Digital Intelligence

Entries from Digital Intelligence tagged with "dominos"

15 result(s) displayed (1 - 15 of 15)

Domino's teams with Ford for self-driving pizza delivery cars

Domino's is trialling self-driving delivery cars in the US, following a partnership with Ford.


30/08/2017  |  Full story...

Dominos Pizza tests flying delivery drones

Domino's has begun testing New Zealand pizza delivery via the first commercial drone delivery service in the world.

26/08/2016  |  Full story...

Food fail: Hungry T-Mobile users force Dominos to withdraw 'free pizza' offer

Domino’s has been forced to pull out of a T-Mobile’s promotion offering its customers free pizza via its new customer rewards app, after the pizza firm couldn’t cope with the increase in order volume.

20/06/2016  |  Full story...

Cannes Lions winner: Dominos emoji pizza orders

Earlier in 2015, Dominos took an innovative approach to pizza orders, catering for the Snapchat and Yo! Generation with emoji based ordering system. The Twitter-based campaign was so successful it won this year’s Cannes Titanium Grand Prix for most breakthrough idea of the year. This case study looks at the pizza chain’s recipe for success.

02/07/2015  |  Full story...

Dominos shows off smartwatches that can order pizza

Domino’s has created an app for Pebble and Android Wear smartwatch users that lets them to place and track their order.

12/03/2015  |  Full story...

Online now accounts for 71% of Dominos Pizza orders

Online sales now account for 71% of Domino’s total delivered orders in the UK, with 1 in 8 UK population now having downloaded the pizza chain’s app.


02/03/2015  |  Full story...

Video viral of the week: Domino's Pizza ‘Tummy Translator’ app

Domino’s Pizza has launched an spoof app that ‘translates’ the rumblings inside users tummies, running a 60s science show parody video demonstrating how the system works. See why its our video viral of the week below…

23/02/2015  |  Full story...

Top food and drink chains on social media: Nando's leads on Twitter and Facebook

Nando's currently leads the UK food and drink chain market for social media, ahead of Dominos, TGI Fridays and Starbucks, according to a UK-based study.

01/07/2014  |  Full story...

"Give us your dough": Hackers hold Dominos Pizza to ransom

Dominos Pizza has become the latest victim of a hack attack for their French and Belgian sites, with the perpetrators demanding a ransom of €30,000 or they will expose their customers address (and their favourite toppings).

19/06/2014  |  Full story...

Social media crisis management: Following 3 brands on the 'fail trail'

When Domino’s employees were caught on YouTube defiling a pizza, the company took less than 3 weeks to claw back a 22% drop in customer sentiment. However, when Nestle and United Airlines suffered setbacks, the brands took considerably longer to recover. This infographic from software and consultancy firm SDL Social Intelligence looks at all three case studies and charts the ‘fail trail’ as companies recover from a social media crisis.

22/03/2013  |  Full story...

Domino's makes £1m in mobile sales in one week

Domino’s took over £1m in sales through its mobile platform in a single week during the first quarter of 2012, the company has announced. Tealeaf has revamped its mobile platform for marketers, letting clients re-create problems and optimize functionality, so they can see issues users will experience on different platforms.

02/04/2012  |  Full story...

Fridge magnet lets users order pizza at touch of a button

A Dubai-based pizza firm has created a fridge magnet device that lets users order pizza at the touch of a button. Created by restaurant Red Tomato Pizza, the device works by syncing up with the user’s smartphone. The user syncs the ‘VIP Fridge Magnet’ via Bluetooth with a smartphone, which they use to select their pizza order. The order is then tied to the user’s account.

See how it works in the video below:

28/03/2012  |  Full story...

Online sales now worth £180m at Domino’s

Pizza chain Domino’s has enjoyed a profits boosted as pizza lovers increasingly book online. Online sales rose 43 per cent to £183.1million, as customer made use of the new online functions at the firm, such as tracking their pizza’s progress through the kitchen.

20/02/2012  |  Full story...

Digital Intelligence January 2011

Digital Strategy data - Digital Intelligence January 2011

Effective digital strategies will be increasingly dominated by new structures and approaches this year. Many agency functions will shift client-side and a new balance in staffing will emerge.

Digital capability is a key driver of competitiveness, and with Facebook and relationship marketing moving to the heart of the digital mix, most firms need to be more hands-on in producing their content and managing their social relationships. It's not only a cost saving and a leap in ROI, but gives a far greater economy of scope having the digital expertise inside the team rather than at the end of an email.

Success strategies are shifting, and the stories we're tracking as the year started echo this. Watch out for key functions moving in house, including relationship marketing, social media management, website content creation and support. There is still a role for specialists for the more advanced issues and the creative big idea, but team structures by the end of 2011 should look significantly different from those today.

Read January 2011

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Dominos iPhone app generates £1m in pizza sales

Domino’s Pizza has topped pizza sales of £1million with its iPhone ordering app. The ordering app was launched in September with details printed on millions of household menus, as well as promotion via Facebook and Twitter. In just a few months, the app has achieved almost 400,000 downloads and pizza sales of over £1million.

06/01/2011  |  Full story...

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