Ecommerce and eretailing - Daily research, tips, news and case studies for digital marketers

Digital Intelligence - a special report about ecommerce and eretailing

Commerce has switched to digital. Across every sector and country, the trends are clear and the pace of change is rapid. Ecommerce and eretailing is a critical part of the sales and marketing process. Get it right and new customers discover you, sales grow, and existing customers remain loyal. Under-estimate the importance of ecommerce and without the right data or feeds, your customers simply won't be reached.
Ecommerce and eretailing

Want more? Sign up for weekly briefings

UK high street sales slump as online rises- ONS

ONS retail statistics reveal December’s High Street retail figures slumped to their biggest fall for over four years, while online sales rose 21.3%.

high%20street.jpg

23/01/2017  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends ecommerce retail UK

Retail apps failing to meet consumer expectations, research finds

Consumers believe current retail apps are failing to deliver the high quality and interactive mobile shopping experience they demand, according to new research.

apdami.jpg

20/01/2017  |  Full story...  |  More about: apps Digital Intelligence digital marketing digital trends ecommerce mobile marketing

European shopping trends 2017: Over 50s spend 71% more per visit than youngsters

Over 50s European shoppers spend 71% more per visit than other age demographics in shopping centres, despite visiting 25% less, according to new data.

shopping-pic-300x199.jpg

19/01/2017  |  Full story...  |  More about: demographics Digital Intelligence digital marketing ecommerce retail

Rise in ‘Clean Living’ searches: Distinguishing the fads from the long-term opportunities

There has been a 61% rise in searches for diets in January, with the new trend of ‘Clean Living’ proving a new opportunity for brands, according to new research.

clean%20living.jpg

19/01/2017  |  Full story...  |  More about: digital marketing digital trends FMCG food and beverages Search Tesco UK

Black Friday eats into Christmas sales as consumers shift online

There is a shift away from Christmas sales, as Black Friday dominates the end of 2016. Consumers continued to shift online, with more online orders placed (28%) during Black Friday than over the Christmas period, according to new research.

bf%20inf%20new.jpg

19/01/2017  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends ecommerce Europe retail

Greggs trials delivery service in London and Newcastle

High street bakers Greggs has begins testing a next day delivery service in London following early trials in Newcastle.

greggs%20.jpg

18/01/2017  |  Full story...  |  More about: Digital Intelligence ecommerce food and beverages UK

VR and AR "set to revolutionise the e-commerce industry"

Developments in Virtual Reality (VR) and Augmented Reality (AR) will offer viable ways for brands to engage emotionally with consumers in 2017, according global marketing intelligence service WARC.

vr%20bus.jpg

16/01/2017  |  Full story...  |  More about: augmented reality Digital Intelligence digital marketing digital trends ecommerce games technology WARC

January key month for “selfish spending”

January offers brands a fresh opportunity to tap into renewed appetite for self indulgent shopping as premium purchases are set to rise following the gifting season, according to new data from eBay Advertising.

mobile%20spenidng.jpg

13/01/2017  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends eBay mobile marketing

Digital consumers ‘more likely to ditch bad brands’ than high street shoppers

Consumers who prefer to engage brands through digital channels are more likely to swap providers than those that engage with businesses by phone, via the contact centre or in-store, accoridng to new research.

11/01/2017  |  Full story...  |  More about: CRM Digital Intelligence digital marketing digital trends ecommerce global

Retailers ‘losing 20% of online Christmas customers to rivals due to stock and delivery problems'

Stock availability issues and unsuitable delivery times have resulted in nearly a fifth (19 per cent) of online Christmas shoppers using an alternative retailer, according to a new report.

11/01/2017  |  Full story...  |  More about: Christmas CRM Digital Intelligence digital marketing digital trends ecommerce

Brits selling more online than ever

Nearly half of all UK adults (44%) have earned extra money by selling goods or skills online, according to a new survey.

selling.jpg

09/01/2017  |  Full story...  |  More about: Digital Intelligence digital trends ecommerce UK

Amazon plans flying warehouses: Drone deliveries from the sky?

Amazon has submitted a patent application for a futuristic flying warehouse that floats thousands of feet in the air, from which the online retailer could dispatch swarms of delivery drones to key areas.

03/01/2017  |  Full story...  |  More about: Amazon Digital Intelligence digital marketing ecommerce Internet of Things retail technology

An M-Commerce Christmas: Mobile orders to rise 26% over festive period

UK shoppers are increasingly relying on online and mobile devices during the Christmas period, according to new research from Salmon.

