Linked-In. The business socnet is starting to look a lot like Facebook did a few years back, and it's had two new users since you read this headline. Linked-In audiences now top 100m people. More details, and implications for marketers...
Keep reading...
24/03/2011

Twitter@five - How the microblogging platform revolutionised customer communications
Microblogging phenomenon, Twitter, celebrated its fifth anniversary this Monday (21 March 2011). A new report from Virgin Media Business has revealed that 35 per cent of organisations in the UK are using social networking sites as part of their external communications, with one in ten firms now tweeting regularly.
Keep reading...
23/03/2011

Social networks 'now most popular online destination in the UK'
For the first time ever, social media has become the single biggest activity online in the UK, overtaking the Entertainment category during January according to new research. The new report from Hitwise, entitled "Carpe diem - Seizing the moment in Social Media", indicates that during January 2011 social networks accounted for 12.4% of all UK Internet visits.
Keep reading...
21/03/2011

Facebook: A fifth of all online ad revenue?
Media owners and ad networks will be trembling again as new forecasts predict Facebook taking around 20% of online ad revenue by 2015. If they're right it will change the economics of web publishing and the role of behavioural advertising, it will also shift the focus for many consumer brands to be entirely within Facebook rather than out of the web. Here's what's driving their beleif in the big digital revenue switch...
Keep reading...
11/03/2011

UK survey: Social media ranked worst sector for trust in data security
Brits trust the bmedical profession most with their private data, while they trust social media firms the least, according to a new poll. In a recent online YouGov survey, conducted for Websense, British public express their concern for the ability of various groups and organisations to keep their data safe.
Keep reading...
10/03/2011

Facebook hires Google exec to boost Latin America growth
Facebook has lured away another Google executive as it continues its march into major international markets. The popular social networking service has hired Alexandre Hohagen, who helped establish Google's presence in Latin America, to be its vice president for sales in the region. In a recent interview, David Fischer, vice president of advertising and global operations, said the hire was part of an international expansion to reach markets and marketers everywhere.
Keep reading...
10/03/2011

YouTube buys Next New Networks, expands into video production
YouTube has acquired online video content firm Next New Networks for an undisclosed sum, marking the Google-owned firm's first foray into content production. YouTube also announced 'YouTube Next', a YouTube division aimed at accelerating partner growth, which will spearhead a series of YouTube Next-branded programs and services.
Keep reading...
09/03/2011

Twitter valuation frenzy: Bubbles and bursting
$7.7bn is a very large number for a very small amount of characters, but do the maths and that's what the world's favourite microblogging engine should be worth going by the auction of shares on the secondary market. Has its value really doubled since the pre-Christmas funding round at $34.50 a share?
Keep reading...
09/03/2011

Facebook takes on Netflix? Warner to stream rented movies via film fan pages
Warner Bros. has started delivering movies through Facebook, enabling U.S. users to rent titles for $3. Currently the service will only work for the 2008 blockbuster The Dark Knight, avialiable via the film's Facebook fan page.
Keep reading...
09/03/2011

Facebook ad revenue near doubling - to overtake Yahoo this year
Facebook engagement ads and savvy targeting are yielding astonishing sales growth on the social network's P&L. With online ad sales set to rise 80% year on year (to around $2.2bn) media sales directors at established online sites will be lost for words when their CEOs ask for the same. The shift in audience has happened; now it's time for the budgets to follow.
Keep reading...
07/03/2011

American Idol: Switch to Facebook for voting
The latest media property to rethink its Facebook strategy is American Idol, with the Fox flagship looking at using the social media pages as its core voting platform. Not so much visionary as more inescapable. The reality of reality TV is that consumers are tiring of premium rate phone lines and premium text as the primary way to participate. Our prediction: the audiences will move, but most of the revenue won't follow.
Keep reading...
07/03/2011

French spend 4 hours on social media a month
French Internet users spent over 4 hours on social networking sites during December 2010, with Facebook and Skyrock proving to be the most popular destinations, according to new research. The data, from comScore, revealed that in France, 37.8 million internet users visited a social networking site and spent on average 4.1 hours on social networking sites during the month.
Keep reading...
04/03/2011

