Digital Intelligence

Entries from Digital Intelligence tagged with "global"

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Search “still top for brand discovery and research”

Despite the rise of mobile and social media, search engines still play the most important role in the brand discovery and research phases, according to new research.

24/11/2016  |  Full story...

Mobile to account for 75% of global internet traffic next year

Three-quarters of global internet traffic will come from mobile devices in 2017, with Spain, Ireland and Singapore leading the way, according to new research.

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31/10/2016  |  Full story...

Millennials on mobiles for 3 hours a day

Youngsters spend nearly 2 and half more hours online on their smartphones than baby boomers, according to new research.

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12/10/2016  |  Full story...

Global mobile ad revenue soared to €37bn last year

Mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in 2015 from €22bn ($29bn) in 2014, driven by a mobile first consumer world and improving marketing technologies, according to new research.

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23/09/2016  |  Full story...

Two thirds of web traffic driven by advertising

Digital advertising channels remain critical for driving traffic to brand websites in Europe, generating the majority (68 percent) of website visits, a study by Adobe Digital Insights reveals.

16/09/2016  |  Full story...

Rise of shopping apps: Top global regions for mobile shopping

Over two thirds (70%) of web users in Asia Pacific use mobile shopping apps, leading the trend for shopping on the go, according to new research.

13/09/2016  |  Full story...

Global ad spend: North America and Russia drive 4.4% growth for 2016

There is a positive outlook for the global advertising market in 2016, set to continue in 2017 powered by the ongoing growth of Digital, according to new research.

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09/09/2016  |  Full story...

Global trends: Asia Pacific now makes up 50% of all internet users

There has been remarkable growth in the Asia-Pacific region, with the web audience increasing 20% in just 18 months, according to new research.


07/09/2016  |  Full story...

EU outlines strict net neutrality rules

The prospect of a two-speed internet, where some people pay for faster access to web services, looks less likely after the EU published strict new net neutrality rules.

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01/09/2016  |  Full story...

WPP profits up 15% as global marketing confidence grows

Ad giant WPP saw its profits grow 15% to £769m ($1bn) in the six months ended June 30.

24/08/2016  |  Full story...

Emerging markets power smartphone sales

New connected consumers in emerging markets, especially rural China, continued to drive smartphone growth in 2Q16, according to new research.

23/08/2016  |  Full story...

Global web trends: India speeds ahead of US for internet audience

The number of web users in India will double to 730m by 2020 compared to 350m at the end of 2015, driven by rural take-up, according to new data.

19/08/2016  |  Full story...

EU outlines strict net neutrality rules

The prospect of a two-speed internet, where some people pay for faster access to web services, looks less likely after the EU published strict new net neutrality rules.

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01/08/2016  |  Full story...

The most amazing facts about Facebook [INFOGRAPHIC]

Which global region uses Facebook the most? And what is the average friend number for users? This new infographic from Dark Bear Web Solutions looks at some of the key facts behind the biggest social network in the world.

21/07/2016  |  Full story...

APAC to overtake North America as world’s biggest digital ad market

2016 will see Asia-Pacific overtake North America as the world’s biggest market for digital advertising spend for the first time, according to the latest Advertising Forecast from research and consulting firm, Strategy Analytics.

14/07/2016  |  Full story...

Facebook debuts wireless access platform

Facebook is ramping up its efforts to bring internet access to remote parts of the world (and push its products in the process), with a new platform called OpenCellular.

07/07/2016  |  Full story...

Top global brands: Google regains top slot from Apple

Google has regained the crown as most valuable global brand ahead of Apple, while Vodafone retains UK top spot, according to a new report.

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08/06/2016  |  Full story...

Mobile ad blocking rises to 22% across world

The World Advertising Federation (WFA) called for the industry to take more responsibility against mobile ad blocking, as a new report reveals that 22% of mobile users are employing some form of filtering software.

08/06/2016  |  Full story...

Global web users: 97% visiting social networks

Nearly all online adults around the world access a social network regularly, according to new data.

07/06/2016  |  Full story...

Mary Meeker's Internet trends: Get ready for a hands-free future

Internet users are talking to their phones much more, meaning that brands need to prepare for a hands-free future in digital, according to the annual report from digital guru Mary Meeker.

02/06/2016  |  Full story...

Global sites 7% slower than last year as social plugins hamper speed

The growing trend for sites to use third party widgets and content heavy pages is leading to slower load times for websites around the world, according to new research.

02/06/2016  |  Full story...

Tablet usage declines across world as smartphones dominate

The ongoing rise of smartphones and the mobile web are having a real impact on levels of engagement with tablets, according to new data.

01/06/2016  |  Full story...

Global apps index: Brazilians ‘most active demographic’ [INFOGRAPHIC]

Brazilians are the most active demographic in terms of both usage and engagement, while the UK leads the world for shopping app use, according to new research.

24/05/2016  |  Full story...

Mobile app revenues slowing down for first time – IDC

The global mobile app market is forecast to slow, with Apple’s App Store still ahead of rival Google Play despite an 8% drop, according to new research.

11/05/2016  |  Full story...

Global trust of the Internet in decline- report

Consumers are increasingly worried about their online privacy and security, especially when it comes to ‎how their personal data is handled by private corporations and governments, according to new global research.

29/04/2016  |  Full story...

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