21/12/2016  |  Full story...  |  More about: Christmas ecommerce mobile marketing UK

Just Eat buys online takeaway rival Hungry House for £200m

Online takeaway food service Just Eat has been on a spending spree, buying up two smaller rivals.

just%20eat%20hungry%20house.jpg

20/12/2016  |  Full story...  |  More about: apps Digital Intelligence food and beverages mobile marketing UK

Unilever buys haircare brand part-owned by Jennifer Aniston

Unilever has bought Living Proof, a hair care brand that has received investment from Friend’s star Jennifer Aniston.

living%20proof.jpg

20/12/2016  |  Full story...  |  More about: Digital Intelligence ecommerce FMCG retail Unilever

The year in review: 16 biggest digital trends of 2016

2016 was another big year for digital marketing, with the dawn of the chatbots, ad blocking wars and the Pokemon Go craze. This was the year that video content went live, chat apps grew up and YouTube ads earned better ROI than TV. In this special report, we’ve identified 16 of the biggest trends of the year, each accompanied with an action plan for 2017.

2016%20review.jpg

19/12/2016  |  Full story...  |  More about: content Digital Intelligence digital marketing digital trends FMCG mobile marketing Search social media and social networking video

Amazon makes first public drone delivery (in just 13 minutes)

Amazon has made its first commercial delivery via drone with no human involvement, delivering to a single single fulfilment centre in Cambridge, UK.


19/12/2016  |  Full story...  |  More about: Amazon digital marketing ecommerce Internet of Things technology

Top 10 supermarkets on Instagram: M&S UK’s favourite

M&S leads the way on Instagram in the run-up to Christmas with 497,000 followers, data from social media analytics platform Iconosquare has revealed.

19/12/2016  |  Full story...  |  More about: Facebook Instagram Marks and Spencer mobile marketing retail Sainsburys social media and social networking Waitrose

Dual screening Christmas: Bake Off, Strictly and Sherlock will power “sofa spending ” this winter

Seasonal TV specials are set to power dual screening over the Christmas period, with both traditional broadcasters and streaming-only sites exerting a huge impact on shopper behaviour, according to new data released today by eBay Advertising.

christmas%20bake%20off.jpg

15/12/2016  |  Full story...  |  More about: BBC Christmas Digital Intelligence digital marketing digital trends eBay ecommerce media mobile marketing retail

Last minute Christmas: 40% of festive shoppers still up for grabs

The UK is a nation of last minute present purchasers, with new research revealing that there are still lucrative opportunities for merchants to snap up a chunk of the nation’s festive spend.

15/12/2016  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends ecommerce retail uk

Amazon beats high street rivals for weekend's prime time advertising

Amazon was the biggest advertiser during last weekend’s prime time TV, airing more than 2 hours and 9 minutes of ads, according to new research.

14/12/2016  |  Full story...  |  More about: Amazon Digital Intelligence digital trends FMCG media

Retailers "missing value of customer journey with last-click focus"

The majority of online retailers attribute sales solely on a last-click basis, despite data indicating marketing budgets could yield better results if spent across the customer journey, according to new research.


13/12/2016  |  Full story...  |  More about: advertising analytics Digital Intelligence digital marketing digital trends ecommerce

Mobile commerce trends: Retailers not fully maximising mobile revenue

Smartphones are rapidly increasing their share of online retail traffic in Europe, with a 54% year-on-year increase in visits to retail sites from smartphones in 2016, according to Adobe’s 2016 Mobile Retail Report.

mobile%20commerce.jpg

08/12/2016  |  Full story...  |  More about: Digital Intelligence digital marketing digital trends ecommerce mobile marketing retail

Video viral of the week: Polish Christmas ad melts hearts with 4m views in a week

Polish auction site Allegro attracted over 4 million YouTube views in a week with this heart-warming ad that depicts an elderly Polish man learning English. See why it’s our video viral of the week below…

07/12/2016  |  Full story...  |  More about: Digital Intelligence digital marketing Europe Poland social media and social networking video viral marketing YouTube

Top YouTube 2016 Christmas ads: John Lewis wins globally (but Sainsbury's wins Brits’ hearts)

John Lewis’s ‘Buster the Boxer’ Christmas ad tops YouTube’s annual festive leaderboard globally - but Sainsbury’s ‘The Greatest Gift’ was most popular with the British audience, according to league tables revealed today.

adsleaderboard.jpg

06/12/2016  |  Full story...  |  More about: Burberry Christmas Digital Intelligence digital marketing digital trends global John Lewis Marks and Spencer Sainsburys UK video YouTube