LinkedIn access restored in China after ban
LinkedIn has said access to its service in China has been restored a day after being blocked last week following posts in support of the Arab world's "Jasmine" revolution spreading to China. Company spokesman Hani Durzy told AFP that the networking site for professionals appears to have made accessible in China. Durzy said, "We're now seeing indications that access to the LinkedIn service has been restored in China. We will continue to monitor the situation."
Keep reading...
01/03/2011

X Factor to allow Facebook voting
Popular ITV talent show The X Factor will allow Facebook voting during the competition for the first time. While the deal is said to still be in negotiations, but the plan is to reserve Facebook voting for the final round of the singing competition.
Keep reading...
01/03/2011

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Trends
www.DigitalStrategyConsulting.com/intelligence
Online music download sites: BT to join race with ISP proposing new approach
For over a decade the music industry has been chasing ISPs to block and report illegal downloaders. New moves by the UK Telco giant BT could be the answer to all their dreams. BT is planning an online music download site with a difference: no profits at the start, and a role in the war on piracy. In the past there's been lots of talk about combatting downloads, but ISPs have always used the 'carrier' defence, that they're blind to the data flowing through their pipes. If this new move plays out, then it will be a step-change for the role of ISPs. Is it one of the most significant steps in squashing illegal downloads? More here on BT's plans...
Keep reading...
30/03/2011

UK filesharing act delayed by BT and Talk Talk legal claims
BT and TalkTalk have launched a legal challenge against new legislation designed to tackle illegal internet filesharing and protect intellectual property rights online. If the court finds in their favour, the act would no longer be enforceable. Here's why...
Keep reading...
25/03/2011

Budget 2011: Govt. woos small and large tech firms with tax breaks
SMEs and large enterprises in the technology sector could benefit from the Budget unveiled by chancellor George Osborne yesterday, as he seeks to foster growth in the UK economy. The government underlined its commitment to keep large enterprises in the UK by announcing that corporation tax will be reduced by two per cent, rather than the one per cent previously announced, from April 2011. The corporation tax reduction will ensure the UK has the lowest rate of corporation tax in the G7, according to the Treasury.
Keep reading...
24/03/2011

Top 10 most searched for brands of 2010: Facebook, YouTube and eBay top list
Facebook was the top online brand of 2010, followed by YouTube, eBay, Amazon and Argos, according to new data from Experian Hitwise. Twice a year, Experian Hitwise awards the 10 most popular websites according to the market share of visits a website receives relative to other websites in their industry. This year's top 10 brands include a mixture of social networks, retailers, automotive and news and media sites.
Keep reading...
23/03/2011

Who's winning the press release war online?
Microsoft, Facebook and Verizon were the top three most referenced technology brands in February, in terms of popular press releases, according to new research. UK news release distribution company PRFilter has today launched its first monthly PRFilter Technology PR Rankings.
Keep reading...
18/03/2011

UK email marketing report: Which sectors get the most click-throughs?
Restaurants are the strongest performing UK sector when it comes to email marketing, while B2B sales sector has enjoyed the most growth this year, according to new data. Sign-Up.to have released the 2011 edition of their UK Email Marketing Benchmark Report, the only email marketing benchmark designed specifically for small-medium sized UK organisations.
Keep reading...
10/03/2011

Tablets taking over from PCs?
The big change is happening. Latest Gartner data revises downwards the shipment volumes for PCs. Plugging the gap, the explosive growth of tablets. But have they got it right?
Keep reading...
07/03/2011

70% of people 'don't trust badly designed sites'
UK SMEs are damaging their businesses with a poor online presence with 70% of people claim they would not buy from a company with a badly designed website, according to new research.The study, carried out by OnePoll, on behalf of BaseKit, also found that two thirds of business owners believe how a company website looks is more important than the location of the business. This makes it even more vital that a company's website gives the right impression of the business.
Keep reading...
08/03/2011

Digital game market worth €3.3bn by 2015
The market for digital game content in Europe is expected to grow to €3.3bn ($4.2bn), according to a new report. The findings of the new report, 'Monetizing the European Market for Virtual Currency', found that this growth was a 89% increase compared with €1.7 billion ($2.2 billion) in 2010.
Keep reading...
03/03/2011

