Digital Intelligence

Entries from Digital Intelligence tagged with "food and beverages"

25 result(s) displayed (1 - 25 of 336)

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MERó creates ‘Instagramable’ packaging design

Manchester design studio MERó (worksbymero.com) has created bespoke branding and a new packaging design for Beauty Bay’s exciting collaboration with popular beauty, fashion and lifestyle vlogger Jordan Lipscombe.

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09/10/2018  |  Full story...

Burger King puts social first with £20K chicken competition

Burger King has launched a new social media campaign in the UK, marking the first project from its new creative agency BBH London.

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11/09/2018  |  Full story...

Brewdog aims for US market with premium original video series

Brewdog is rolling out a subscription video on demand service, featuring shows, game shows and documentaries, as the Scottish crafy bbeer firm looks to expand its reach in the US.

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29/08/2018  |  Full story...

Pepsi, Walkers and Doritos sign up for new Jaywing digital sales promotion tool ‘Frontrunner’

Marketing agency Jaywing has launched Frontrunner, a white label sales promotions framework designed to make the planning and execution of on-pack promotions faster and less prone to risk.

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28/08/2018  |  Full story...

Budgeting for Brexit: Most shoppers expect high street price surge next year

Nearly two thirds of UK consumers (64 per cent) expect Brexit to trigger a surge in high street prices next year, according to new research.

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22/08/2018  |  Full story...

Bud Light launches viral magical wizard campaign

Bud Light has launched the next phase of its viral Dilly Dilly campaign, featuring a magical wizard.

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14/08/2018  |  Full story...

Mars pulls all ads from YouTube amid drill music controversy

Mars has removed all advertising from YouTube after the confectionery firm's ads appeared alongside drill music videos on the streaming platform, which have been linked to violent crime in London.

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07/08/2018  |  Full story...

Five Guys uses big data to boost burger sales

Premium burger chain Five Guys is using Looker’s data platform to boost insights and decision making both inside and outside of store locations.

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01/08/2018  |  Full story...

KFC’s bizarre Facebook Live stream attracts 1m cat lovers

KFC partnered with Super Deluxe to run a four-hour live stream of cats exploring a model of the brand's mascot and founder Colonel Sanders.

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24/07/2018  |  Full story...

McDonald’s wins brand World Cup as food companies get most buzz

France may have lifted the Jules Rimet trophy, but they were not the only winners as big brands basked in World Cup glory, according to new research.

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20/07/2018  |  Full story...

Junk food ban online: Cadbury, Chewits and Squashies first ads disallowed

Adverts for Cadbury eggs and Chewits and Squashies sweets have been banned for breaking new rules prohibiting the advertising of junk food to children.

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05/07/2018  |  Full story...

Tesco tests till-free stores with 'Scan Pay Go' app

Tesco is testing a new “shop and go” technology that lets customers scan and pay for their groceries on their smartphone and then walk out of the store without visiting a till.

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29/06/2018  |  Full story...

Cannes Lions Winner: Pedigree 'SelfieSTIX' sweeps mobile awards

In New Zealand, Pedigree launched a campaign to promote its new SelfieSTIX product which helps dog owners to create perfect selfies with their pets, winning a raft of Cannes Lions mobile awards in the process.

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22/06/2018  |  Full story...

How KFC spoofed a vlogger trend with fake ‘Clean Eating’ Burger

Back in February 2017, KFC created an elaborate online prank to promote its latest Dirty Louisiana burger with a fake food blogger and a humorous take on the clean eating craze.

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31/05/2018  |  Full story...

Ocado partners US supermarket giant Kroger for online shopping deliveries

UK online grocer Ocado has signed an exclusive partnership with America's second-biggest supermarket chain.

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18/05/2018  |  Full story...

Unilever donates to charity for each Knorr video ad view

Unilever food brand Knorr is trialling a new video ad format that lets viewers choose a charity to benefit from the revenue it derives if they view an ad for at least 15 seconds.

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10/04/2018  |  Full story...

‘On-the-go’ consumers driving sales of snacks across Europe

Demand for convenience and food and drink ‘on-the-go’ is helping to drive sales of snacking products, particularly crisps and salty snacks, across Europe.

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09/04/2018  |  Full story...

McVitie’s launches ‘Sweeter Together’ campaign on Facebook

McVitie’s has launched a £9.7m Masterbrand campaign ‘Sweeter Together’ in the UK, running across Facebook and terrestrial TV.

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13/03/2018  |  Full story...

Video viral of the week: Absolut employees bare all as ‘Vodka with Nothing to Hide’

Vodka brand Absolut has launched a film ‘the vodka with nothing to hide’ to prove ust how transparent things are in Åhus, Sweden and features employees totally in the nude.

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20/02/2018  |  Full story...

Nespresso crowdsources video about “difference women can make”

Nespresso is challenging Userfarm’s global crowd of 120,000 filmmakers will to create vertical video telling a story about the difference women can make.

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14/02/2018  |  Full story...

Doritos suffers social media backlash for ‘lady-friendly’ crisps

Doritos has announced plans for crisps specially designed for women… and suffered a social media backlash as a result.

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09/02/2018  |  Full story...

Lidl launches wine chatbot 'Margot' on Facebook

Lidl UK has launched an Artificial Intelligence Wine ChatBot called Margot, giving customers wine knowledge and recommendations via Facebook Messenger.

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01/02/2018  |  Full story...

Nielsen Brandbank makes pack images ‘more mobile friendly’

As online plays a bigger part in grocery shopping, Nielsen Brandbank has launched a service to help brands and retailers drive and improve the m-commerce experience by making product images more mobile friendly.

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24/01/2018  |  Full story...

Budweiser targets ‘Dry January’ Brits with Prohibition alcohol-free beer campaign

Budweiser Prohibition has launched a new campaign to give alcohol-free beer to the UK this January, to help Brits drink smart this year.

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19/01/2018  |  Full story...

New beer app guides people to perfect pints

The Campaign for Real Ale (CAMRA) has developed a new app which lets users search for their closest pint from any smartphone while reviewing the pub and sharing their activity.

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15/01/2018  |  Full story...

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