Digital Intelligence

Entries from Digital Intelligence tagged with "digital marketing"

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Top Reddit trends of 2019: Bill Gates and Cookie Monster host most popular Q&As

Politics, technology and gaming were the most popular trends on the online community Reddit this year, with Microsoft co-founder Bill Gates' Reddit AMA (ask me anything) post the most upvoted in 2019.


05/12/2019  |  Full story...

Search marketing trends in the finance sector: Agile customer experience secret to success

With digital transformation of the finance sector continuing to take form, consumer demand for more intuitive, highly-customied online experiences is at an all-time high.


05/12/2019  |  Full story...

UK online retail sales growth at record lows

Online retail sales rebounded in October, but still recorded the lowest ever growth for that month, according to new research.


05/12/2019  |  Full story...

First Direct and Nationwide named top retail banks for customer experience

First Direct and Nationwide top the UK’s first retail banking customer experience (CX) index published today by Kantar, the world’s leading data, insights and consulting firm.


05/12/2019  |  Full story...

Data siloes ‘holding marketers back’

New research reveals 98% believe future improvements are held back by data silos, justifying the cost and in-house skills shortage.


05/12/2019  |  Full story...

Oasis gets 175% increase in campaign revenue through targeted video marketing

High street fashion retailers Oasis saw a massive 175% increase in its campaign revenues by integrating embedded, targeted videos into its marketing communications, through its work with video marketing specialist Playable and AI marketing platform Emarsys.


05/12/2019  |  Full story...

Male workers ‘less careful with sensitive information’ in office

Male office workers are less careful with confidential company information, according to a new survey commissioned by information security company Shred-it.


05/12/2019  |  Full story...

Google co-founders Larry Page and Sergey Brin step down

Google co-founders Larry Page and Sergey Brin are stepping down from their roles within parent company Alphabet.


04/12/2019  |  Full story...

Code Computerlove co-creates BBC digital wellbeing app

The BBC has created a new app designed to help young people using mobile phones make smart choices, feel more confident and access advice tailored to how they’re feeling.


04/12/2019  |  Full story...

Top trending colours worldwide: Designers opting for fire and ice in 2020

Bold, saturated hues are expected to dominate many 2020 creative campaigns, with ‘Lush Lava’ and ‘Aqua Menthe’ the fastest growing in popularity, based on data that matches pixels with image downloads.


03/12/2019  |  Full story...

Facebook lets users upload all photos to Google

Facebook has launched a new tool that lest users bulk-export all their photos and videos to another service or social network in just a couple of clicks, starting with Google Photos.


03/12/2019  |  Full story...

Black Friday sees 6% year-over-year improvement of in-store shopper traffic

Black Friday footfall increased by 6% compared to Black Friday 2018, according to official data from ShopperTrak.


03/12/2019  |  Full story...

Top Pinterest UK Campaigns for 2019”

Birds Eye, Ted Baker and Sainsbury’s were among the best Pinterest campaigns for 2019. Birds Eye, Ted Baker and Sainsbury’s were among the best Pinterest campaigns for 2019.


03/12/2019  |  Full story...

Companies hire 'potential over experience' as skills shortage hits UK

Almost two thirds of employers (58%) hire staff based on potential, rather than experience or qualification, as demand for skills outstrips supply in the UK.


02/12/2019  |  Full story...

Marketers reveal their top CMS priorities for 2020

Speed of content creation’ and ‘ease of customisation’ are the top priorities for marketers in 2020, followed by ease of use and flexibility, according to new research.


02/12/2019  |  Full story...

eBay, Gumtree and launch eBay Motors Group to enhance dealer offering

eBay Motors, Gumtree Motors and have today announced they are launching a combined platform for automotive dealers under a new B2B brand - eBay Motors Group.


02/12/2019  |  Full story...

Traffic surge: 13 million Brits to shop online this Black Friday

1 in 5 UK shoppers are abandoning the high street and heading online for deals and discounts this Black Friday, according to new research.


29/11/2019  |  Full story...

Is Black Friday a con? 95% of deals ‘cheaper or same price, after sale

Up to 95% of products in Black Friday deals are cheaper or the same price after the sales day, according to new research.


29/11/2019  |  Full story...

Black Friday is m-commerce bonanza: Brits most likely to buy between 7-10am

The popularity of Black Friday keeps rising in the UK. According to the British Retail Consortium, Black Friday searches overtook Boxing Day for both 2017 and 2018. However Bloomreach statistics suggest that 2019 will be the year of the ‘mobile Black Friday’, as consumers look to bag deals on the move in their largest numbers ever.

29/11/2019  |  Full story...

‘Our LDN Story’: Trailers of films created by young Londoners to be screened as ads in cinemas across the capital

Wavemaker UK and Digital Cinema Media (DCM) - in partnership with the Mayor of London - has launched trailers of six powerful films that capture young people’s views of life in the capital.


29/11/2019  |  Full story...

Virals of the year: Bud Light sets Superbowl alight with Game of Thrones parody

Bud Light capitalised on the climax of Game of Thrones this year with a big budget Super Bowl ad.


28/11/2019  |  Full story...

Virals of the year: Nike ramps up cause marketing with ‘Dream Crazier’

Following Nike’s divisive 2018 campaign ‘Dream Crazy’ featuring NFL star Colin Kaepernick, the sports giant launch the ‘Dream Crazier’ ad at the beginning of 2019, featuring Serna Williams, getting 11m views in the process.


28/11/2019  |  Full story...

UK Cyber-security skills gap ‘at breaking point’

A new, in-depth piece of research conducted amongst UK CIOs and senior IT professionals has revealed that the cybersecurity skills gap has reached a crisis point.


28/11/2019  |  Full story...

Turkey Vs Potato: Greenpeace Xmas ad pitches comedy roast dinner battle

‘Turkey vs Potato, The Ultimate Roast Battle’ is Greenpeace UK’s alternative Christmas ad. Inspired by the popular ‘comedy roast’ format and made by agency Nice and Serious, the ad is all about the laughs at first but ends with a serious point about meat and its links to deforestation.


28/11/2019  |  Full story...

Virals of the year: ‘Live like a Bosch’ hip hop IoT parody gets 20m views

This humorous and fun campaign from Bosch racked up 20 million views on YouTube and Facebook across 8 countries.


27/11/2019  |  Full story...

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