Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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High quality environment 'boosts perception of mobile ads'

Ads viewed in high-quality mobile web environment are perceived 74% more favourably than the same advertisements seen in low-quality environments, according to a new study.

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17/07/2019  |  Full story...

Patak’s owner hires e.fundamentals for online sales push

AB World Foods, the ethnic foods division of FTSE 100-listed Associated British Foods, has selected ecommerce analytics provider e.fundamentals to help drive sales of its products through retailers’ websites.

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17/07/2019  |  Full story...

Interview: BBC quizzes creative leaders on how to build a strong studio culture

In this video documentary, Code Computerlove joined forces with the BBC’s user experience and design (UX&D) team to delve deeper into how other major players in the design industry are tackling the topic of ‘studio culture’, gathering secrets, tips and top advice from agencies including AKQA, Co-op Digital, Google, and ustwo.

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17/07/2019  |  Full story...

Facebook debuts 'scam ad' reporting tool with Martin Lewis and Citizens Advice

Facebook has launched a scam ad reporting tool that lets people ads they believe to be misleading or scams on Facebook.

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16/07/2019  |  Full story...

Disney Vs. Netflix: Most Brits unaware of incoming streaming service

With The Lion King set to launch in cinemas and a new Netflix streaming rival coing soon, new research looks at how Brits view the Disney brand.

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16/07/2019  |  Full story...

US to fine Facebook $5bn for Cambridge Analytica user data scandal- report

The US Federal Trade Commission has voted to approve a fine of about $5bn for Facebook over privacy violations, according to a report.

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15/07/2019  |  Full story...

France angers Trump with 3% tax on large digital firms

The French government has proposed a new tax in the country, that would charge large internet companies including Google, Apple, Amazon and Facebook a 3% levy on their revenues, drawing ire from the US as a result.

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12/07/2019  |  Full story...

Cheetah Digital buys Wayin to boost personalised marketing

Cross channel marketing firm Cheetah Digital has acquired Wayin, a company that provides zero-party data collection and activation.

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12/07/2019  |  Full story...

What do Gen Z shoppers want? Quality and style still beats environmentally-friendly and ethical products

Gen Z students consistently rank pragmatic issues like style and product quality over ethical concerns like environmental impact, according to new research.

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12/07/2019  |  Full story...

Battle of the translators: Google Assistant beats Siri

Google Assistant is the world’s top performing real time voice translator, ahead of Siri and Skype, according to new research.

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12/07/2019  |  Full story...

GDPR bites: Marriot fined $99m for data breach

The Information Commissioner’s Office (ICO) has issued a second fine this week to hotel chain Marriott for more than £99 million under the GDPR.

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11/07/2019  |  Full story...

Third of SME workers say leadership team too slow to keep up with workforce technology needs

Nearly a third (31%) of SME decision makers say their leadership team is not moving fast enough to keep up with employees’ changing technology requirements.

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11/07/2019  |  Full story...

Vauxhall launches Apple Business Chat with IMImobile

Car manufacturer Vauxhaull is using Apple Business Chat to provide customer support and book test drives for new car models.

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11/07/2019  |  Full story...

Online retail sales to overtake High Steet 'within a decade'

Online sales will overtake the high street in the next decade, expected to account for 53% of retail sales by 20208, according to new research.

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10/07/2019  |  Full story...

Dr Amazon: Alexa to answer health questions via NHS partnership

Amazon has stuck a deal with the NHS in the UK to give users health advice and diagnose their problems via the Alexa voice app.

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10/07/2019  |  Full story...

African telecoms trends: Mauritius still leads but Algeria and South Africa growing

Mauritius leads the telecoms market in Africa, with Algeria and South Africa now in the top three after overtaking Ghana and Tunisia, according to new data.

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10/07/2019  |  Full story...

Global mobile ad trends: 9 in 10 UK users find targeted marketing messages annoying

Over half (52%) of consumers globally agree that intrusive or irrelevant mobile marketing messages give them a poor opinion of the app or website that hosts them, according to new research.

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10/07/2019  |  Full story...

Breaking into the Chinese market: European brands have high hopes but low confidence

China will be the next frontier of growth for European brands, according to new research published today by The Trade Desk - with brands committing big spend to the market. 

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09/07/2019  |  Full story...

Biggest GDPR fine yet: British Airways to pay £183m for data breach

British Airways is facing a record fine of £183m for last year's breach of its security systems, which lead to the theft of customer data from the airlines website.

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09/07/2019  |  Full story...

Google takes Chrome ad filter worldwide: brands need to conform or be blocked

Google is rolling out its Chrome ad filter to global markets on July 9th, a tool built in to the browser that automatically blocks ads that are not compliant with the Better Ads Standards initiative.

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09/07/2019  |  Full story...

Social media fail: Heck makes a pig’s ear of ‘Boris Banger’

Sausage maker Heck faced a grilling on social media today, after they hosted UK Prime Minister candidate Boris Johnson and created a special ‘Boris Banger’ in his honour.

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09/07/2019  |  Full story...

Budweiser promotes all LGBT+ group flags for Pride Month

Budweiser has launch of its Fly the Flag campaign, which will support Pride’s mission in championing and supporting every group within the LGBT+ community.

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08/07/2019  |  Full story...

Peek into the Matrix? Facebook outage reveals AI tags of user photos

Facebook uses were given a rare behind-the scenes glimpse of how their photos are automatically tagged by the social network, when an outage showed text instead of their profile images.

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08/07/2019  |  Full story...

Glastonbury and Pride spike marketer interest in sustainability and inclusivity

As the sun sets on the most sustainable Glastonbury Festival ever and Pride vibes skyrocketing across the world, research from email service provider Mailjet reveals a peak in UK and US marketers interest in executing values-based campaigns, from environmental impact to inclusivity.

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08/07/2019  |  Full story...

Click and Collect Cars? 27% of Brits would buy car online without test drive

Over a quarter of Brits would be happy to buy a car online, having never seen the vehicle in person, according to new research.

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08/07/2019  |  Full story...

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