Digital Intelligence

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More than half of all video ads worldwide came from either the UK, Germany, Denmark, Sweden, Italy or Switzerland, according to this new infographic.

25/04/2012  |  Full story...

$4.4bn is what the online film industry will be worth within five years. Online movie audience data has been trending upwards steeply and now Global Industry Analysts are forecasting a boom in paid subscriptions and paid downloads. Here’s why…

13/04/2012  |  Full story...

The Associated Press has launched AP Video Hub, a global online video news platform, in a bid to attract online news publishers and portals to its services. The beta launch forms part of a new strategy at the global news agency, as it looks to branch out from its broadcast-centric business to cater for the growing number of online publishers. The new platform delivers video news from AP’s journalists in the field to digital customers’ desktops.

12/04/2012  |  Full story...

Attitudes to user-generated content differ around the world, with Latin America leading the world for ‘citizen journalism’, according to new research. 47% of internet users in Brazil and 44% in Argentina read UGC on newspaper websites, compared to only 35% in the UK and 26% in Germany, according to the study from Kantar Media.

11/04/2012  |  Full story...

The number of emails reaching the inbox is rapidly decreasing and consequently, email marketers are continuing to pour money down the drain, according to a new report. The study, from email certification firm Return Path, shows that in the EMEA region (Europe, Middle East and Africa) 15% of email never reached the inbox while in the UK, the figure was higher at 17%.

21/03/2012  |  Full story...

By 2014, personal online cloud services will take over from the personal computer as consumers download and use services on cloud-based systems on a variety of products, including smartphones and tablets, according to a new report. The research, from Gartner, looks at the $2.2 trillion dollar consumer digital devices, services and content market.

15/03/2012  |  Full story...

Amongst other recent Olympic venues, London ranks 4th globally in terms of its digital infrastructure (transport, buildings and IT), according to a new study.

13/03/2012  |  Full story...

Billed as a 'Halal Facebook', a new social network for the global Muslim community is being prepared for launch during Ramadan in July. 'Salamworld' is being designed as a cleaner and more filtered version of Facebook, and will be available in eight different languages at launch.

09/03/2012  |  Full story...

Microsoft’s Azure cloud service went down this week, taking out the UK government's CloudStore and disrupting many businesses in the process. The failure "appears" to have been triggered by extra day in the leap year, according to Microsoft. The disruption to Microsoft's Windows Azure cloud computing service, lasted for up to 23 hours and affected customers around the world.

02/03/2012  |  Full story...

100 organisations have registered to get involved in ICANN’s plan to expand net domains beyond the likes of .com and .edu. The expansion concerns generic top-level domains, or GTLDs. ICANN (the Internet Corporation for Assigned Names and Numbers) spent years putting the new programme together so the internet could have web and email addresses ending in .paris, .canon, .hotel, and many others.

16/02/2012  |  Full story...

Online ad technology provider MediaMind has partnered with Unicast and Eyewonder to launch a new service aimed at publishers looking to boost their online ad revenues. The new ‘MediaMind Global Publisher Unit’ gives publishers access to additional resources and services worldwide to bolster their rich media offering. The Global Publisher Unit provides access to new technologies such as dynamic creative optimization, mobile and in-stream video.

16/02/2012  |  Full story...

The number of web-connected devices will grow more than fourfold by 2020, reaching 50 billion in total, according to new report. The forecast, from networking giant Cisco, also asserts that there will be more than 7 billion mobile devices globally by 2015, and that a greater use of video will mean total internet traffic will more than quadruple by 2014.

06/02/2012  |  Full story...

UK online fashion retailer ASOS has assuaged fears of a slowdown, posting a 46% third quarter year-on-year jump in sales, boosted by sales overseas. The increase was mainly driven by international sales, up 93% in the final three months of 2011, while the 10 per cent rise in UK sales was still ahead of market expectations of 5%. The FTSE AIM company’s revenues rose 45% year-on-year to £150.5 million, while its retail gross margins increased 3%.

20/01/2012  |  Full story...

