Digital Intelligence

Entries from Digital Intelligence tagged with "film"

25 result(s) displayed (1 - 25 of 107)

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Online streaming services soar in UK

Internet-based businesses including retail shopping and video streaming are among the most popular online activities for Brits.

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09/08/2018  |  Full story...

The true value of attention: Do cinema ads offer better ROI than programmatic?

Once you start calculating the actual attention ads in media receive, cinema and TV – the most ‘expensive’ media – are, suddenly, surprisingly affordable, whereas ‘inexpensive’ media, such as programmatic digital, are in fact fairly expensive, according to new research.

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06/06/2018  |  Full story...

BBC, ITV, C4 and NBC in talks to create UK streaming service

The BBC, ITV, and Channel 4 are in discussions over the possibility of creating a British TV streaming service to do battle with Netflix and Amazon in the UK, according to news reports.

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08/05/2018  |  Full story...

The true impact Disney and 21st Century Fox merger [INFOGRAPHIC]

Disney’s acquisition of 21st Century Fox means that the House of Mouse now controls a huge amount of our most beloved films and television series. This infographic from ABC Finance looks at the implications for the massive media merger, including streaming.

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13/03/2018  |  Full story...

Have #MeToo and #TimesUp peaked? Social users put film at the centre

Despite the rise of hashtag driven movements such as #MeToo and #TimesUp, social buzz around the 2018 Oscars largely focused on the films rather than the controversy, according to new data.

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08/03/2018  |  Full story...

Oscars social buzz: Get Out’s Jordan Peele reigns supreme on Twitter

Jordan Peele, winner of Best Original Screenplay for Get Out, was the most Tweeted about celebrity by UK Twitter users during this year’s Oscars, according to new data.

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07/03/2018  |  Full story...

Oscars 2018: Shape of the Water wins, despite a lack of online popularity

At this years’ Oscars, the race for ‘Best Picture’ was led by runaway viral sensation ‘Get Out’, and closely followed by WWII epic ‘Dunkirk’ – if it was to be decided by online searches.

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06/03/2018  |  Full story...

Can search trends predict this year’s Oscar winners?

At this years’ Oscars, the race for ‘Best Picture’ is being led by runaway viral sensation ‘Get Out’, and closely followed by WWII epic ‘Dunkirk – if it were to be decided by online searches.

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06/02/2018  |  Full story...

Star Wars attracting new female audience with Rey and Jyn

Ahead of the global premier of The Last Jedi today, it appears Disney’s focus on female heroines (Rey and Jyn Erso) has paid off - research conducted among 89,029 internet users reveals 37% of Star Wars fans are now female.

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08/12/2017  |  Full story...

"Never trust a clown": Burger King trolls McDonald’s with 'IT' cinema stunt

Burger King pranked cinema goers in Germany this month with an ad that turned the film "IT" into its “longest ad ever” with a punchline that mocked its rival mcDonald's. See why it's out video viral of the week below...

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13/10/2017  |  Full story...

Snapchat 3D lenses opens to ads: Warner Bros first with Blade Runner “Spinner” car

Snapchat has launched Sponsored 3D World Lenses, with Warner Brothers and Budweiser among the first brands signing up to the augmented reality platform.

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29/09/2017  |  Full story...

End of an era: Amazon shuts down Lovefilm DVD rentals in Europe

Amazon is to close its Lovefilm online DVD rental service, as the retail giant goes streaming-only to take on Netflix.

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15/08/2017  |  Full story...

Disney ditches Netflix to start own online streaming service

Media giant Walt Disney, owners of the Star wars and Marvel franchises, plans to start its own online streaming services in the US, ending its current deal with Netflix.

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10/08/2017  |  Full story...

Summer holiday season sparks download splurge on Amazon

Last weekend saw the biggest spike in Brits jetting off on their summer holidays, and holidaymakers are increasingly turning to downloaded content to keep themselves and their families entertained during long-haul flights, according top new research.

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07/08/2017  |  Full story...

Is winter here yet? Game of Thrones chatbot answers fan questions

Digital creative agency Catch Digital has released an unofficial Game of Thrones Facebook ChatBot to coincide with the latest series of the fantasy TV show.

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05/07/2017  |  Full story...

The great Cannes debate: Film and sports marketing in a digital world

The Cannes Debate is a regular highlight of the festival, and this year it featured giants of marketing, film and sports looking at the role of commercial creativity in an ever-more digital world.

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28/06/2017  |  Full story...

Sony creates interactive “Trainspotting” guide to Edinburgh

Ahead of the digital download launch of T2 Trainspotting, Sony Pictures Home Entertainment has created The Alternative Guide to Edinburgh microsite.

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26/05/2017  |  Full story...

Disney UK partners 7 big brands to promote Beauty and the Beast

Disney UK has joined forces with Sony Mobile, comparethemarket.com, Persil, HomeAway, Olay, Hamptons and Latest In Beauty on seven innovative and distinct collaborations ahead of thenew live-action version of Beauty and the Beast, due to hit UK cinemas on Friday March 17th.

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06/03/2017  |  Full story...

Ghost in the Shell: Tumblr and Paramount sponsor cyberpunk fashion event

To celebrate the release of ‘The Ghost in the Shell’ movie, Tumblr and Paramount Pictures are collaborating for an event to explore the future relationship between technology, fashion, and humans.

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01/03/2017  |  Full story...

Which brand won the social media Oscars?

Several brands successfully took advantage of the politically charged atmosphere at this year’s Oscars with new ads, with Cadilac generating the most buzz, according to new research.

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28/02/2017  |  Full story...

Social listening reveals who would win the Oscars if the public were in charge

Global media agency Carat has analysed consumer sentiment around the Oscars on social media to determine the ‘audience votes’ ahead of the big announcement being made on 26th February. This has involved aggregating data from Twitter (from the month of February) to understand the public’s favourites to win (and least favourites).

27/02/2017  |  Full story...

Oscars 2017: Most viewed trailers on YouTube

Ahead of Sunday’s show, YouTube has created a special-edition YouTube Movie Trailers Leaderboard which ranks the top performing Best Picture nominee trailers, including both studio channels and popular aggregators.

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24/02/2017  |  Full story...

Ads at the Oscars: Which brands spend the most?

The Oscars’ are now most expensive TV buy after Super Bowl with number of commercials soaring, generating $115m in ad revenue, according to new research.

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23/02/2017  |  Full story...

Copyright fail: Warner Bros. reports own site as illegal

In its attempts to crack down on online privacy, film studio Warner Brothers has mistakenly asked Google to remove its own website from search results, saying it violates copyright laws.

06/09/2016  |  Full story...

Movie trailers 'account for less than a quarter of films’ viral activity'

Trailers account for less than one quarter of content shared from film-related websites according to new research.

01/07/2016  |  Full story...

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