Digital Intelligence

Entries from Digital Intelligence tagged with "augmented reality"

25 result(s) displayed (1 - 25 of 129)

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iPhone X launch: Facial login, AI photos and augmented reality

Apple has revealed its latest range of iPhones, with a raft if new features including wireless charging, an infrared camera and augmented reality, costing £999 when it is made available on 3 November.

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13/09/2017  |  Full story...

New technologies key to loyalty in the “Experience Era"

Half (50%) of British consumers are loyal to brands that tailor experiences to their needs and preferences, but are more likely than their European counterparts to switch brands that provide a superior experience, according to new data.

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13/09/2017  |  Full story...

The augmented worker: Hololens ad showcases industrial future

Visual Design Studio Soluis has worked with Microsoft HoloLens to showcase its “Augmented Worker", a system that is being developed for the manufacturing and construction industry.

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31/08/2017  |  Full story...

Virtual tours and digital assistants: UK holidaymakers think future of travel lies in tech

Travel companies need to embrace new technologies such as artificial intelligence (AI), virtual reality (VR) and augmented reality (AR) to create a more immersive and enjoyable travel experience for holidaymakers, new research suggests.

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22/08/2017  |  Full story...

Google Glass returns after two years (but just in the workplace)

Google Glass is making a comeback, two years after the augmented reality spectacles were shelved by the company. But this time, the product is focused on aiding the workplace rather than general consumers.

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19/07/2017  |  Full story...

Amstel lets consumers ‘Snatch’ free pints via augmented reality game

Dutch beer brand, Amstel, has joined forces with new mobile experience Snatch, to launch a nationwide sampling campaign.

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06/07/2017  |  Full story...

Augmented reality trends: Extra software and hardware biggest barrier to mainstream adoption

Consumers say the need for additional software, apps and hardware is the greatest barrier preventing them from experiencing virtual reality (VR) and augmented reality (AR) digital advertisements, according to new research.

03/07/2017  |  Full story...

Snapchat launches augmented reality glasses in Europe

Snap made its Spectacles available across Europe today, almost seven months after the company debuted them in the US.

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02/06/2017  |  Full story...

Shakira promotes latest album with augmented reality treasure hunt

Sony Music US Latin has teamed up with location-based experiences platform Landmrk, for the global launch of Shakira’s latest album ‘El Dorado’.

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24/05/2017  |  Full story...

The future of car sales: Virtual test drives and mobile purchases

The days of browsing car showrooms for your new motor has not ended yet, but the landscape has shifted significantly over the past few years and car showrooms of tomorrow could exist almost entirely online, according to a new report.

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17/05/2017  |  Full story...

Snapchat "Sponsored World Lens" turns 3D augmented reality into ads

Snapchat is launching a new promotional Lenses ad format that lets advertisers superimpose corporate logos on their photos and videos.

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16/05/2017  |  Full story...

Virtual changing rooms: 1 in 5 shoppers want an AR changing room

One in five (19%) UK shoppers would like to use an Augmented Reality (AR) changing room when shopping online to find the perfect clothing items, according to new research.

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10/05/2017  |  Full story...

Facebook F8 round-up: VR “Spaces”, chatbot directory and typing with your brain

Facebook has unveiled a raft of new features during its annual F8 conference this week, including a new social VR app.

20/04/2017  |  Full story...

World lenses: Snapchat goes big with augmented reality

Snapchat is pushing further into the high-tech world of augmented reality with “World Lenses”, a new set of rear-camera lenses that let users place virtual objects in the real world using the app's camera.

19/04/2017  |  Full story...

Nearly half of small firms plan to increase marketing spend

A survey of 350 small business owners and managers shows optimistic revenue expectations, growing digital marketing budgets, and trends in social media, SEO, video, augmented reality, virtual reality, and more.

07/04/2017  |  Full story...

Oculus Rift inventor quits Facebook team after Trump controversy

Palmer Luckey, the inventor of the Oculus Rift virtual reality headset, has left Facebook following the news that he financially backed an organisation that supported Donald Trump and created anti-Hillary Clinton memes.

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31/03/2017  |  Full story...

Samsung debuts new VR content platform

To coincide with the launch of its new S8 smartphone, Samsung has launched a new VR content service in UK, SamsungVR.com and Samsung VR application.

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30/03/2017  |  Full story...

Amazon planning augmented reality furniture stores?

Amazon is exploring the possibility of appliance and furniture stores, as well as using AR and VR to help customers visualise what it would look like in their homes.

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29/03/2017  |  Full story...

Instagram Stories gets Snapchat-style geostickers

Instagram has updated its Stories feature with support for geostickers, as the Facebook owned messenger app continues to mimic its rival Snapchat.

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13/03/2017  |  Full story...

Shazam debuts augmented reality tool for brands

Media recoignition app Shazam has launched a a massively scaled augmented reality (AR) platform for its brand partners, artists and hundreds of millions of global users.

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09/03/2017  |  Full story...

Computer Love: Can AI and augmented reality boost online dating

The Tinder dating app could include artificial intelligence and augmented reality in the future, to help people find the perfect match, according to its founder.

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23/02/2017  |  Full story...

Unilever invests in ‘Snatch’ augmented reality treasure hunt game

Unilever Ventures has invested in an augmented reality treasure hunt game Snatch, a game dubbed “Pokémon Go for brands”.

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10/02/2017  |  Full story...

Sacramento Kings debut NBA's first Facebook 360 Live Stream

Last week, the Sacramento Kings launched a technology first – the NBA’s first Facebook 360 Live Stream.


24/01/2017  |  Full story...

Top 10 Facebook 360 videos: BMW leads the way

Facebook’s virtual reality videos have been a success, with BMW proving to be the top performing brand using the 360 video ads in News Feeds, according to new research.

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18/01/2017  |  Full story...

Connected devices and VR “top priorities for international marketers”

Marketers are undaunted by the technological challenge of managing today’s digital touchpoints, eagerly awaiting new tools such as VR to innovate campaigns in 2017, according to new research.

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17/01/2017  |  Full story...

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