Digital Intelligence

Entries from Digital Intelligence tagged with "android"

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Google debuts Fit app takes on Apple Health Kit and Samsung Health

Google has launched a new app designed to take a broader view of fitness tracking, using the sensors in Android phones to track their activities, with Basis, Adidas and Motorola signing up as initial partners.

View the Google Fit preview here:

31/10/2014  |  Full story...

Emerging markets to lead new growth for app publishers

Google Play and messaging apps are driving mobile app growth in emerging markets, with Brazil, Indonesia, Turkey and India leading the way, according to new research.

30/10/2014  |  Full story...

Teens flock to voice search

Mobile voice searches have more than doubled in the past year, proving more popular among teens than adults, according to new research.

27/10/2014  |  Full story...

Google Play now far ahead of Apple for app downloads (but still makes less money)

Google Play has significantly widened its lead over Apple's App Store when it comes to app downloads, but Apple's store still dominates app revenues, according to new research.

20/10/2014  |  Full story...

Apple reveals thinner iPads with fingerprint scanners

Apple has launched two new iPads featuring Touch ID fingerprint sensors and a camera 'burst mode', as the electronics giant looks to regain lost market share from Android in the tablets sector.

View the full event below:

17/10/2014  |  Full story...

Google reveals Android Lolipop and Nexus 6

Google has revealed its latest line-up of Android mobiles and software, as the internet giant aims to attract a wider range of consumers away from rivals Apple and Microsoft.

16/10/2014  |  Full story...

The rise of the smartwatches: 100m devices forecast sold by 2019 (but no killer app)

More than 100 million smart watches will be in use worldwide by 2019, with a host of premium brand launches over the next 12-18 months bringing the category into mainstream consumer consciousness, according to a new report.

15/10/2014  |  Full story...

Half of apps ‘discovered via search’

By far the most common discovery method for mobile apps is searching, with 53% of Android users and 47% of iOS users in the US found the last app they downloaded by searching the app store, according to new research.

10/10/2014  |  Full story...

Apple’s ‘big’ gamble pays off: 10m iPhones sold in first weekend

Apple's big-screen gamble with its latest iPhone devices appears to be paying off, with record weekend sales proving its fans aren’t put off by larger devices.

24/09/2014  |  Full story...

£65 Android One smartphone to launch in India

Google has revealed the first smartphone in its Android One range, pitched as low cost smartphones that offer a high quality standard, in an attempt to capture more of the lucrative developing markets.

Watch this promo video for Android One below:

16/09/2014  |  Full story...

Android Wear watch Moto 360 to go on sale in October

Motorola’s much-anticipated Moto 360 smart watch will go on sale in the UK in October, going up against 360 will go up LG's G Watch, Sony’s Smartwatch 3 and the Samsung Gear Live.

05/09/2014  |  Full story...

Digital Intelligence August 2014

Digital Strategy data - Digital Intelligence August 2014

Big developments in social and mobile are shaping the digital media landscape as brands gear up for their end-of-year media spend.

- Facebook's ad frequency: How will consumers react to a doubling in newsfeeds?
- Ice Bucket Challenge: A meme and its tipping point
- Social fail? Retailer Gregg's spins a social fail into success
- Mobile ad spend: How Google is winning your budgets

Email us for how our strategists can help sharpen your digital strategy buy applying these latest trends.

Read August 2014

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China to replace Android, Microsoft and Apple with own software?

The Chinese government is developing its own operating system, in a bid to oust ‘imported’ software from the likes of Microsoft, Apple and Android.

27/08/2014  |  Full story...

US app engagement trends: iPhone still trumps Android

iPhone users in the US earn more and spend more time on apps than their Android counterparts, according to new research.

26/08/2014  |  Full story...

Vine opens up to other video apps

Six second video platform Vine will now let users upload video clips created elsewhere, as the Twitter-owned firm looks to boost the usability of its app.

Watch this video demonstrating the new changes below:

21/08/2014  |  Full story...

Moto 360 pricing revealed: Smartwatch details accidentally leaked by Best Buy

Motorola is expected to launch its Moto 360 Android Wear smartwatch by 4th September, priced at £249.99, according to a product listing accidentally leaked by Best Buy.

View this Moto 360 demo from Google's I/O conference below:

19/08/2014  |  Full story...

Smartwatches to overtake tablet sales in 2018- report

Smartwatches will outsell tablets by 2018, as the trend for wearable technology takes off, according to a new report.

19/08/2014  |  Full story...

US smartphone penetration to reach 75% this year

The US will reach over 75% by the year end, with Apple and Android still leading the way in terms of phones and operating systems respectively, according to new data.

11/08/2014  |  Full story...

Android finally overtakes iOS for global web usage

Despite commanding 85% of the global mobile market, Google's Android has always fallen behind Apple’s iOS in terms of web usage… until now. New data indicates that Android usage is now higher than Apple's iPhone and iPad operating system.

06/08/2014  |  Full story...

Android finally overtakes iOS for global web usage

Despite commanding 85% of the global mobile market, Google's Android has always fallen behind Apple’s iOS in terms of web usage… until now. New data indicates that Android usage is now higher than Apple's iPhone and iPad operating system.

06/08/2014  |  Full story...

Android claims 85% share of smartphones shipped in Q2

New research from Strategy Analytics has revealed that the Android OS accounted for 85% of the 295m smartphones shipped worldwide during Q2. In contrast Apple, Windows Phone and BlackBerry all saw their market share decline, as Android performed well on both low-cost and high-end devices across the World.

31/07/2014  |  Full story...

46% of Brits use mobile as ‘primary tool in purchase decision making’

Mobile is rapidly changing consumer purchase behavior, with nearly half (46%) of UK consumers now use mobile devices as their primary tool for purchase decision making, while one in four use mobile devices as their exclusive shopping research tool, according to research.

09/07/2014  |  Full story...

Twitter offers mobile app install ads

Twitter is now offering a mobile app installation format to all of its advertisers, encouraging users to download apps rather than click on links to web pages.

Watch this promo video showing how the service works below:

02/07/2014  |  Full story...

Digital Intelligence June 2014

Digital Strategy data - Digital Intelligence June 2014

Digital strategies needs to be strong and flexible - and this month's round-up of the big stories reminds you why:

- Facebook's ad targeting: How the cookie got (even) smarter
- "Internet of Things": Latest acquisition and launches as Apple attacks Google
- How much are you worth? Google and Facebook's latest revenue per user numbers
- Programmatic ad buying: Why P&G are now at 70% and saving media costs

Training workshops are available on all these topics, as well as programmes to sharpen your 2015 digital strategy.

Advanced training deep dives are available in all topics, as well as complete digital marketing skills training. Digital strategists are also now helping teams create their Digital Roadmaps for 2015 - simply contact the team to find out more.

Read June 2014

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Google smartwatches go on sale with Android Wear

Google’s new smartwatch system, Android Wear, was the main focus of its annual I/O developer conference this year, with an interface that ditches app grips for voice commands and swipeable cards.

Watch this Google developer video showing how Android Wear works below:

26/06/2014  |  Full story...

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