Digital Intelligence

Entries from Digital Intelligence tagged with "global"

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Real time bidding trends: Mobile spend set to rise (infographic)

With real time bidding on the rise, this new infographic from the Rubicon Project provides an overview of the European market for mobile real-time bidding (RTB).

27/02/2013  |  Full story...

How the internet affects new product purchase decisions

The Internet is an important influence on consumers interested in buying new products, especially across Electronics and appliances, according to new research. The data, from Nielsen, found that the internet had a stong influence on purchases in categories like electronics (81%), appliances (77%), books (70%) and music (69%).

26/02/2013  |  Full story...

4G ‘to account for 30% of operator revenues by 2017’

4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report. The study, from Juniper Research, indicates that this figure will represent approximately 31% of total service revenues from all mobile services of all generations (2G/3G/4G) at that time, and reflects the continued success of LTE in serving higher value subscribers.

14/02/2013  |  Full story...

Global ad spend change by sector 2011-2012

This chart shows the growth in percentage of ad spend by sector. Telecommunications saw the largest growth since 2011 (6.6%). Both Durables and the Healthcare sector reported decreases in ad spend for 2012 with-3.5% and -0.4%.

Global ad spend change by sector 2011-2012. This chart shows the growth in percentage of ad spend by sector. Telecommunications saw the largest growth since 2011 (6.6%). Both Durables and the Healthcare sector reported decreases in ad spend for 2012 with-3.5% and -0.4%.

13/02/2013  |  Full story...

Global ad spend by sector for Q3 2012

This chart shows the ad spend market share for 11 sectors. FMCG ad spend contributed to over a quarter of all ad dollars spent over the analysed period (25.1%). The sector with the lowest overall share was clothing and accesories with 3.3%.

Global ad spend by sector for Q3 2012. This chart shows the ad spend market share for 11 sectors. FMCG ad spend contributed to over a quarter of all ad dollars spent over the analysed period (25.1%). The sector with the lowest overall share was clothing and accesories with 3.3%.

13/02/2013  |  Full story...

LinkedIn profits smash forecasts- 200m users push shares up 10%

LinkedIn has surpassed 200m registered users, announcing profits more than double what market analysts were expecting.

11/02/2013  |  Full story...

The price of love: Brits ‘spend £119 on their Valentine’ (Infographic)

With Valentine’s Day fast approaching, this infographic from Rakuten looks at the global online shopping trends for the most romantic day of the year- revealing that Asians spend the most, Germans spend the least and Americans spend £231m a year on presents for their pets…

11/02/2013  |  Full story...

Top 10 online newspapers worldwide

This chart shows the unique visitors for online newspapers for October 2012. During the measured period over 644 million people worldwide visitied an online newspaper. This figure accounts for more than 42% of the worldwide internet population. The Mail Online attracted the most traffic during the period with over 50 million visitors.

Top 10 online newspapers worldwide. This chart shows the unique visitors for online newspapers for October 2012. During the measured period over 644 million people worldwide visitied an online newspaper. This figure accounts for more than 42% of the worldwide internet population. The Mail Online attracted the most traffic during the period with over 50 million visitors.

05/02/2013  |  Full story...

Global ad spend by sector: FMCG accounts for quarter of all spend

There has been moderate global growth in advertising spending, but fast-moving consumer goods (FMCG) companies are bucking the trend by investing far more than other sectors, according to new research

05/02/2013  |  Full story...

Digital Intelligence January 2013

Digital Strategy data - Digital Intelligence January 2013

The beginning of 2013 saw more evidence of the death of the high street as consumers increasingly flocked to the web for their shopping needs. In particular the shift from buying entertainment in solid-state form to digital form was put into sharp focus as the closure of the HMV and Blockbuster were announced alongside the record numbers of digital downloads.

The power of social media to instigate and amplify bad press was brought into sharp relief yet again with the tale of two retailers - Sellitonline.com and Tesco - who both suffered at the hands of online consumers.

Facebook launched their 'Graph Search' as their first major step into social search as well as continuing its evolution into a mobile service.

Sony launched their latest Xperia to compete in the smartphone marketplace. While Apple's share price fell sharply on disappointing iPhone sales.

And the annual CES show in Vegas was abuzz with automatic cars, new TV formats and gaming innovations.

Read January 2013

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01/02/2013

Smartphone trends: Samsung ‘accounted for 1 in 3 smartphone shipments in 2012’

Samsung has continued its phenomenal growth, shipping 63 million smartphones in Q4, while Apple sold a record 47.8 million iPhones, according to new research.

30/01/2013  |  Full story...

