Digital Intelligence

Entries from Digital Intelligence tagged with "crm"

25 result(s) displayed (1 - 25 of 193)

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Firms that prioritise customer experience ‘significantly outperform competitors’

Businesses that prioritise customer experience significantly outperform competitors, with half expecting to adopt AI customer experience by the end of 2018, according to new research.

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22/02/2018  |  Full story...

Most brands ‘would change adtech vendor if found to be unethical’

Marketers' concerns over media buying transparency are intensifying according to new figures.

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21/02/2018  |  Full story...

Chatbots to handle 25% of all customer service operations by 2020- report

A quarter of all customer service operations will be handled by chatbots by 2020, according to new research.

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20/02/2018  |  Full story...

Shell creates global music video via Oath digital content deal

Digital content giant Oath has struck a global deal with Mediacom and Shell to take the energy brand’s “Make the Future” campaign into its next phase.

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12/02/2018  |  Full story...

Sainsbury’s uses voice response system to boost CRM

Engage Hub has signed a contract with Sainsbury’s to roll out a new Interactive Voice Response (IVR) system across the retailer’s 600 superstores.

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16/01/2018  |  Full story...

Irn-Bru recipe change sparks social media storm

Irn-Bru has been forced to respond to social media storm with week after it was revealed that the soft drink brand was changing its recipe, with the sugar content halved and artificial sweeteners added.

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10/01/2018  |  Full story...

6 key drivers that inspire 'Brand Love'

Brands that go ‘above and beyond’ customer expectations are most likely to win loyalty, according to new research that identifies six key drivers of brand love.

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09/01/2018  |  Full story...

Despite digital demands, shoppers still value traditional in-store customer service

Despite the digital demands connected consumers now expect in their omnichannel shopping journeys, the values of traditional customer service and human interaction prove key motivations for consumers choosing to shop in-store, a new report by PCMS, a global provider of unified commerce solutions, reveals.

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14/12/2017  |  Full story...

Brand loyalty: 5 questions you should be asking to become an 'experience business' in 2018

Brands need to become an ‘experience business’ in 2018, according to a new study that outlines 5 key issues facing brands looking to win over customer loyalty into next year and beyond.

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29/11/2017  |  Full story...

Half of sales reps view prospects’ Facebook profiles before meetings

More than half (53%) of sales reps choose Facebook as their research tool of choice when it comes to preparing for meetings with prospects, according to new research.

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14/11/2017  |  Full story...

Top brand’s social media customer experience ‘getting worse’

UK brands are struggling to cope with a rising volume of queries and growing consumer expectations, according to new research.

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06/11/2017  |  Full story...

Experience Gap: Only 17% of consumers feel valued by brands

Despite 90% of marketers claiming that they are “customer centric” in their approach, only 17% feel valued by brands.

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06/11/2017  |  Full story...

How travel brands can win trust [INFOGRAPHIC]

Consumers want travel brands to provide value for money (59%), as well as ease of use (58%) and a good customer services (58%), according to new research.

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03/10/2017  |  Full story...

Uber ‘clean air plan’: All London cars to be electric or hybrid by 2019

Uber UK has launched its Clean Air Plan, which sees the ride sharing company take several actions to reduce the ecological impact of its service, as well as motoring in general.

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11/09/2017  |  Full story...

82% of companies “Google themselves” to check reputation

Google has become an integral tool for businesses wanting to suss out their client-appeal, with 82% of companies admitting to Googling themselves as part of company image control.

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05/09/2017  |  Full story...

Stores “must speed up their customer service to survive”

Speed and convenience top consumers’ motivations for choosing to shop in-store, directly impacting bricks-and-mortar conversions, a new report from PCMS, a global provider of unified commerce solutions, reveals.

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04/09/2017  |  Full story...

Facebook plans to build a village in Silicon Valley

Facebook plans to build 1,500 new homes including supermarkets, swimming pools and a visitors' centre, near its offices in Menlo Park, California.

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11/07/2017  |  Full story...

Salesforce 'Einstein' AI can tell when people are angry in texts and emails

Salesforce is ramping up its artificial intelligence tools with additions to its ‘Einstein’ marketing platform for brands.

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03/07/2017  |  Full story...

What online shoppers want: Personal service leads to more purchases

More than three quarters (80%) of consumers claim that receiving a personal service is important when purchasing online highlighting the need for human interaction to be available in real time through customer service channels, according to new research.

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20/06/2017  |  Full story...

UK insurance digital customer service worsening: 68% of queries left unanswered

There is a growing gap between consumer expectations and digital reality in the UK insurance industry, according to new research.

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08/06/2017  |  Full story...

Most Brits have unsubscribed from retailer comms in the past year

The vast majority (90%) of UK consumers have unsubscribed from communications from retailers in the past 12 months, with nearly half (46%) saying this is because they received too many messages from brands, according to new research.

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05/06/2017  |  Full story...

Company bosses rank customer experience above sales and marketing

UK and US business executives rank customer experience above sales and revenue as the key focus in 2017, according to new research.

01/06/2017  |  Full story...

Top brands for CRM: PayPal, Yamaha and Amazon lead the way

Consumers are challenging brands to be more personal, efficient and responsive in their communications, with PayPal, Yamaha and Amazon leading by example, according to new benchmark research.

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25/05/2017  |  Full story...

Top brands for CRM: PayPal, Yamaha and Amazon lead the way

Consumers are challenging brands to be more personal, efficient and responsive in their communications, with PayPal, Yamaha and Amazon leading by example, according to new benchmark research.

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25/05/2017  |  Full story...

Do corporate values matter? 40% of consumers abandon brands due to poor behaviours

Nearly half of all consumers (40%) are completely abandoning brands that don’t make a positive impact on society, according to new research from Mediacom.

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22/05/2017  |  Full story...

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