Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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The new digital persona: What online value exchange means for millennials and Gen Z

Over three quarters of 16-34 year olds say GDPR doesn’t go far enough – yet only 11% carefully consider before accepting cookie banners, according to new research.

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24/09/2018  |  Full story...

1 in 3 retail businesses are still not ready for the onset 'Golden Quarter' traffic

The golden quarter (October – December) is fast approaching, but many retail businesses are not actually ready for the onset of increased website traffic this usually brings, according to new research.

24/09/2018  |  Full story...

Top 10 UK brands: Just Eat, Ocado, bet365 and Compare the Market join list

Just Eat, bet365, Compare the Market and Ocado have entered the UK’s most valuable brands ranking for the first time.

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24/09/2018  |  Full story...

International TV viewers: Marketers missing a trick with global audience

There is an untapped TV audience of 112.5 million consumers who are frequent consumers of international TV channels, but fall outside the top income segment that advertisers usually target through ad campaigns, according to new research.

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24/09/2018  |  Full story...

Top 10 hashtag research tools: How to make the most of your social media posts

There are many tools that can help marketers decide which hashtags to use in their social media marketing posts. We look at 10 of the best, from Twitter's own features to more advanced geographical and community-based services.

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21/09/2018  |  Full story...

London Fashion Week: Victoria Beckham trumps Burberry for social buzz

London Fashion Week (LFW) 2018 saw more than 100 designers and models invade the capital once again, with new research showing which brands and models generated most social media buzz.

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21/09/2018  |  Full story...

Majority of UK holiday shopping 'will occur digitally and not in-store'

Nearly 85 percent of consumers plan to spend the same or more on gifts as they did last year, with millennials almost 2X more likely to increase spend, according to new research.

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21/09/2018  |  Full story...

Amazon top ecommerce destination for UK millennials

Amazon is now the number-one online retail destination for UK millennials according to a new study.

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21/09/2018  |  Full story...

High-impact digital display ads ‘amplify standard media’

High-impact digital display ads such as pageskins generate an amplification effect for standard media, according to new research.

21/09/2018  |  Full story...

Content marketing review: The 10 big stories you might have missed

From native ads to virtual reality, marketers have more channels to reach people than ever before. This bite-sized review looks back at some of the biggest content marketing stories including YouTube’s new adaptable mobile ads, Facebook’s new video platform and why brands shouldn’t be scared of using Instagram Stories...

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20/09/2018  |  Full story...

Google links with auto giants for new in-car system (coming 2021)

Google has struck a deal with the Renault Nissan Mitsubishi Alliance, the world's largest maker of cars, to be able to use Google Maps, Google Assistant and the Android OS in its vehicles.

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20/09/2018  |  Full story...

Brands ‘need to do more ads on Instagram Stories’

Marketers are investing four times less on Instagram Stories than, despite Stories being half the price of posts on a CPC basis, according to new research.

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20/09/2018  |  Full story...

Hootsuite integrates Google to combine search and social ads

Hootsuite has integrated Google Ads into its platform allowing customers to bring together search and social advertising campaigns for the first time.

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20/09/2018  |  Full story...

Artificial intelligence crowns Walt Disney the ‘King of Content’ 2018

A new artificial intelligence-powered benchmark has declared the Walt Disney Company the ‘king of content marketing’ for 2018, followed by Apple and Google.

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20/09/2018  |  Full story...

Apple addresses data fears with new privacy features on iOS12

Apple has released its latest operating system, iOS12 , featuring Intelligent Tracking Prevention, a placed on customer trust in a climate of fears around data.

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20/09/2018  |  Full story...

Display and subscriptions continue to drive digital publishing revenue

UK digital publisher revenues have grown 6.8% over a year, following strong growth in display and subscription formats, according to new research.

20/09/2018  |  Full story...

AI ‘to create twice as many jobs as it destroys’

The World Economic Forum has issued a report stating that over the next decade AI could create almost double the number of jobs that it will destroy.

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18/09/2018  |  Full story...

The UK’s favourite events revealed: sport, music and theatre top list

Sporting fixtures lure 150 million attendees each year, with a total annual spend of £8.5 billion, while music concerts and the theatre take second and third sport as UK public spends over £48 billion attending events each year, according to new research.

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18/09/2018  |  Full story...

IoT gains its voice: Smart Home market will hit $15.75 billion by 2023

The revenues of smart home as a service will rise to $15.75 billion by 2023, and CSPs will need to turn to consumer voice platforms to stay ahead, according to new research.

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18/09/2018  |  Full story...

Nearly half of businesses spend more than $500k on digital marketing

Almost half of businesses invest at least $500,000 in digital marketing every year, according to a new survey.

18/09/2018  |  Full story...

UK’s SDL partners with Alibaba for web hosting service across Asia

UK software and translation company SDL has formed a strategic partnership with Alibaba Cloud to launch a co-developed solution designed to help global brands launch and grow their digital business across the China and Asia markets.

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17/09/2018  |  Full story...

M&S boosts customer service channels with Rant & Rave platform

M&S customers can now leave feedback via a multitude of channels including email, webchat, SMS and Interactive Voice Response (IVR), following a partnership with tech firm Rant &Rave.

17/09/2018  |  Full story...

Most retailers feel digital transformation ‘requires a change in leadership mindset’

Speaking at Tech. brought to you by Retail Week and World Retail Congress, Colin Light, Digital Consulting Leader at PwC, reveals how leadership needs to change, and how leaders are ditching the five year plan to look to three years ahead, as digital transformation changes the nature of leadership.

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17/09/2018  |  Full story...

Tedious online admin is costing the UK economy billions each month

Tedious online admin could be costing the UK economy £23 billion each month due to employees stuck doing necessary but time-consuming research, rather than devoting time to producing or creating more valuable work, according to new research.

17/09/2018  |  Full story...

Alibaba partners Mail.Ru for Russia ecommerce expansion

Chinese ecommerce giant Alibaba has joined forces with a state fund along with telecom company MegaFon and internet firm Mail.Ru Group as part of a new ecommerce venture in Russia.

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14/09/2018  |  Full story...

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