From the first tradeshows to the birth of smartphones, there have been many innovations that profoundly influenced the way businesses reach, engage and educate buyers. This infographic from Eloqua and creative agency JESS3 spotlights 26 disruptive innovations that have re-shaped B2B marketing, tying them to specific milestones. The research has been used to promote the firm’s latest product — Eloqua Engage for iPad — a product in which four "disruptions" (email, tablets, marketing automation and revenue performance management) converge.

17/01/2012  |  Full story...

Internet body ICANN is to continue with plans to expand the number of possible website addresses despite criticism from industry and concerns from some law enforcement groups. ICANN’s goal is to allow more innovation in website addresses and to open the space to the non-Latin alphabets. It has pledged a quick take-down for trademark violators under the new system. The body decides who gets to manage .com, .net and other domains to the right of the period in a URL.

06/01/2012  |  Full story...

Social networking was the most popular online activity of 2011, with Israel leading the way for user engagement, according to new global data. The study, from comScore, found social networking accounted for nearly one in every five minutes spent online globally in October 2011, ranking as the most engaging online activity worldwide.

03/01/2012  |  Full story...

Viewers of YouTube logged more than 1 trillion playbacks on the online video site in 2011, according to new figures from owner Google. The news comes as the video sharing site unvieled the most popular videos of the year. The staggering figure amounts to 140 views for every person on the planet, Google said.

22/12/2011  |  Full story...

The internet will be the biggest contributor of new ad dollars to the global market, accounting for 52.9% of the growth in total expenditure until 2014, according to new research. The data, from ZenithOptimedia, found paid search will take the largest share of online adspend during that period, contributing 25.6%, followed by display at 22.6%, with classified at a much lower 4.7%.

21/12/2011  |  Full story...

The most popular hashtags of 2011 have been revealed, illustrating how Twitter spans diverse topics from politics to celebrity gossip. Top of the list was #egypt, followed by #tigerblood. The first refers to the unrest in Egypt during the spring of 2011 while the second references a comment made by actor Charlie Sheen, following his sacking from a hit US comedy.

20/12/2011  |  Full story...

Over the next three years nearly half (48%) of all the world’s growth in ad expenditure will come from just ten developing markets, including China, Russia, and Indonesia, according to new research. The study, from ZenithOptimedia, predicts that the four BRIC markets alone (Brazil, Russia, India and China) are forecast to account for 33% of global growth.

20/12/2011  |  Full story...

Global ad expenditure (including digital) will defy the economic downturn to grow 3.5% to $464bn this year, with USA, Japan and China leading the way, according to new research. The study, from ZenithOptimedia predicted global adspend will then accelerate to $486bn in 2012, marking a 4.7% growth, despite the continuing slowdown in Europe and fears that its debt crisis will get much worse. The firm expects ad expenditure to grow 5.2% in 2013 and 5.8% in 2014.

19/12/2011  |  Full story...

What do ‘iPhone 5’ and ‘What is scampi’ have in common? Yep, both made the list of top Google search terms here in sthe UK. Find out what else people were hunting for, see the real language their using, and ponder why scampi is such a mystery in our island nation…

16/12/2011  |  Full story...

Google now owns 44% of the online ad market in terms of ad spend, while Facebook is predicted to overtake Microsoft as the third biggest portal, according to new data.

15/12/2011  |  Full story...

The growth of smartphones and tablets is having a huge impact on global email usage, according to a new report. The study, from email monitoring firm Return Path, looks at data from April 2011 to September 2011 and examines rapidly shifting trends and provides recommendations to help marketers better understand their increasingly complex landscape for communicating with customers and prospects.

12/12/2011  |  Full story...

Social media is officially making the world a smaller place, according to new research from Facebook. The social networking site has re-written the famous "six degrees of separation rule", reducing it to just 4.74 degrees to being connected to any given stranger. Scientists at Facebook and the University of Milan reported this week that the average number of acquaintances separating any two people in the world was not six but 4.74.

25/11/2011

25/11/2011  |  Full story...