Digital Intelligence

Entries from Digital Intelligence tagged with "digital trends"

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LinkedIn reveals the most influential voices of 2017

LinkedIn has revealed the 2017 Top Voices; the coveted list of LinkedIn Influencers and members that celebrates those making the biggest impact on the platform.

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15/12/2017  |  Full story...

Email marketing trends: Cultural stereotypes ‘alive and kicking’

When it comes to email marketing, cultural stereotypes are very much alive, according to new research.

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15/12/2017  |  Full story...

Two-thirds of airlines will have connected onboard services by 2020

More than 90% of airlines are set to ramp up investment in advancing wireless services for cabin crew and pilots over the three years to 2020 – an 18% increase since SITA’s 2016 Airline IT Trends survey.

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15/12/2017  |  Full story...

Pinterest 100: The top trends to try in 2018

Pinterest has unveiled its global trend forecast of the top ideas to try for the year ahead, including air fryers, Self-care staycations and weighted blankets.

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14/12/2017  |  Full story...

Age of all powerful ad agencies is ending- report

The era of client boardroom level influence is over as more and more communications are being handled in-house, according to new research.

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14/12/2017  |  Full story...

Despite digital demands, shoppers still value traditional in-store customer service

Despite the digital demands connected consumers now expect in their omnichannel shopping journeys, the values of traditional customer service and human interaction prove key motivations for consumers choosing to shop in-store, a new report by PCMS, a global provider of unified commerce solutions, reveals.

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14/12/2017  |  Full story...

Programmatic display adspend continues to grow in the UK

Marketers are embracing programmatic advertising, despite negative press, transparency concerns, according to new research.

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13/12/2017  |  Full story...

Top tech trends of 2018: Huawei reveals its predictions

Devices will better serve our needs through the power of AI, while social media will move from being one-dimensional, to an entirely immersive experience, according to a new report looking at the major technology trends waiting for us in 2018.

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12/12/2017  |  Full story...

GDPR warning: 78% of consumers have recently been contacted by a business without their consent

The vast majority of consumers (78%) receive unsolicited contact from UK businesses, according to new research.

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12/12/2017  |  Full story...

10 ecommerce trends to watch in 2018 [INFOGRAPHIC]

As we enter 2018, this new infographic outlines the most relevant and exciting trends in the e-commerce world.

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11/12/2017  |  Full story...

Five workplace trends businesses should look out for in 2018

2017 has been a year full of technology advancements from the rise of the virtual assistant to the growing use of smart devices leaving many workplaces in the midst of a transformation that will only keep gaining momentum over the next year.

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11/12/2017  |  Full story...

Half of young Brits have bought items promoted by influencers in 2017

Over half of young adults have made online purchases as a direct result of seeing a product or service promoted by an online influencer, according to new research.

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11/12/2017  |  Full story...

eBay trends: Men steal a march on ‘December detox’, starting this weekend

Brands and sellers should prepare for the ‘December detox’ that’s set to sweep the nation this weekend, as partied-out Brits make an early switch from celebrating to self-improvement – with men leading the charge.

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08/12/2017  |  Full story...

‘Digital Fragmentation’ poses new challenges to global growth

A new report warns that while ‘digital fragmentation’ risks frustrating companies’ plans for future growth and innovation, the UK is at the forefront of the response to this.

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08/12/2017  |  Full story...

Star Wars attracting new female audience with Rey and Jyn

Ahead of the global premier of The Last Jedi today, it appears Disney’s focus on female heroines (Rey and Jyn Erso) has paid off - research conducted among 89,029 internet users reveals 37% of Star Wars fans are now female.

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08/12/2017  |  Full story...

Emotional engagement with consumers ‘could boost retail sales 5%’

Retailers could see a 5% boost to annual revenues by driving emotional engagement with consumers, according to new research.

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07/12/2017  |  Full story...

Top 25 virals of 2017: Pranks, personalisation and politics

From Super Bowl boycotts to voice search pranks, 2017 marked another big year for video viral marketing case studies. Personalised ads, uplifting tales of unity and subverting ad formats were key themes this year. To round off the year, our team has assembled our 25 favourite virals from around the world for your viewing pleasure…

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06/12/2017  |  Full story...

Internet 'to make up 94% of all growth in adspend by 2020'

Internet and mobile mediums are to account for nearly all (94%) of all global adspend in the next three years, according to new research.

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04/12/2017  |  Full story...

Generation Z poses new challenges for online fashion retailers

The latest generation to hit the shops in earnest has very different expectations from their parents, according to new research.

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01/12/2017  |  Full story...

UK consumers believe their data is worth £254 per year

On average UK consumers value their data on average at £254 per year, according to new research.

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01/12/2017  |  Full story...

Mary Meeker’s Internet trends for 2017: web ad spend overtakes TV

Google and Facebook control 85% of online ad growth, while Internet ad spend will surpass TV spend within six months, according to new research fro m web guru Mary Meeker.

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30/11/2017  |  Full story...

Cyber Week: How did the top online retailers fare?

The largest number of visits to Amazon were on Cyber Monday, not Black Friday, attracting 41 million UK visits over the biggest shopping weekend of the year, according to new research.

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30/11/2017  |  Full story...

Top Yahoo searches of 2017: Love Island, Donald Trump and Meghan Markle

Donald Trump, the outspoken President of the United States is the most searched term by Yahoo users in the UK this year. Yahoo’s Year in Review reveals the biggest news stories, social trends and searches of 2017, taken from the billions of searches made on Yahoo Search over the course of the past year.

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30/11/2017  |  Full story...

Only 25% of charity apps accept donations

Three quarters (75%) of charities don’t offer apps capable of making or managing payments, despite almost half (45%) of UK consumers making donations via a mobile device in the last year and 65% using their smartphone or tablet to pay for goods or services.

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29/11/2017  |  Full story...

IAB Europe creates ‘consent’ standard to help brands meet new GDPR privacy rules

IAB Europe has launched a new technical standard to help the ad industry meet the requirements of the upcoming new online privacy rules under the General Data Protection Regulation (GDPR), which will go live in May 2018.

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29/11/2017  |  Full story...

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