EU antitrust watchdog raids e-book publishers
EU antitrust regulators investigating e-book publishers have raided several companies on suspicion of price-fixing. The European Commission said on Wednesday it had raided companies in several member states, but did not identify the firms or countries targeted in Tuesday's raids.
Keep reading...
03/03/2011

Then and now: Top 50 brands on the web compared with 2004
The online world is increasingly reflecting the offline world, with the web's 50 most-popular brands consisting more than ever of businesses established in the 'real world' and sites serving the interaction between 'real people', according to a UKOM/Nielsen study of how the profile of the web's most-visited sites has changed since 2004.
Keep reading...
02/03/2011

Search wars: Bing overtakes Yahoo! globally for first time
The Bing search engine overtook Yahoo! for the first time worldwide in January and increased its lead in February according to web analytics company, StatCounter. Its research arm StatCounter Global Stats finds that globally Bing reached 4.37% in February ahead of Yahoo! at 3.93%. Both trail far behind Google's 89.94% of the global search engine market.
Keep reading...
02/03/2011

World's first 'eye-controlled laptop' unveiled
Tobii Technology has unveiled the world's first laptop with integrated eye control replacing the role of mice, keyboards and trackpads. The prototype laptop has been developed in collaboration with computer manufacturer Lenovo and will be shown publicly for the first time at CeBIT in Hannover, March 1-5.
Keep reading...
02/03/2011

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Digital marketing audits
www.DigitalStrategyConsulting.com/digitalmarketingaudits
Getting the best ROI from your websites, emails and online ads? Sure? Our digital marketing audits review your current and planned campaigns to find ways of cutting budgets without cutting impacts. Ask for more: TheTeam@digitalstrategyconsulting.com.
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Mobile
www.DigitalTrainingAcademy.com/mobilemarketing

Blackberry and M&S first to sign to AOL's 'Project Devil' display ad format
AOL UK has launched its new Project Devil display advertising format, with RIM promoting their new BlackBerry TorchM and M&S, advertising their summer fashion range on a three paneled creative canvas. The Project Devil unit is displayed as a large creative canvas, divided into three panels, which allow advertisers to customise the content and functionality within one interface. The functionality of each panel includes media streams and applications such as video, slideshows, mapping, 3-D rotation, quizzes, polls and text messaging.
Keep reading...
30/03/2011

Android to drive doubling of smartphone market by 2016 - report
The global smartphone market will double in size by 2016 to hit shipments of 653 million, with Android taking over from iPhone as the dominant operating system, according to a new report. Independent telecoms analyst Ovum predicts that Android will drive the growth and will emerge as the dominant platform, dramatically outperforming Apple with a massive 20.5 per cent lead on market share.
Keep reading...
28/03/2011

Smartphones helped double UK mobile ad spend during 2010
UK mobile advertising market grew 116% to 83 million in 2010, boosted by the increasing popularity of smartphones, according to new data. New research from the Internet Advertising Bureau and PwC indicated that the adoption of smartphones boosted traditional advertisers' confidence in the mobile space.
Keep reading...
23/03/2011

Android 'will trump iPhone sales 2 to 1'
Consumers are twice as likely to switch from iPhone to Android than vice-versa, as Google's mobile operating system grows in popularity, according to a global survey conducted by GetJar. The study from the open app store looked into the preferences and attitudes of mobile phone users. The survey points to the growing demand for Android, reporting almost 43 percent of respondents said they will switch to Android when they purchase their next phone, compared to the 18 percent who said they would like to switch to the iPhone.
Keep reading...
22/03/2011

Mobile phone pricing collapse as regulator Ofcom cuts call costs
This week Ofcom announced a new framework for mobile phone pricing that will force operators to radically reduce the cost of calls between networks. Here are the details and why they matter to digital marketers...
Keep reading...
18/03/2011

Android overtakes iPhone sales at Tesco
Android device sales have overtaken the iPhone for the first time ever at Tesco Mobile, as Google's mobile operating system grows in popularity in the UK. The O2 and Tesco joint venture said customers were 'really getting behind Google's operating system', adding that 2011 will be 'the year of the Android'.
Keep reading...
10/03/2011

