Digital Intelligence

Entries from Digital Intelligence tagged with "europe"

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Creative protection or 'link tax'? EU votes for controversial internet copyright law

The European Union Parliament voted has overwhelmingly to approve a copyright reform that have been criticised for being harmful to an open internet.

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13/09/2018  |  Full story...

Online advertising whitepaper: demystifying premium video

Is spending more on a premium video ad worth it? A new whitepaper looks at what sets premium video apart from other media, and highlights why it is more accessible than the market might currently perceive.

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10/09/2018  |  Full story...

Switzerland digital trends: More than half of social network users on Instagram

While Facebook remains the most popular social network, Instagram is enjoying strong growth, according to new research.

03/08/2018  |  Full story...

EU fines Google record €4.3bn over Android app dominance

Google has been fined €4.34bn (£3.8bn) by the EU for abusing its control of the Android operating system by forcing vendors to pre-install its apps.

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20/07/2018  |  Full story...

Live sporting events and streaming services help drive premium video growth in Europe

Live ad views in Europe, fuelled by major sporting events such as the Winter Olympics, saw growth of 67% year-on-year, compared to 77% in the US, according to new research.

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18/07/2018  |  Full story...

Memes saved? MEPs vote to reject EU copyright law proposal

MEPs in the European Parliament have voted to reject EU copyright law changes, backed by Sir Paul McCartney and other high-profile musicians.

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05/07/2018  |  Full story...

10% of Brits would cut back on EU trips if free mobile roaming ends after Brexit

10% of the public would holiday in Europe less often if free mobile roaming is scrapped after Brexit, according to new research.

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03/07/2018  |  Full story...

GDPR one month on: Large rise in privacy complaints across Europe

The ICO has reported a sharp rise in complaints after GDPR, from a rise in breach notifications from organisations, as well as more data protection complaints following the activation of the law.

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28/06/2018  |  Full story...

European digital advertising market has doubled in size in 5 years

The European Digital Advertising market reached €48bn in 2017 compared with €24.8bn in 2012, according to new data.

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24/05/2018  |  Full story...

GDPR: US start-ups better prepared than European counterparts

With less than 10 working days to go to GDPR D-Day, small businesses are feeling the pressure most, according to new research.

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17/05/2018  |  Full story...

Austria digital marketing trends: Digital use up but traditional media still dominates ad spend

Digital, mobile and social media usage in Austria is widespread, but consumers place higher trust in traditional media, according to eMarketer’s latest forecast.

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11/05/2018  |  Full story...

Switzerland digital ad spending falls behind consumer usage

Though digital consumption habits in Switzerland are high, ad spending patterns have not followed suit, according to new research.

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30/04/2018  |  Full story...

GDPR awareness gap drops sharply among marketers as deadline nears

Marketers at major multinationals have a significantly greater awareness of the GDPR with one month to go until the EU’s deadline for compliance, but half of marketers are not regarded as fully aware of the implications for future campaigns, according to new research.

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25/04/2018  |  Full story...

Goodbye retargeting? Marketers plan to shift to new marketing channels post ePrivacy

The new ‘cookie law’ could see brands lose more than 40% of web traffic, meaning that marketers will have to shift to new marketing channels, according to new research.

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20/04/2018  |  Full story...

Facebook excludes billions of non-EU users from GDPR (but adds opt-in feature)

Facebook users will have to opt in to tracking to keep using all of the social network’s features, and will not have an option to opt out of tracking all together, ahead of the new GDPR European privacy laws.

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19/04/2018  |  Full story...

Apple and Google outline new GDPR privacy features

Apple will be bringing refreshed privacy controls for its devices and iCloud services in May with its launch of iOS 11.3, ahead of the new European data privacy laws.

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13/04/2018  |  Full story...

Beating Brexit barriers: Most UK businesses want close regulatory alignment with EU

As the UK prepares to leave the European Union next year and head into a transition phase, a new report outlines where British businesses want to stay close to EU rules and where they want divergence.

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11/04/2018  |  Full story...

Women in power index: UK 4th for female STEM graduates

Portugal, The United States and Latvia offer the best opportunities for women in tech, with an industry gender pay gap around 6-7% less than the overall average wage gap in each country, according to new research.

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27/03/2018  |  Full story...

Mastercard partners IBM for EU data trust ahead of GDPR

Mastercard and IBM teaming up to create a new ‘data trust’ within the EU, called Truata.

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20/03/2018  |  Full story...

IAB Europe opens GDPR framework for public comment

IAB Europe has released the draft technical specifications for its GDPR Transparency & Consent Framework (“Framework”) for public comment.

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09/03/2018  |  Full story...

Sky and Netflix strike European partnership deal

Sky Q customers will soon be able to access Netflix content through a new subscription pack under a partnership agreement.

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01/03/2018  |  Full story...

Growth of connected TV advertising in Europe [INFOGRAPHIC]

Video advertising delivered over the internet to TV screen will be worth €825m by 2020, with the UK generating the largest revenue and Italy is set for the fastest growth amongst European ‘Big 5’ countries, according to new research.

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01/03/2018  |  Full story...

EU rules Uber 'is a taxi service and can be regulated as such'

An EU court has ruled that ride hailing phone app Uber is a taxi service and can be regulated as such.

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20/12/2017  |  Full story...

Email marketing trends: Cultural stereotypes ‘alive and kicking’

When it comes to email marketing, cultural stereotypes are very much alive, according to new research.

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15/12/2017  |  Full story...

42% of brand websites are still not GDPR compliant

Two thirds of UK marketers see the General Data Protection Regulation (GDPR) as a strategic opportunity, yet 42 per cent of brand websites are still not compliant.

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13/12/2017  |  Full story...

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