Digital Intelligence

Entries from Digital Intelligence tagged with "content"

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Times Online ditches micro-payments for 24- hour charges

The Times has outlined plans for its online payments model, dismissing micro-payments in favour of a 24-hour access charge for the online version of the paper. Speaking at the Society of Editors conference in Stansted, Essex, James Harding, editor of the Times, said the paper would charge for 24-hour access to that day's edition of the paper alongside a subscription model. Harding pledged to "rewrite the economics of newspapers", and warned the newspaper business had to avoid the mistakes of the music industry in making ‘free’ the norm.


18/11/2009  |  Full story...

Brits would pay 10p to read articles online- poll

Three-quarters of Brits would consider paying for digital content if it only cost 10p or per article, with Jeremy Clarkson the most likely columnist to entice punters to hand over their cash, according to a new survey. The report, by Continental Research, found The Sun's Jeremy Clarkson, the Guardian's Charlie Brooker and the Daily Mail's Richard Littlejohn are the UK national press's most "valuable" columnists online. The poll indicated that micropayment systems looked more palatable to consumers than monthly or annual subscription systems.


12/11/2009  |  Full story...

Bloomberg buys BusinessWeek

Bloomberg has bought the website and print publication BusinessWeek from textbook publisher McGraw-Hill for an undisclosed sum.Bloomberg said the acquisition will strengthen the newswire’s online, television and mobile products. “We’re buying BusinessWeek to build it,” Bloomberg President Daniel Doctoroff said in an interview. “Our intention is to take a venerable brand and turn it into the best global business newsweekly.” US based McGraw Hill based in New York, said in July it was exploring strategic options for the weekly as advertising sales and circulation slumped.


15/10/2009  |  Full story...

Just 11% of Brits pay for online content

Only one in ten UK web users now pay for any form on web content, as consumers cut back on their media spending by seeking free alternatives online during the recession, according to a new survey. The poll, commissioned by KPMG and carried out by YouGov, indicated that more than a quarter of Brits (28%) have cut back spending on magazines and newspapers in the economic downturn in favour of free online content. Only 11% of consumers said they paid for any online media and of those who did not currently pay, only a further 11% said they may begin any sort of subscription in the next 12 months.


13/10/2009  |  Full story...

250,000 fans pay to watch England’s Web-only match

The first England international to be available only on the internet attracted around 250,000 subscribers, with a total estimated viewing figure of almost 500,000, organisers said on Sunday. The World Cup qualifier, won 1-0 by Ukraine, was not shown live on any UK TV networks, although the BBC made a late decision to buy and screen the highlights late on Saturday. The rights for the match had originally been bought by Setanta but the company went into administration.


12/10/2009  |  Full story...

BBC websites to get more social

The BBC is planning a radical relaunch of its website portfolio to include more social media features, according to a news report. BBC sources have told MediaGuardian that the new-look site will launch by March next year. The broadcaster also hinted that it will soon be adding social media applications to some of its most popular online shows, including Strictly Come Dancing online coverage. The plans were made by Anthony Rose, the BBC's controller of Vision and Online, at the launch of this year's MediaGuardian Innovation Awards this week.


01/10/2009  |  Full story...

70% of digital publishers plan to charge for online access

Almost three-quarters of digital publishers (70%) intend to charge for online content, with most preferring a flat-rate subscription model ahead of micro-payments, according to a new survey. The annual survey of members of the Association of Online Publishers, which includes those in the newspaper, magazine and television industries, found that an increasing number were now looking to charge for online content. The survey found that 70% of AOP members will charge for content with just 30% claiming they would never charge for content.


01/10/2009  |  Full story...

1 in 20 Brits would pay for online news- survey

Just one in twenty (5%) of Brits who read a free news website at least once a month would stick with the site if charges were introduced, according to a new poll. The survey of more than 1,000 British adults was commissioned by paidcontent and carried out by Harris Interactive. In addition, nearly three-quarters (74%) of those quizzed said they would look elsewhere if a paid model was put in place. Nearly one in ten (8%) said they would only read the website's free headlines.

21/09/2009  |  Full story...

Comment: Google lifeboat to rescue newspapers? Think again

So Google could have micropayments for newspaper content live within a year? That will grab the attention of newspaper owners everywhere. It will seem like this could save the newspaper and magazine industry; the most unexpected life-raft, from the most unusual lifeboat.

11/09/2009  |  Full story...