Google+ overtakes Twitter as ‘world’s second biggest social network’

Google+ is now the second largest social network in the world in terms of monthly active users, overtaking Twitter for the first time, according to new data.

29/01/2013  |  Full story...

Mobile trends: Samsung sold most mobiles in 2012

Samsung accounted for one in four of all mobile phones shipped worldwide last year, but Apple had the fastest sales growth, according to new research.

28/01/2013  |  Full story...

Google breaks records with $50bn revenues

Google’s profits are back on track, reporting $50bn in revenues for 2012 and a rise in profits during the fourth quarter of last year. The results are a welcome return to form for Google, which posted a sharp fall in profits during the third quarter of 2012.

24/01/2013  |  Full story...

Global Internet use: 634m websites and 2.4bn users

During 2012, there were 2.4 billion web users and 1.3bn smartphones, recording 2.7bn Facebook likes and 175m tweets per day, according to new data.

21/01/2013  |  Full story...

Global mobile ad spend: UK leads world

Global digital ad spending passed the $100-billion mark for the first time in 2012, with the UK leading the way, according to new research.

18/01/2013  |  Full story...

Twitter's ad revenue: yearly growth

This chart shows the estimated growth of Twitter's ad revenue. Projections show that by 2014 ad revenues will be over 800 million US dollars. The chart also shows year-on-year percentage growth.

Twitter's ad revenue: yearly growth. This chart shows the estimated growth of Twitter's ad revenue. Projections show that by 2014 ad revenues will be over 800 million US dollars. The chart also shows year-on-year percentage growth.

16/01/2013  |  Full story...

Internet of things: 3 factors that will ‘transform our lives’

Self-driving cars, app-controlled thermostats and fridges that order food are some real examples of ‘The Internet of Things- a world of interconnected devices beyond computers and smartphones that could change the way we live dramatically. In a recent article, Olaf Swantee, CEO at EE, looked at what to expect of the Internet’s next big frontier….

11/01/2013  |  Full story...

Apple to finally produce a budget iPhone?

Apple is reportedly developing a cheaper version of its iPhone for launch later this year, as the manufacturer looks to compete with Android the fast growing budget smartphone market. The move would signal a major shift for the company, which has traditionally offered only one new model to the market with each update, but comes after Apple's smartphone market share began shrinking during the last few years with the rise of Android.

10/01/2013  |  Full story...

Mobile 'now represents 20% of Facebook ad spend'

Mobile now represents 20.3% of overall Facebook ad spend, with Apple dominating tablet spend and Android dominating smartphone spend, according to new research. The research comes from an analysis of more than two million Facebook ad clicks and conversions by global advertisers who use Kenshoo Social to manage their campaigns.

09/01/2013  |  Full story...

2012 digital review and trends: the stories that shaped digital

To round off 2012, we bring you our collection of top stories that shaped the digital landscape. It was an amazing year, with the continued speed of change towards a more digitally centric society: the rise and rise of social, the migration to mobile, the rising value of online businesses and the growing regulation to manage the digital economy. The stories show big rewards for getting the strategy right – and brutal realities of failing to innovate.

21/12/2012  |  Full story...

Weird news: The 25 oddest digital news stories of 2012

From self-driving cars to fridge magnets that order pizza, 2012 saw more than its fair share of odd digital news stories. As part of our year in review series, we look back at the stranger side of marketing, with the 25 weirdest digital news stories of 2012.

17/12/2012  |  Full story...

UK leads world for online shopping and video- Ofcom

Shopping online and video viewing is more popular in the UK than any other country in the world, with uptake being driven by mobile and tablet devices, according to a new report from Ofcom. The body claims findings from its International Communications Market Report, based on research across 17 major countries, prove the UK is becoming "one of the first all-digital" nations.

17/12/2012  |  Full story...

Video viral of the week: Google reviews year in 3 minutes

As part of Google’s annual year-in-review package Zeitgieist, this video gazes back at the previous 12 months and ranks people, places and things that people searched for them on Google. This video, from creative agency Whirled, crams a whole year into less than three minutes, packaging the experiences of the world's 7 billion people into a tidy few dozen images. The video is bookended by the space jump, a grand human achievement that was also brand sponsored.

17/12/2012

Ecommerce trends in 2012: The 10 biggest headlines of the year

Shopping went social in 2012, with online retailers integrating 'Likes' and 'Pin It' buttons to boost sharing and purchases. In the UK, Christmas 2012 is on track to be another record-breaker for online retail, while in the US, $1.46bn was spent on cyber monday this year alone. As part of a 2012 review, Netimperative looks back at the 10 most popular ecommerce news stories and trends of the year.

14/12/2012  |  Full story...

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