Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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Xmas in August: 48% of global shoppers “have already started their 2018 gift shopping”

The winter holiday season has already begun across the globe, with 48% of shoppers admitting that they have already started buying presents for the holidays.

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21/08/2018  |  Full story...

Most firms avoid retargeting advertising as “too intrusive”

The majority of businesses (66%) use online advertising channels, such as social media, display, and paid search, but more than half are hesitant to invest in retargeting advertising.

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20/08/2018  |  Full story...

Identity fraud falls for the first time since 2014

Figures show a 5% drop in the first six months of 2018 compared to the previous year, but plastic cards and online retail accounts have seen increases, according to new research.

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20/08/2018  |  Full story...

Social poker site KamaGames gets into blockchain

European social mobile poker operator KamaGames has announced its entry into the Blockchain and Cryptocurrency landscape with the launch of its own KamaGames Token (KGT).

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17/08/2018  |  Full story...

Social media stars investigated for not labelling commercial posts

The Competition and Markets Authority (CMA) is investigating celebrities and social media influencers for failing to disclose brand deals, as influencer marketing becomes a more popular way of brands reaching audiences.

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17/08/2018  |  Full story...

The sleeping giant awakes: Amazon’s ad revenues ‘to overtake its cloud business by 2021’

Amazon’s ad business will surpass its cloud computing business AWS service by 2021, more than tripling in revenue over then news few years, according to a new report.

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16/08/2018  |  Full story...

Google Map app “still records location even if tracking is turned off”

Google Maps services on Android and iPhone devices store records of a user’s location even after they have enabled privacy settings that claim to halt the practice, according to a new report.

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16/08/2018  |  Full story...

The confirmation page is ‘most undervalued page in ecommerce’

The confirmation page is the top overlooked opportunity for ecommerce executives to drive further revenue and improve the buying experience, but half of bosses are not utilising the it effectively, according to new research.

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16/08/2018  |  Full story...

What online shoppers want: Mobile-first, connected experiences and tailored offers

64% of shoppers feel retailers don’t truly know them, according to new research that identifies the changing demands of modern shoppers.

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16/08/2018  |  Full story...

Heatwave holidays: Google searches for Cornish holidays soar 363%

During the peak of the recent heatwave, demand for holidays, beaches and accommodation in Cornwall surged by up to 363%, according to new research.

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15/08/2018  |  Full story...

Facebook to stream top Spanish football to Asian subcontinent

Facebook has struck a deal with Spain's La Liga to broadcast all its matches in the Indian sub-continent, for the next three seasons.

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15/08/2018  |  Full story...

Supercar top trumps: JCT600 creates online motor game for charity

Motor retail group JCT600 has created an online supercar game to help raise money for its chosen charity The Prince’s Trust.

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15/08/2018  |  Full story...

Firms ‘wasting $28m on flawed digital projects’

More than half of organisations say that a fixation on transformation is raising risk of wasteful projects, as 86 percent see next 12 months as a critical period for businesses, according to new research.

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15/08/2018  |  Full story...

Facebook traffic plunges as people flock back to YouTube- study

Facebook has been losing US users over the last two years as they flock to rival services such as YouTube, according to new research.

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14/08/2018  |  Full story...

Bud Light launches viral magical wizard campaign

Bud Light has launched the next phase of its viral Dilly Dilly campaign, featuring a magical wizard.

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14/08/2018  |  Full story...

Amazon forced to ditch ‘next-day delivery’ claim?

Amazon is to be told to stop claiming its Prime service guarantees next-day delivery by the Advertising Standards Authority (ASA), according to a news report.

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14/08/2018  |  Full story...

Ticketmaster clamps down on touts with Seatwave and GetMeIn closure

Ticketmaster is shutting down its secondary resale sites Seatwave and GetMeIn in a bid to combat touts selling tickets at hugely inflated prices.

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14/08/2018  |  Full story...

Love Island fuels 'fast fashion' industry growth

Reality show Love Island series helped the show’s official sponsor Missguided, double website visits from the television show’s fans, according to new data.

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13/08/2018  |  Full story...

Video viral of the week: Star-studded L’Oreal miniseries tackles grey hair

L’Oreal is working with Helen Mirren and Andie Macdowell to promote its ‘Magic Retouch’ products as the solution to grey roots via a humorous campaign.

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13/08/2018  |  Full story...

43% of Brits ‘now own at least one smart home device’

Over two-fifths (43%) of Brits now own at least one smart product in their home, with security systems most appealing, according to a new survey looking into attitudes towards IoT technology in 2018.

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13/08/2018  |  Full story...

Back to school marketing trends: Health ‘top priority for UK parents and pupils'

Health is a key topic on the minds of parents and students in the UK, with almost half (46%) of the content related to education discussing topics around health, according to a new report.

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13/08/2018  |  Full story...

Video viral of the week: Security team hack into family’s Alexa

As one of the most dominant smart devices on the market, do we really know what, and who, we're welcoming into our homes when purchasing a secondhand Amazon Echo? In this video, online security experts vpnMentor investigated the accessibility of Amazon Echo by hacking into one unsuspecting family’s device - highlighting how easily it could be tampered with.

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10/08/2018  |  Full story...

Graduate vs. experience: The true cost of recruitment

Recruitment is an important part of any business and getting the balance between a higher paid experienced starter or the cost of training a graduate is crucial. New research looks into which candidates would be more beneficial to your company, highlighting resources such as training, and job expectancy in the IT and Media industry.

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10/08/2018  |  Full story...

How many selfies does the average Brit take for the perfect photo?

Brits will take an average of 8 selfies to get the perfect photo before posting on social media - yet 80% will still edit and filter images to improve their appearance before sharing.

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10/08/2018  |  Full story...

Premier League marketing: Gambling firms top brands for football fans

The top 5 brands associated with both the World Cup and Premier League are gambling brands, and official sponsors miss out, according to new research.

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10/08/2018  |  Full story...

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