Ecommerce and eretailing - Daily research, tips, news and case studies for digital marketers archives

Amazon Go: The new grocery store with no checkout lines - 06/12/2016

Rise of “Shopcationers”: Fly-in shoppers to boost British retail this weekend - 06/12/2016

UK website visits clock 1.46bn during Cyber Week 2016 - 06/12/2016

Amazon puts limit on number of reviews - 05/12/2016

Amazon puts limit on number of reviews - 05/12/2016

Marks & Spencer pips Boots and John Lewis as top of the Christmas shops - 05/12/2016

Black Fiveday Wrap-Up: mobile dominates, early starts, savvy shoppers and the Brexit impact - 02/12/2016

Black Friday UK stats: 12% increase on last year (but lower than forecast) - 01/12/2016

More browsing, less buying: Brits not impressed by Cyber Monday deals - 30/11/2016

Festive shopping trends: Mobile reigns supreme as the retail channel of choice - 30/11/2016

Could virtual reality replace high street shopping by 2050? - 29/11/2016

Dentsu Aegis buys Bluecom to boost ecommerce in Asia - 29/11/2016

Black Friday round-up: US shoppers spend $3.34bn online but high street sales fall 10% - 28/11/2016

Black Friday lunchtime update: £19m in revenue as 27% of sales through iPhones - 25/11/2016

Chinese travel giant to buy Skyscanner for £1.4bn - 25/11/2016

Amazon’s ‘The Grand Tour’ car show smashes streaming record on debut - 25/11/2016

Black Friday alert: International orders up due to weak pound and retailers warned of ‘Basket Bandits’ - 25/11/2016

Festive shopping trends: Christmas day is now UK’s busiest mobile shopping day - 24/11/2016

Affiliate Window launches Black Friday visualization tool for marketers - 24/11/2016

6 new shopping behaviours: Mobile blurs line between online and high street - 22/11/2016

Returned goods from Black Friday web shopping weekend to top £1bn - 21/11/2016

Blippar turns Covent Garden into augmented reality wonderland for Christmas - 21/11/2016

US consumers look to British retailers for the out of the ordinary - 21/11/2016

Sharers are buyers: consumers who share content “9 times more likely to purchase” - 18/11/2016

Christmas shopping trends: UK set for bumper tech spend despite Brexit prices - 18/11/2016

10 steps to Christmas success [INFOGRAPHIC] - 17/11/2016

Is it now too late to prepare for Black Friday? - 17/11/2016

Black Friday web shoppers to spend £6.77bn in UK- report - 16/11/2016

Black Friday: Late night shoppers to bag this year’s bargains - 16/11/2016

Three quarters of Chinese web users shopping by mobile - 15/11/2016

China Singles Day: Alibaba gets $1bn in sales in under 5 minutes - 14/11/2016

China’s web speed problem: Local retail sites outperform foreign players on Singles Day - 14/11/2016

PayPal gives Apple users Siri support - 11/11/2016

Online retail sales growth running 37% ahead of expectation - 10/11/2016

UK shoppers plan to spend less this Christmas (but more plan to shop online) - 09/11/2016

Shoppers want next-gen technology in retail stores- report - 08/11/2016

Content recommendation engine NowDiscover links content and e-Commerce - 07/11/2016

Search trends reveal most popular toys for Christmas 2016 - 04/11/2016

Retail survey: Consumers have confidence in Brand Britain (but loyalty is fickle) - 04/11/2016

Black Friday RIP? Amazon to run daily sales until December 22nd - 03/11/2016

Byron and TGI Fridays go bill-free with Mastercard’s Qkr! app - 03/11/2016

Instagram adds in-app shopping feature - 02/11/2016

Boots runs body confidence campaign with Yahoo - 02/11/2016

Specialised product ads: Ad spend soars in paid social and search - 31/10/2016

9 in 10 brits to shop online this Christmas- report - 31/10/2016

9 in 10 brits to shop online this Christmas- report - 31/10/2016

Black Friday ‘now biggest shopping day of the UK holiday season’ - 28/10/2016

Clocks going back: Why brands should prepare to pull the ‘travel trigger’ this weekend - 28/10/2016

Mothercare revamps website for omnichannel experience - 28/10/2016

Amazon adds 60 new dash buttons as demand grows “exponentially” - 27/10/2016

 

Want to know more?

Search our archive of articles and in-depth analysis:

Copyright ©2000-2017 Digital Strategy Consulting Limited | All rights reserved | This material is for your personal use only | Using this site constitutes acceptance of our user agreement and privacy policy