Orange and T-mobile to sell iPad 2 in UK this month
Apple has launched the second generation of its iPad at an event in San Francisco, with Orange and T-Mobile to sell the tablet computer in the UK from 25th March. Apple has billed the iPad 2 as slimmer, lighter and faster than its predecessor. The machine features a faster processor, improved graphics, and front and rear cameras.
Keep reading...
04/03/2011

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Advertising
www.DigitalStrategyConsulting.com/intelligence

1 in 4 ads are now on the Internet - IAB
A quarter of all advertising spent is now on the Internet, growing 12.8% in 2010 to reach a new milestone of 4,097m, according to the bi-annual advertising spend study from the Internet Advertising Bureau (IAB) and PwC. With total UK advertising spend in 2010 valued at 16.6 billion, this takes the internet's market share to a record high of 25% (23% in 2009), meaning that 1 in every 4 invested by advertisers is spent online.
Keep reading...
30/03/2011

M&S vs. Interflora: Top brands in Google AdWords legal battle
The legal wrangling over brand name purchases on Google AdWords rages on, with InterFlora embroiled in a legal battle with Marks & Spencer. But who is in the right, and what precedents will the eventual court ruling set for future search campaigns?
Keep reading...
28/03/2011

Online ad spend grew 10.9% last year - report
The digital sector continues to boost UK advertising growth, with online ad spend growing 10.9% last year, according to new data. The findings, from the Advertising Association/WARC Expenditure Report, indicates that overall ad expenditure grew by 6.9% in 2010 to reach 15.5bn. This represents the strongest ad spend growth since 2000.
Keep reading...
25/03/2011

UK media buyers survey: Budgets shift to video on-demand ads
The online video advertising market will experience its most significant growth to date this year due to advances in measurement techniques, according to a new report from Web TV Enterprise. The online video advertising network has published its latest bi-annual research into the VOD (video on-demand) industry based on a survey of 160 media buyers. It found that almost three quarters (72%) said they expected their online video advertising spend to increase by 25% or more over the next six months.
Keep reading...
22/03/2011

TV ads drive 80% rise in branded search
TV advertising campaigns can cause up to an 80 percent increase in brand searches, according to research by performance marketing firm, Efficient Frontier. Dr Siddarth Shah, Efficient Frontier's director of business analytics, analysed the impact of an eight-week TV campaign on brand searches, and found a direct correlation between TV ad spend and an increase in the number of searches performed on the brand, in both the short and medium term.
Keep reading...
18/03/2011

Online ad targeting - Omnicom steps-up
In an era when personal data is the window into marketing effectiveness, it's good to look out for the smart companies making the smart moves. This week it's Omnicom...
Keep reading...
11/03/2011

Search keywords and trademark disputes - new legal position
For 10 years we've been reporting about trademark disputes over keywords in search engines. Paid links for competitor trademarks, competitors brands in meta-data, optimising on the keyphrase of your enemy - we've covered them all. Now a new ruling in a Californian federal appeals court suggests selling search ads based on trademarks doesn't break trademark law. Confused? Here's how the court sees it...
Keep reading...
11/03/2011

Financial services ads: It's all about first impressions
When it comes to online ads for financial services, the first exposure is when users are most likely to convert, according to new research. The study, from MediaMind, shows that users are most likely to convert after the first exposure to an ad when compared to subsequent impressions. MediaMind examined the performance of more than 28 billion impressions from Financial Services served between Q4 2009 and Q3 2010.
Keep reading...
10/03/2011

First product placement appears on UK TV
ITV show 'This Morning' was the first UK TV programme to feature product placement under new advertising rules last week. A Nescafe coffee machine appeared on ITV programme This Morning after the company paid a 100,000 fee.
Keep reading...
07/03/2011

First mobile web ad metrics launched
For the first time, standardised key metrics for measuring advertisements have been established for the mobile interactive industry, via a joint effort by the Interactive Advertising Bureau (IAB) and the Mobile Marketing Association (MMA).
Keep reading...
03/03/2011

Ad watchdog ASA clamps down on online ads
From today, the Advertising Standards Authority (ASA) in the UK extends its powers to regulating companies who advertise on the Internet including social networking platforms. The move means ads on social media sites will have to comply with the same code of conduct as traditional media, following a new industry-wide initiative.
Keep reading...
01/03/2011

