Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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Consumers losing trust in local businesses due to online errors

Consumers are losing trust in local businesses because of errors and inconsistencies online, according to new research.

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29/03/2018  |  Full story...

World Cup marketing trends: WhatsApp and Facebook Messenger key to tapping global audience

Nearly half (47%) of the world online population will be will be tuning into the FIFA World Cup either online or on TV this summer, with Facebook and WhatsApp the best platforms for brands to reach them, according to new research.

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28/03/2018  |  Full story...

Top 10 Chinese brands: Tencent leads as brands grow 23% in a year

Brands are pursuing the ‘Chinese Dream’, growing total brand value by a record 23% to $683.9 billion in the WPP 2018 BrandZ™ Top 100 Most Valuable Chinese Brands ranking.

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28/03/2018  |  Full story...

Adobe Advertising Cloud Creative goes programmatic

Adobe has launched ‘Adobe Advertising Cloud Creative’ – a new tool designed to help the relationship between brands and their creative agencies and teams.

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28/03/2018  |  Full story...

“No evidence” that advertisers are shifting budgets away from digital (despite Facebook scandal)

Despite a growing distrust of major internet firms, there is no evidence that advertisers are shifting budgets away from online advertising, with share the global advertising expenditure continuing to rise rapidly, according to new research.

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28/03/2018  |  Full story...

Two million Spotify users blocking ads with unauthorised apps

Ahead of its IPO next month, Spotify has revealed that around two million users had been accessing the streaming-music service for free using unauthorised apps that block ads.

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28/03/2018  |  Full story...

Vivaldi browser partners DuckDuckGo search to ‘take your privacy back’

Vivaldi has become the first browser to enable DuckDuckGo as the default search engine in its Private Windows.

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27/03/2018  |  Full story...

What Google searches reveal about Millennials at work

‘Millennials’ are shaking up the workplace according to our online searches, but US and UK youngsters think very differently, according to new research.

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27/03/2018  |  Full story...

Women in power index: UK 4th for female STEM graduates

Portugal, The United States and Latvia offer the best opportunities for women in tech, with an industry gender pay gap around 6-7% less than the overall average wage gap in each country, according to new research.

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27/03/2018  |  Full story...

Video competition to demonstrate crowd-sourced storytelling

Jukin Media and Creativepool have launched the first UGC-powered video competition, inviting creatives from all over Europe to use this incredible medium to create dynamic and refreshing social media campaigns for their favourite brands.

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27/03/2018  |  Full story...

Digital to account for 50% of US $197bn ad investment in 2018

The US ad market is estimated to hit a record $197 billion in revenue in 2018, up 5.5% from last year, according to new research.

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26/03/2018  |  Full story...

New ‘Predictive Basket’ speeds up online grocery shopping

FACT-Finder has launched a new tool that uses machine learning technology to cut online grocery shopping time by two-thirds for consumers and speed up the buying process for retailers.

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26/03/2018  |  Full story...

Top bosses ‘rely on limited data’ to drive business change

Organisations ignore crucial sources of customer feedback, thus missing out on opportunities to meet customer expectations, according to new research.

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26/03/2018  |  Full story...

Google debuts $300m news initiative with platform to manage subscriptions

Google has launched is a new platform designed to help publishers convert readers into subscribers.

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23/03/2018  |  Full story...

ASOS most visited ecommerce clothing site - but John Lewis is catching fast

Online fashion giant ASOS managed to hold pole position on the list of most-visited UK apparel ecommerce sites between August 2017 and February 2018, besting a number of high street retailers, according to new research.

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23/03/2018  |  Full story...

Delete Facebook" searches increase 423% in UK

As Facebook enters the spotlight for its accountability in the Cambridge Analytica data breach affecting 50 million Facebook users, is the UK ready to “Unfriend” Facebook once and for all?

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23/03/2018  |  Full story...

Snapchat goes local with ‘Radius Targeting’ for advertisers

Snapchat has launched a major update to its location targeting ad targeting, letting brands target Snap Ads and Filters around a specific location, such as a retail store, university, restaurant, airport, or concert.

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23/03/2018  |  Full story...

Mobile user journey study: Product discovery a major barrier to sales

Weak mobile performance for brands was found to be directly linked to poor product discovery, rather than mobile payments, according to a new study looking into the mobile user journey.

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22/03/2018  |  Full story...

Digital transformation by sector: 6 different industries compared

The vast majority of firms (85%) plan to invest in digital transformation this year, according to a new study looking into the retail, banking, healthcare, insurance, telco, and media industries.

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22/03/2018  |  Full story...

Brits lead France and Germany for online grocery shopping

Although 53% of people in the UK are doing some or all their grocery shopping online, there’s a massive gap between what consumers want, and what retailers are offering, according to new research.

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22/03/2018  |  Full story...

Wagamama creates first ‘walk out and pay’ app with Mastercard

Pan-Asian restaurant wagamama today launches wagamamago, an app that it describes as ‘Uber for diners’ allowing customers to walk in, order, eat and for the first time ever, simply go.

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21/03/2018  |  Full story...

Mobile marketing trends: Win on Google page one with Universal Search

Fewer traditional links on page one means mobile marketers must target Google’s universal search boxes including videos, knowledge graphs, direct answers and app suggestions, according to new research.

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21/03/2018  |  Full story...

Instagram takes shopping service to UK

Instagram has launched its shopping service in the UK, letting retailers turn their posts on the social media site into sales.

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21/03/2018  |  Full story...

46% of marketers aren’t sharing regular customer insights with sales

Almost half (46%) of marketers only share customer insights, data and feedback with sales teams at most once a month, according to a new study.

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21/03/2018  |  Full story...

Self-driving car kills pedestrian for the first time

An Uber-operated autonomous car struck a pedestrian and killed them in what is thought to be the first death of its kind.

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21/03/2018  |  Full story...

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