Google planning micro-payments for publishers

Google is developing technology to help publishers charge its readers for online content. The search giant is working on software that will allow newspapers to charge users for certain online content using a system of micro-payments. Google made the announcement as a response to the Newspaper Association of America which asked a number of technology companies for proposals on how to generate revenues from online content. Google submitted an eight-page document to the NAA in response to the association's request for content charging solutions.

11/09/2009  |  Full story...

News Corp unites outlets under global newswire

News Corporation is planning on launching an internal wire that will make its content instantly available to all the media giant’s outlets worldwide, according to a new report. Citing and internal briefing, The Guardian reports that the ‘NewsCore’ service will operate like a global wire service for all the company's newspapers, TV networks and websites. This would include more than 30 TV and cable networks, including Sky News and Fox News and more than 20 newspapers including the Times, the Wall Street Journal, the New York Post and the Australian. News Corp also runs 18 web-only properties.

08/09/2009  |  Full story...

YouTube planning movie rentals?

YouTube is reportedly talking to Hollywood studios about renting new-release movies online. Citing people close to the talks, The Wall Street Journal reports that discussions were most advanced with Lions Gate Entertainment, Sony Corporation's movie studio, Time Warner's Warner Bros and Metro-Goldwyn-Mayer. All these studios currently have advertising revenue-sharing deals with YouTube. The move would put the video sharing site in direct competition with iTunes and, which have already struck similar deals. These existing services offer film rentals for between £1.20 and £2.50 each with a 24-hour viewing period.


Music videos return to YouTube as royalty spat ends

YouTube is to start streaming thousands of music videos in the UK again, as the site finally agreed a deal with songwriters' association PRS for Music Britain over royalty payments. The deal marks the end to a six-month dispute between YouTube and PRS, which saw the video sharing site block thousands of videos to UK users in March. The dispute began as YouTube’s parent company Google failed to agree a fee with PRS. However, it has finally agreed to pay an undisclosed lump sum to PRS in a deal will last until 2012. The deal is reportedly worth tens of millions of pounds.

02/09/2009  |  Full story...

Project Kangaroo finally finds a home at Arqiva

Former Eurosport UK managing director Pierre-Jean Sebert has been appointed CEO of Arqiva’s new video-on-demand service that will be built on the infrastructure of the former Project Kangaroo. The transmission company plans to use the assets to launch a new video-on-demand service to UK consumers in the coming months. Project Kangaroo was the video-on-demand (VOD) platform developed by UKVOD LLP, a joint venture set up by BBC Worldwide, ITV and Channel 4.

01/09/2009  |  Full story...

Internet ads 'can be as effective as TV commercials'

The Internet can be as effective an advertising medium as television advertising, according to new research. The study, conducted by comScore in partnership with dunnhumbyUSA, looked into the effectiveness of online advertising in building retail sales of consumer packaged goods (CPG) brands.

Over the course of twelve weeks, online ad campaigns with an average reach of 40 percent of their target segment successfully grew retail sales of the advertised brands by an average of 9 percent. This compares to an average lift of 8 percent for TV advertising as measured by Information Resources, Inc. (IRI) and published in their research paper "How Advertising Works."

19/08/2009  |  Full story...

500 publishers sign up to paid content platform

US firm Journalism Online has claimed that more than 500 newspapers and magazines have agreed to join its new content payment network. The platform, set to go live in the Autumn in the US, lets publishers sign up as ‘affiliates’ to the network, using a universal Journalism Online account.Readers then pay to subscribe to the platform, which gives them access to their choice of publishers on the platform. Affiliates can select their own approach to offering paid access, based on their respective brands, content and online readership. The company said the payment models would yield between $50 to $100 per year per subscriber for the publisher.

17/08/2009  |  Full story...

Murdoch to charge for online content

News Corp is to start charging for online content across its news sites, including the Sun, The Times and The News of the World, according to chairman Rupert Murdoch. Commenting on the company’s half-year results, Murdoch said: "An industry that gives away its content is cannibalising its ability to do good reporting. Quality journalism is not cheap. The digital revolution has opened many new and inexpensive distribution channels but it has not made content free. We intend to charge for all our news websites."

07/08/2009  |  Full story...

Graham Bower

CEO Taglab, Author

June 2009

Graham BowerBy day, he’s chief executive of a funky London agency called Taglab. They’re famous for a decade of building websites and online campaigns for global brands. But away from the web, Graham has been developing ideas around a new business principle – Secondomics. Drawing on psychology, biology, economics and game theory, he’s uncovered why often the real winners in the race are not the people who burn all their energy in being first to blaze a new trail, but those guys who coast in second; following the model and using half the effort. There’s certainly nothing of a coaster in Graham, but when he shared an early draft of his next book, we spotted a new Digital Thought Leader. Here’s what he told us…

03/06/2009  |  Full story...