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Digital regulatory compliance - get it right, right now
www.DigitalStrategyConsulting.com
Regulation of web content, advertising and personal data is now stronger than ever. Is your firm compliant? And are you truly sure? Have our consultants join your team to troubleshoot and give you the real picture. Email our team for more information: TheTeam@DigitalStrategyConsulting.com.
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Ecommerce
www.DigitalStrategyConsulting.com/intelligence

Consumers see online shopping as 'greener alternative to high street'
The majority of UK shoppers (72.9%) consider online shopping to be more environmentally friendly than shopping in the high street, which represents a 25% increase on 2009-10, according to new research. The study comes from the IMRG to coincide with Climate Week 2011.
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23/03/2011

Brits are Europe's biggest online shopaholics - comScore
Retail websites now reach 75% of the European internet audience each month, with the UK leading the way, according to new research. comScore has released results from a study of online shopping in Europe, showing that In January 2011, 270.6 million unique visitors in Europe visited sites in the Retail category. This represents a market penetration of 74.5 percent of Internet users, up 8.5 percentage points versus last year.
Keep reading...
22/03/2011

Brits spend 10bn online during January and February
Shoppers in the UK spent a total of 4.9 billion online during February, equivalent to 79 per person; 20% more than the same period last year, according to new figures from the IMRG. In stark contrast to recent reports that indicated the high street suffered its weakest sales growth for two years, British consumers have spent 10 billion online during January and February, far exceeding earlier expectations.
Keep reading...
21/03/2011

Online retailers: Poor experiences fail to meet consumer needs
The latest study of UK online retailing concludes that website experiences lag behind customer needs. EPiServer's assessment of 25 of the UK's top retailers paints a picture of consistently missed opportunities for brands to generate sales online. No silver bullet, but some key learnings any online store should take a look at...
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17/03/2011

UK to lead European online retail boom, despite economic gloom
Despite the challenging economy, European online retail sales grew 18% in 2010, and will grow 13% in 2011, reaching €92 billion, with the UK leading the pack, according to a new report. The new five year forecast from Forrester Research attributed the expected growth to new online buyers (57% of adults now shop online) and higher spend per capita on the demand side. From 2010-2015, EU online retail is expected to grow at a 10% compound annual growth rate (CAGR) and 68% of the online population will have made a purchase on the web.
Keep reading...
02/03/2011

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Broadcasting
www.DigitalStrategyConsulting.com/intelligence
Netflix and Miramax, online film streaming
Imagine if one of the biggest film distributors teamed up with one of the biggest online movie streaming networks. That's what Reuters are reporting this week, claiming US movie rental giant Netflix are close to a deal with Miramax to stream their massive back-catalogue. The rumours are that the deal would top $100m over five years. Here's why it would change film watching...
Keep reading...
30/03/2011

BBC hires Alan Sugar to 'cure or kill' YouView
The BBC and other UK broadcasters have hired Lord Alan Sugar to attempt to save the embattled YouView internet-connected set top box venture. The business entrepreneur and star of TVs 'The Apprentice' was brought on board two weeks ago with a mandate to "cure or kill" the venture.
Keep reading...
25/03/2011

Internet radio advertising growth - Pandora turns up volume and embraces smartphones
Social networking may be grabbing the focus of digital agencies in the Americas and Europe, but don't write-off online radio advertising. That's the message from the on-demand social radio pioneers at Pandora as they boost their online adsales teams.
Keep reading...
11/03/2011

'PC Dinner' replacing 'TV Dinner': Which shows are most popular?
The traditional TV dinner is being replaced by the PC dinner, as UK households across Britain watch TV online when eating, with Come Dine with Me proving to be the most popular choice of show, according to new data.
Keep reading...
08/03/2011

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Accelerating Digital Brands: Could we help your team achieve more?
www.DigitalTrainingAcademy.com/skillsassessment
It's never mattered more. The web, search, email and social media have become the critical tools every firm has to get right. Yet most digital strategies deliver less than half their potential. Why?

