Digital Intelligence

Entries from Digital Intelligence tagged with "europe"

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Video viral of the week: Dove's gets men's hearts thumping with ‘real beauty’ test

Unilever’s Dove brand continued its “campaign for real beauty” message with a new video ad that tested men’s real reactions to women… by hooking them up to heart monitors. See why it’s out viral of the week below…


07/11/2016  |  Full story...

Movistar hires Kantar for granular insights into subscriber viewing

Spanish telecoms operator Movistar+ has signed an agreement with Kantar Media to design, deploy and manage a proprietary audience measurement service.

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24/10/2016  |  Full story...

Ecommerce stats: UK shoppers “least tolerant of poor performance” in Europe

More than three-quarters of European online customers are willing to exceed minimum order thresholds for free delivery, but Brits are most likely to be put off by poor performing sites, according to new research.

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30/09/2016  |  Full story...

Online shopping habits by region: Focus on user experience is key

There are clear differences between countries in terms of their spending habits, security concerns and preferences when shopping online, according to new research.

19/09/2016  |  Full story...

Two thirds of web traffic driven by advertising

Digital advertising channels remain critical for driving traffic to brand websites in Europe, generating the majority (68 percent) of website visits, a study by Adobe Digital Insights reveals.

16/09/2016  |  Full story...

European programmatic market up 70% in 2015- report

The total programmatic display advertising market in Europe jumped 70.3% from €3.4bn in 2014 to €5.7bn in 2015, according to new figures.

16/09/2016  |  Full story...

Lovies Awards finalists named: One Direction, Patrick Stewart and Vice Media on list

The pan-European Lovie Awards - sister awards to the global Webbys - is now revealing the shortlisted 2016 Finalists of all categories and across 36 countries.

16/09/2016  |  Full story...

Most UK firms at risk of falling foul of new EU data protection laws (despite Brexit)

Many businesses seriously mishandle customer data and are at risk of falling foul of data protection regulators, according to new research.

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13/09/2016  |  Full story...

Consumers turned off by video ads: Buffering, volume and irrelevance top irritants

Nine out of 10 (92%) European consumers agree that changes need to be made to current online video advertising in order to improve the viewer experience, according to a new survey.

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13/09/2016  |  Full story...

Global ad spend: North America and Russia drive 4.4% growth for 2016

There is a positive outlook for the global advertising market in 2016, set to continue in 2017 powered by the ongoing growth of Digital, according to new research.

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09/09/2016  |  Full story...

EU stops mobile networks from blocking ads

The EU’s Body of European Regulators for Electronic Communications (Berec) is scuppering mobile network’s plans to block ads at a network level, under new net neutrality laws.

05/09/2016  |  Full story...

EU outlines strict net neutrality rules

The prospect of a two-speed internet, where some people pay for faster access to web services, looks less likely after the EU published strict new net neutrality rules.

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01/09/2016  |  Full story...

European privacy regulators probe WhatsApp privacy switch

The chair of Europe's leading group of privacy regulators said that it will watch with “great vigilance” WhatsApp’s change in privacy code, as the chat app opens up to ads for the first time.

31/08/2016  |  Full story...

EU forces Apple to repay €13bn of “illegal tax benefits” to Ireland

Apple has been ordered to repay a record €13bn plus interest after the European Commission said Ireland illegally slashed the iPhone maker’s tax bill.

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30/08/2016  |  Full story...

Emerging markets power smartphone sales

New connected consumers in emerging markets, especially rural China, continued to drive smartphone growth in 2Q16, according to new research.

23/08/2016  |  Full story...

EU plans stricter privacy rules for chat apps

The EU is clamping down on chat apps such as WhatsApp and Facebook messenger, publishing draft law to ensure that online messaging services have privacy rules like those for texts and calls.

19/08/2016  |  Full story...

EU outlines strict net neutrality rules

The prospect of a two-speed internet, where some people pay for faster access to web services, looks less likely after the EU published strict new net neutrality rules.

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01/08/2016  |  Full story...

Viral of the week: Samsung gets VR viewers to 'Face Their Fear'

Can VR help people overcome their fear of spiders? Samsung wanted to find out with this new VR experiment. See why it's our viral of the week below...


18/07/2016  |  Full story...

GDPR: Consumer goods firms risk $320bn if unprepared for new data regulation

The global consumer product industry is failing to prioritise security and privacy and is at risk of losing a maximum of $320 billion due to General Data Protection Regulation (GDPR) penalties.

14/07/2016  |  Full story...

APAC to overtake North America as world’s biggest digital ad market

2016 will see Asia-Pacific overtake North America as the world’s biggest market for digital advertising spend for the first time, according to the latest Advertising Forecast from research and consulting firm, Strategy Analytics.

14/07/2016  |  Full story...

Ten years of digital growth: Ireland leads Europe for long-term ad spend

Ireland has enjoyed the best digital growth in Europe over the past decade, followed by Bulgaria and Poland, according to new research looking at online ad spend over the past ten years.

05/07/2016  |  Full story...

EU secures more protections for citizens in US data sharing pact

The US has finally agreed to the terms behind a data sharing pact with EU countries, which aims to protect citizens following governmet spying revalations.

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28/06/2016  |  Full story...

Brexit: Marketing industry figures react to EU exit

The shock result of the EU referendum has left the UK marketing industry asking: What Next? We have gathered some of the key quotes from people in the sector on how UK leaving the EU could change digital marketing in the UK.

24/06/2016  |  Full story...

Brexit: Delivery firm urges UK Goverment to secure access to the Single Market after EU exit vote

The international courier ParcelHero has responded to the vote to leave the EU by calling for the Government to negotiate immediately for access to the single market, and not seek to impose tariffs on EU imports into the UK.

24/06/2016  |  Full story...

Cannes Lions 2016: Top digital winners announced

A ‘new’ Rebrandt painting created by AI, a VR news app and a heart warming animated film Justino have scooped the some of the top digital awards at this year’s Cannes Lions fesatival.

24/06/2016  |  Full story...

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