Digital Intelligence

Entries from Digital Intelligence tagged with "digital intelligence"

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Instagram founders step down

The co-founders of Instagram have announced they are quitting the social media company.

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02/10/2018  |  Full story...

Top ecommerce fashion sites in 2018

With London Fashion Week behind us, trends data provider SEMrush crunched online fashion search data to uncover online shopping trends and the most popular ecommerce sites in terms of fashion sales, over the past year.

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02/10/2018  |  Full story...

Data fail: Conservative Conference app exposes MPs' phone numbers

A new app designed to help the Conservative Conference in the UK this week has sparked a PR disaster, after the app let anyone to see the mobile numbers of attendees and to change their photos and details.

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02/10/2018  |  Full story...

Twice as many people think content marketing is “valuable" than “unreliable"

Nearly 70% of people consider content marketing "useful and valuable," which encourages them to research and even make a purchase from a company.

28/09/2018  |  Full story...

UK firms struggle to support digital self service

Companies are facing increased customer demand for digital self-service options, such as chat and text message, but many are quick to add new channels of communication without first addressing internal barriers.

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27/09/2018  |  Full story...

Hooked on Wifi: The 15 Most Internet Addicted Countries Around the World

A new study released today by leading price comparison website Compare the Market uncovers which nations are the most internet dependant.

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27/09/2018  |  Full story...

Content discovery ‘key to achieving customer satisfaction’

Just 7% of global consumers rely primarily on content recommendations by their TV, but this market is set to boom. IHS Markit analyst Maria Rua Aguete offers an insight into TV content discovery trends.

26/09/2018  |  Full story...

Global research reveals parents’ views on how technology is impacting children under 9

One in three British parents believe their kids value their phones and tablets more than any other possession or activity, while they also believe by the age of eight their children will understand the way modern gadgets work better than they do themselves.

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25/09/2018  |  Full story...

Search and social to drive 67% of adspend growth by 2020

Two thirds of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts.

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25/09/2018  |  Full story...

The new digital persona: What online value exchange means for millennials and Gen Z

Over three quarters of 16-34 year olds say GDPR doesn’t go far enough – yet only 11% carefully consider before accepting cookie banners, according to new research.

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24/09/2018  |  Full story...

1 in 3 retail businesses are still not ready for the onset 'Golden Quarter' traffic

The golden quarter (October – December) is fast approaching, but many retail businesses are not actually ready for the onset of increased website traffic this usually brings, according to new research.

24/09/2018  |  Full story...

Top 10 UK brands: Just Eat, Ocado, bet365 and Compare the Market join list

Just Eat, bet365, Compare the Market and Ocado have entered the UK’s most valuable brands ranking for the first time.

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24/09/2018  |  Full story...

International TV viewers: Marketers missing a trick with global audience

There is an untapped TV audience of 112.5 million consumers who are frequent consumers of international TV channels, but fall outside the top income segment that advertisers usually target through ad campaigns, according to new research.

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24/09/2018  |  Full story...

Top 10 hashtag research tools: How to make the most of your social media posts

There are many tools that can help marketers decide which hashtags to use in their social media marketing posts. We look at 10 of the best, from Twitter's own features to more advanced geographical and community-based services.

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21/09/2018  |  Full story...

London Fashion Week: Victoria Beckham trumps Burberry for social buzz

London Fashion Week (LFW) 2018 saw more than 100 designers and models invade the capital once again, with new research showing which brands and models generated most social media buzz.

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21/09/2018  |  Full story...

Majority of UK holiday shopping 'will occur digitally and not in-store'

Nearly 85 percent of consumers plan to spend the same or more on gifts as they did last year, with millennials almost 2X more likely to increase spend, according to new research.

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21/09/2018  |  Full story...

Amazon top ecommerce destination for UK millennials

Amazon is now the number-one online retail destination for UK millennials according to a new study.

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21/09/2018  |  Full story...

High-impact digital display ads ‘amplify standard media’

High-impact digital display ads such as pageskins generate an amplification effect for standard media, according to new research.

21/09/2018  |  Full story...

Content marketing review: The 10 big stories you might have missed

From native ads to virtual reality, marketers have more channels to reach people than ever before. This bite-sized review looks back at some of the biggest content marketing stories including YouTube’s new adaptable mobile ads, Facebook’s new video platform and why brands shouldn’t be scared of using Instagram Stories...

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20/09/2018  |  Full story...

Google links with auto giants for new in-car system (coming 2021)

Google has struck a deal with the Renault Nissan Mitsubishi Alliance, the world's largest maker of cars, to be able to use Google Maps, Google Assistant and the Android OS in its vehicles.

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20/09/2018  |  Full story...

Brands ‘need to do more ads on Instagram Stories’

Marketers are investing four times less on Instagram Stories than, despite Stories being half the price of posts on a CPC basis, according to new research.

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20/09/2018  |  Full story...

Hootsuite integrates Google to combine search and social ads

Hootsuite has integrated Google Ads into its platform allowing customers to bring together search and social advertising campaigns for the first time.

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20/09/2018  |  Full story...

Artificial intelligence crowns Walt Disney the ‘King of Content’ 2018

A new artificial intelligence-powered benchmark has declared the Walt Disney Company the ‘king of content marketing’ for 2018, followed by Apple and Google.

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20/09/2018  |  Full story...

Apple addresses data fears with new privacy features on iOS12

Apple has released its latest operating system, iOS12 , featuring Intelligent Tracking Prevention, a placed on customer trust in a climate of fears around data.

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20/09/2018  |  Full story...

Display and subscriptions continue to drive digital publishing revenue

UK digital publisher revenues have grown 6.8% over a year, following strong growth in display and subscription formats, according to new research.

20/09/2018  |  Full story...

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