We've spent ten years helping agencies, brands, business services and governments find the right digital strategy for them. From building new online entertainment sites to finding new ways to connect with customers, we're front-line practitioners who share our knowledge and skills with others. Not only do we help companies get this right we also coach their teams to build their knowledge and intuition. Email the trainers at Admissions@DigitalTrainingAcademy.com
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Companies making the news
www.DigitalStrategyConsulting.com/intelligence
US paid content consortium Journalism Online sold to Chicago printer
Journalism Online, a company started two years ago to help newspapers and magazines collect revenue from online readers, has been sold to Chicago-based printing firm RR Donnelley for an undisclosed sum. Journalism Online was launched in April 2009 by three veteran US media executives with the goal of helping news organizations make money on the Internet.
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29/03/2011

Amazon takes on Apple with cloud-based music storage
Amazon.com has unveiled an online service that would enable its customers to securely store and access music through their smartphones and computers. Amazon said the new service would allow customers to play music on any Android, Windows and Apple devices. The company said customers would initially be provided with 5 GB of free storage, which can eventually be upgraded to 20 GB with the purchase of any MP3 album.
Keep reading...
29/03/2011

ebay buys GSI Commerce for $2.4bn
eBay plans to buy e-commerce service provider GSI Commerce for $2.4bn (1.2bn) to build up its online marketplaces as it ramps up its battle with Amazon.com. The move sees the online marketplace attempt to win more business from large store chains, an area of business in which rival Amazon excels.
Keep reading...
29/03/2011

Sorrell hints at WPP's return to UK after Budget tax cuts
Advertising giant WPP has said it is likely to switch its headquarters from Dublin back to the UK after UK chancellor George Osborne slashed corporation tax in last week's budget. WPP boss Sir Martin Sorrell revealed that the announcement of a greater than expected reduction and reforms to levies on profits collected overseas had tempted the firm to reverse its move to Ireland.
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28/03/2011

Google books and copyright law - legal block in US over market dominance
Regulators are flexing their muscles as concern grows about the dominance of the global digital media players. The latest announcement is from the US where a judge ruled this week to block the $125m settlement Google had made with publishers to digitise millions of books no longer in print. The reason? That it would 'further entrench dominant position' of Google. Here's why...
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24/03/2011

Streetview and data protection: France fines Google for privacy breach
France is the latest market where the consumer data protection issues surrounding Streetview have caused controversy. This week the French data protection agency fined Google €100k for the unauthorised collection of consumer data through wi-fi networks. Find out why data protection fines are getting larger...
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24/03/2011

Apple sues Amazon over 'AppStore' name
Amazon is positioning as a key player in the Apps Wars as a new partnership with Android sees the online retail giant expand firmly into the Apps stores market. As the role of apps marketing increases, and the platforms mature, there are big implications for Apple, Nokia, Windows and Symbian - as well as Android. Apple has already launched a trademark lawsuit over the new name. Here's the latest...
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23/03/2011

UK online take-away firm Just-Eat gets $48m funding boost
London based Just-Eat, the world's largest takeaway ordering service, today announced the closure of a financing round of $48m co-led by two leading venture capitalists, Greylock Partners and Redpoint Ventures, with substantial support from existing investor Index Ventures.
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18/03/2011

Blekko and Google - is it a declaration of war on search spammers?
The stakes are rising in the battle to remove irrelevant listings from high in search engine results, and Blekko's fast footwork is seeing the young search tool get digital street-cred as well as extra clicks. Here's why...
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17/03/2011

Google People Finder: Digital services that drive use, benefit and brand love
As events continue to unfold in Japan, one software firm is making a material difference on the ground. Developed out of the political meltdown surrounding the astonishing tragedy of Hurricane Katrina, Google's Person Finder tool is looking like it will become embedded in disaster relief processes worldwide. It's a perfect example of how the digital industry can make a massive difference. Here's why...
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15/03/2011

Bing and Japan donations: Lessons in understanding the social space
It must have seemed like a great idea: a natural disaster, a global outpouring of sympathy, a donation engine from the world's largest software maker and a way of consumer support on the web translating straight into donations. But the nuances of social media can be subtle, and here's what Microsoft are learning, fast...
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15/03/2011

