Digital Intelligence

Entries from Digital Intelligence tagged with "cannes lions"

25 result(s) displayed (1 - 25 of 91)

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The great Cannes debate: Film and sports marketing in a digital world

The Cannes Debate is a regular highlight of the festival, and this year it featured giants of marketing, film and sports looking at the role of commercial creativity in an ever-more digital world.


28/06/2017  |  Full story...

Cannes Lions 2017: Video highlights from all eight days

The 2017 Cannes Lions Festival of Creativity was bigger than ever before, celebrating the best of the ad industry. If you weren’t lucky enough to be there, we’ve complied a handy review along with video highlights from all eight days.


26/06/2017  |  Full story...

Cannes Lions 2017: The year of the chatbot invasion

As ad creatives, celebrities and media types wandered around the Cannes Lions Festival this year, an AI helper was on hand to guide them. From Google's machine learning to Omnicom's creative chatbots, this was the year that robots took over Cannes.


26/06/2017  |  Full story...

Cannes Lions 2017: Video highlights from days 7 and 8

As Cannes Lion comes to a close for another year, we look back at highlights from the closing days on the festival.


26/06/2017  |  Full story...

Is Cannes Lions too big? Publicis quits next year (and WPP may follow)

Is Cannes Lions becoming too big for its own good? As the festival closes for another year, ad giant Publicis Groupe shocked the marketing world by declaring it would pull out of the event next year.


26/06/2017  |  Full story...

Cannes Lions 2017: Video highlights from days 5 and 6

Celebrities flocked to Cannes Lions as "entertainment" day descended on the festival. We look back at some of the highlights...


26/06/2017  |  Full story...

Cannes Lions 2017: Unpacking the gender bias in advertising

Women are still being ignored in ads in favour of men, according to a new study released at Cannes.


23/06/2017  |  Full story...

Unilever's Keith Weed tackles stereotypes and brand safety at Cannes

Diversity was a key topic as this year’s Cannes Lions Festival, with Unilever chief marketing and communications officer Keith Weed leading the way with an "#unsterotype” initiative and warnings about how brands need to avoid association with extremist content online.


23/06/2017  |  Full story...

Cannes Lions 2017: Sperm count Smartphone App wins Mobile Grand Prix

The Mobile jury at Cannes handed its Grand Prix to a very unusual app, one that counts your sperm, at the award ceremony at the Palais.

23/06/2017  |  Full story...

Cannes Lions 2017: Controversial Burger King Stunt wins top direct marketing prize

A risky “OK Google” prank that went awry for Burger King has won the Direct Grand Prix at the Cannes Festival.


23/06/2017  |  Full story...

Cannes Lions Cyber winner: Åland bank calculates carbon footprint of every credit card purchase

A new campaign that helped the Åland bank calculate the carbon footprint of every credit-card purchase has taken one of the top digital prizes as this year’s Cannes Lions Festival.

23/06/2017  |  Full story...

Car safety ad “Meet Graham” wins top digital prize at Cannes

Car safety ad “Meet Graham” was one of three campaigns to pick up the top Cyber Grand Prix at this year’s Cannes Lions festival.


23/06/2017  |  Full story...

China Day at Cannes: Tencent puts AI at heart of Chinese digital growth

Chinese internet giant Tencent hosted "China Day" at Cannes Lions and won its first Gold Lions Award, the Cyber Lions, for its QQ Alert.


22/06/2017  |  Full story...

Cannes Lions 2017: Highlights from days three and four

With Cannes Lions well underway, we look back at the last couple of days at the festival, with a growing focus on how data is supporting creativity.


22/06/2017  |  Full story...

Cannes Lions 2107: Whirlpool wins top data prize for ‘Care Counts’ ad

Whirlpool has won top honours at Cannes Lions for data, with a campaign that gave at-risk kids access to clean clothes to help them stay in school.

22/06/2017  |  Full story...

Cannes Lions 2017 predictions: Increased collaboration driving the industry

Leo Burnett Worldwide has published its 30th annual Cannes Predictions of the top 25 contenders ahead of the 64th Cannes Lions International Festival of Creativity, the most prestigious global awards show for agencies and marketers alike.


20/06/2017  |  Full story...

Cannes Lions 2017: Video highlights from the first weekend

The 2017 Cannes Lions Festival of Creativity got underway over the weekend, celebrating the best of the ad industry. We look back at the first weekend with video highlights.


19/06/2017  |  Full story...

"Cannes Crêperie Experiment" aims to prove mobile ads work

On Saturday 17th June, mobile advertising experts video intelligence (vi) helped a small Cannes crêperie increase its footfall by over 400%, after conducting an experiment to coincide with the start of Cannes Lions 2017.

19/06/2017  |  Full story...

Cannes Lions 2017: Top 10 video ads worldwide

With Cannes Lions 2017 now underway, YouTube has released their special edition YouTube Ads Leaderboard celebrating the most popular global video ads since last year’s festival.


19/06/2017  |  Full story...

Cannes Lions 2016: Video highlights from all eight days

This year's Cannes Lions festival was packed with big players in digital...and plenty of big name celebrities too. We've complied video highlights covering every major presentation during the festival.


27/06/2016  |  Full story...

Cannes Lions 2016 review: Marketers and the Gen Z conundrum

As Cannes Lions 2016 comes to a close for another year, it was the year of the upstarts, as the likes of Snapchat, BuzzFeed, Vice and The Lad Bible dominated conversations. We look at how these four upcoming digital stars fared at this year's festival....


27/06/2016  |  Full story...

Cannes Lions 2016: Highlights from Day 8

The final day at Cannes aw Blake Mycoskie, Amani Al-Khatahtbeh, Sam Ball and Bensimon Byrne take to the stage.


Cannes Lions 2016: Highlights from Day Seven

The penultimate day of the 2016 Cannes Lions Festival featured sessions from model Shaun Ross, UNIQLO’s John C Jay, Hollwood producer Harvey Weinstein and UN Secretary General Ban Ki-moon.


Cannes Lions 2016: Highlights from Day Six

On the sixth day of the Cannes Lions Festival, hear insights from Oscar-winning Director Alejandro G. Iñárritu, legendary creative David Droga, P&G Head Marc Pritchard and VICE's Shane Smith.


Cannes Lions case study: Harvey Nichols wins Grand Prix for ‘Shoplifters’ video

UK department store Harvey Nichols scooped the Cannes Lions Grand Prix in the film category, with a funny and engaging social campaign that promoted its loyalty app showing real footage of shoplifters (with cartoon faces to protect their identity).

27/06/2016  |  Full story...

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