Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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LinkedIn debuts native adverting tool to help reach beyond the network

LinkedIn has launched a native advertising network which lets marketers reach more professional audiences by placing Sponsored Content on high-quality, third-party publishers across mobile and desktop platforms.

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07/09/2017  |  Full story...

Quantcast helps brands to tap into more live audiences with new tool

Ad tech firm Quantcast has launched a live consumer insights tool for advertisers and campaign planners.

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07/09/2017  |  Full story...

Sport streaming trends: TV still twice as popular as online

Broadcast TV reigns strong for sports, with digital consumers still watch twice as many sports on TV as they do online, according to new data.

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07/09/2017  |  Full story...

Consumers share favourite travel brands, but worry about trusting them

Consumers favour established brands and online travel booking sites, and favour value for money, convenience and good customer service (58%) according to new research.

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07/09/2017  |  Full story...

WhatsApp debuts business channel: KLM first brand to sign up

WhatsApp has launched a dedicated channel where companies can reach out to their customers, with airline KLM the first brand to sign up.

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06/09/2017  |  Full story...

Only 9% of people now visit high-street travel agents

The future of the high-street travel agent could be under threat, as a new report finds that only 9% of UK holidaymakers now visit travel agents to book their holiday.

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06/09/2017  |  Full story...

More than half of Brits use ad-blockers online

More than half of Britons polled admit to using an ad-blocker online whilst browsing the internet, with males slightly more likely to do so than females, and those living in the East Midlands more inclined to use ad-blockers than any other region, according to new research.

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06/09/2017  |  Full story...

Reebok makes social lifestyle content shoppable

Reebok is making social lifestyle content shoppable for the first time, as it looks to hone the ideal customer journey.

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06/09/2017  |  Full story...

The rise of dating apps: Global trends of the ‘Tinder Generation’ [INFOGRAPHIC]

This week saw Tinder top the Apple App Store for the first time in the paid content category. This new infographic looks at how global use of dating apps has evolved.

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06/09/2017  |  Full story...

Tinder becomes top paid app for first time

Tinder has become the top-grossing app in Apple's online shop, topping the likes of Netflix, Pandora and hit mobile games like 'Clash Royale.'

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05/09/2017  |  Full story...

82% of companies “Google themselves” to check reputation

Google has become an integral tool for businesses wanting to suss out their client-appeal, with 82% of companies admitting to Googling themselves as part of company image control.

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05/09/2017  |  Full story...

More bloggers ‘are turning professional’

More bloggers are turning professional, with a 4% rise in the number for whom it is now their main source of income, according to new research.

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05/09/2017  |  Full story...

Social media beats websites for news audience

More internet users are seeing news via social media feeds such as Twitter and Facebook than on news websites, according to new data.

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05/09/2017  |  Full story...

End of an era: Yellow Pages to stop printing next year

Iconic classifieds business directory Yellow Pages will stop printing from January 2019 after more than five decades to go online-only, its owner Yell has announced.

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04/09/2017  |  Full story...

Ministry of Sound revamps website to reflect multimedia transformation

Ministry of Sound recently revamped its website with uSkinned to reflect its evolution from an iconic dance venue to a multimedia hub. This case study looks at how the update boosted conversion rates while freeing up time for staff.

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04/09/2017  |  Full story...

Smart shopping: 7 in 10 want AI to transform their shopping experience

Seven in 10 (70%) consumers both know about artificial intelligence-based (AI) technologies and believe they can transform their shopping experience – but 66% have yet to come across them in a retail environment, according to new research.

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04/09/2017  |  Full story...

Stores “must speed up their customer service to survive”

Speed and convenience top consumers’ motivations for choosing to shop in-store, directly impacting bricks-and-mortar conversions, a new report from PCMS, a global provider of unified commerce solutions, reveals.

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04/09/2017  |  Full story...

YouTube gets major revamp with vertical videos and design overhaul

YouTube has just had its biggest revamp in 12 years, with more mobile viewing features along with a now logo and cleaner design.

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01/09/2017  |  Full story...

Mastercard and Garmin lets people pay via fitness watches

Mastercard is adding payment capabilities to the newly launched Garmin vívoactive 3, letting people pay for goods while out keeping fit without provide having to carry their phone or wallet around.

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01/09/2017  |  Full story...

Could a video game trailer make you cry? Life is Strange ad celebrates best friends

Square Enix has taken an unusual route to promote its latest video game Life is Strange: Before The Storm with an ad that celebrates the value of best friends (and barely showing the game at all).

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01/09/2017  |  Full story...

Email “still most popular marketing channel”

Brands are under further pressure to meet the demands of European consumers as their email habits continue to evolve, but the medium remains the most popular marketing channel, according to new research.

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01/09/2017  |  Full story...

Wearable technology: What you need to know [INFOGRAPHIC]

From smart watches to Google Glass, wearable technology is a growing trend. But what are the most popular applications for your brand?

01/09/2017  |  Full story...

Alibaba to expand into online groceries via BigBasket investment

Alibaba is reportedly in talks to pick up a significant stake in online grocer BigBasket in India, as the Chinese online retail giant looks to rival Amazon's recent expansion into fresh food with its WholeFoods acquisition.

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31/08/2017  |  Full story...

Recruitment app Job Today links up with crowdsourcing video platform Userfarm

Hiring app JOB TODAY is partnering with curated crowdsourcing video platform Userfarm to kick off a contest aimed at sourcing video content for its new social media advertising campaign.

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31/08/2017  |  Full story...

The augmented worker: Hololens ad showcases industrial future

Visual Design Studio Soluis has worked with Microsoft HoloLens to showcase its “Augmented Worker", a system that is being developed for the manufacturing and construction industry.

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31/08/2017  |  Full story...

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