Pete Clifton

Head of Editorial Development, BBC

February 2009

Pete CliftonPete Clifton, 46, is the BBC’s Head of Editorial Development, Multi-Media Journalism - one of the longest job titles in the organisation which puts him in charge of on demand developments across News, Sport and Weather. Before this he was Head of BBC News Interactive, the department responsible for the main News site, plus news to mobile phones, text on TV, interactive TV and outdoor spaces.

Before joining the BBC Pete was a news reporter on the Chronicle and Echo evening newspaper in Northampton, and later their cricket correspondent, covering a wide range of Northamptonshire defeats across the country. He went on to be a sports reporter at the Extel national news agency, before becoming the chief sub on the sports desk at the Press Association.

Away from work Pete likes exchanging dubious stories in bars, wine, playing the piano, attempting bad card tricks, bike riding, walking, golf, entertaining his four children, and occasionally his wife.

What is the next big challenge for the online news industry?
Said on: Oct 2005
How to make content available on different platforms. Beyond whatever website you are publishing on, how will the news be personalised? In what format? How will users want to receive their news? What about new ways of presenting content? The technical infrastructure? We will have to meet the on-demand age and be extremely nimble so that we can deliver whatever is needed, wherever it is needed


Tim Faircliff

General Manager, Reuters Media

January 2009

From May 2005 has been general manager for consumer news at, overseeing multimedia services for the internet, interactive TV and mobiles. His role involves product development, third party content deals and sales and marketing.

Mr Faircliff has worked for for seven years, most recently as general manager. He is also a board member of the Association of Online Publishers (AOP) and the IDM/IAB Digital Marketing Council.


Mariate Arnal

MSN Mexico

September 2008

Mariate ArnalEight years ago Mariate left the world of management consultancy and joined the team of just over a dozen people at MSN in Mexico City. She has played an instrumental role in helping to expand the role of commercial media on the internet in Mexico, growing the scope of online marketing in the country and raising advertiser confidence. Today the team at MSN is over 50 people and the scope of the website is a hundred times greater than back in 2000. Along the way Mariate co-founded the industry trade association and has helped accelerate the migration of marketers’ focus to online. In this interview she talks about the role of reach in media planning, why high-end demographic audiences have switched to the web, and why many brand managers still don’t understand what online is about.

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24/09/2008  |  Full story...

Ben Saunders

Polar explorer, Motivational speaker

August 2008

Ben SaundersBen Saunders is a record-breaking polar explorer and by his own admission an "extreme blogger". From the North Pole he wrote to millions using his blog, a PDA, a matchstick and a satellite phone. While becoming the youngest person in history to walk solo to the North Pole, Ben was able to keep us up to date with the progress.

Blogs are the most diverse of digital publishing platforms. They can be harnessed by anyone, anywhere for almost any publishing reason. Ben's blogs demonstrate their power both to amplify an offline event and to make intimate connections with millions.

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25/08/2008  |  Full story...

AOL buys Sphere Source

AOL has bought contextual content service provider Sphere Source for $25m (£12.7m), writes Netimperative. Prior to the purchase AOL had partnered with Sphere to offer its widget technology on AOL News and myAOL. AOL intends to use Sphere to widen the content available on its own sites and to distribute its content more widely throughout Sphere's third-party publisher network. AOL will also gain access to Sphere's online advertising inventory., 17/04/2008


Peter Ashman

Publishing Director, British Medical Journal

March 2008

Peter AshmanPeter Ashman leads the strategic, commercial and operational development of BMJ Journals and has business responsibility for the Group’s flagship journal, the weekly British Medical Journal (BMJ). He was previously from Nature Publishing Group, where he successfully led the Group's strategic launch into medical publishing. Prior to that, he was publisher of the British Dental Journal and successfully negotiated the acquisition of the British Dental Association's entire journal portfolio. Earlier in his career, Peter worked for The Lancet, both in the UK and North America.

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Telegraph to launch seven new online programmes

The Telegraph website is planning to launch seven new online TV-style programmes covering subjects such as food and drink, culture, technology, finance, motoring, fashion and travel, writes The Guardian. The new line-up includes "Right On" a weekly politics talk show featuring Ann Widdecombe and described as "politically right, not politically correct".
From The Guardian:, 14/01/2008
Telegraph TV:


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