Google lets users block domains in search results
Google has updated it search engine to let users block out all links from specific domains in their query results. After a user clicks on a search result link and comes back to Google, the user will see a link below the result that keeps all pages from that domain out of future results.
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11/03/2011

The Times claims paywall creates better audience for advertisers
Advertisers using News International's Times website have seen significant lifts in user engagement and brand recall, according to the results of a three-month qualitative and quantitative study by the publisher. The findings are based upon a three month study conducted by research firm Promise.
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09/03/2011

Rival to ASOS? Privalia buys German online clothing retailer Dress for Less
Privalia has bought Dress for Less, one of Germany's leading online clothing and apparel retailer, as the firm expands across Europe. Terms of the deal were not disclosed. But Reuters cites one person close to the matter said was worth 150-200 million euros, to buy the firm from Palamon Capital Partners, a pan-European private equity firm.
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09/03/2011

Google's Schmidt banks on Brazil for social media success
Google chief executive, Eric Schmidt, has described how South America is the search company's fastest growing region. Schmidt who is soon to be re-deployed as chairman after founder Larry Page takes the reins in April, gave an interview over the weekend from Buenos Aires where he gave clues as to the search-giant's new social media strategy in Latin America.
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09/03/2011

Google buys UK comparison site BeatThatQuote
Google has bought UK price comparison site BeatThatQuote.com for 37.7m ($61m), as the search giant looks to boost its presence in the so-called 'vertical search' sector to cover specific areas of interest in more depth.
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08/03/2011

Connection now beats location? Rightmove lists broadband speed of all homes
UK property site Rightmove is set include broadband speeds as a searchable criteria on all of its properties, as internet connectivity becomes an increasingly vital part of modern life. Rightmove has struck a deal with BT to list the internet speeds of the one million homes listed on its website. The property site is planning to list broadband speed alongside standard information, such as the number of bedrooms and whether the property has a garage or garden.
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08/03/2011

Skype launches advertising space
With the online ad model becoming a key revenue driver across almost all online media and consumer service websites, Skype are the latest to launch ad products. It's a big deal for brands wanting to use online media smartly - here's how they're planning to do it...
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08/03/2011

Apple woos record companies for unlimited iTunes music downloads
Apple is reportedly trying to make a deal with record companies that would allow it to offer unlimited downloads for iTunes music purchases.
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08/03/2011

Publicis buys UK agency Kitcatt Nohr
Publicis Groupe has acquired UK agency Kitcatt Nohr, as the French digital marketing network giant looks to expand its reach. Kitcatt Nohr will be merged with Digitas in the UK, creating a new agency, Kitcatt Nohr Digitas, which will be part of VivaKi.
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04/03/2011

Groupon expands into China with 'GaoPeng' coupon site
GaoPeng, a daily-deals site that represents Groupon's foray into China, has now begun accepting registrations, having signed a raft of deals with major retailers and services. GaoPeng is a collaboration between Groupon, which is vying to be the largest daily-deal site in the US, and the local Tencent Collaboration Fund and Yunfeng Capital. Tencent launched QQ.com, whose instant-messenger software counted over 630 million users last September.
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03/03/2011

Qype takes on Groupon, buys German coupon provider
Recommendation community Qype has bought Munich-based Cooledeals.de to launch a new coupon site QypeDeals.com, initially rolling out to Germany. Cooledeals.de is Germany's third largest coupon and voucher business after Groupon and DailyDeals. Qype plans to rapidly roll-out vouchers and coupons in its other European territories through 2011.
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02/03/2011

Google revamps search to filter out 'content farms'
Google has altered its search algorithms to penalise sites offering "low-quality" content, saying 11.8% of searches will now show changes in the "top few" results on the first page. The search giant said the adjustment of its famously secretive algorithms will push so-called "content farms" further down the lists of results that users see.
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01/03/2011

150,000 Gmail users hit by glitch
Around 150,000 Gmail account holders were hit by a system glitch at the weekend which reset their accounts, losing e-mails, attachments and Google Chat logs. Google quickly acknowledged the fault, but said "less than 0.08%" of all Gmail users were affected by the bug, according to the Google App Status Dashboard. The company later said the Gmail service had been restored for some users, and resolution for all users was expected in the near future.
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01/03/2011

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