Digital Intelligence

Entries from Digital Intelligence tagged with "hitwise"

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Brits head online to watch videos

UK traffic to online video sites grew 178% year-on-year from February 2007 to 2008 reports Hitwise. According to the firm the top 25 video websites accounted for 2.22% of all UK internet visits - equal to one in every 45 visits that month. YouTube remained the most popular video site and the eighth most popular website in the UK overall. YouTube US & UK combined accounted for 69.31% of all UK visits to the top 25 video sites in February. BBC iPlayer was the third most visited video site, growing 423% since last December.
Hitwise:, 26/03/2008


UK internet traffic to the top 25 online video websites

Digital Strategy - Most Popular Social Networks on UK Mobile Phones

Source: Hitwise


Top ten video sites in the UK, February 2008

Top ten video sites in the UK, February 2008

Source: Hitwise


Hitwise launches desktop widget

Online research firm Hitwise have released a new widget detailing online usage trend data taken from from Hitwise To Go, writes Netimperative. The widget will feature data on online usage behaviour in the US, UK and Asia Pacific markets. Currently the tool is available on the Yahoo Widget platform but Hitwise intend to also release it for Google Gadget and Yourminis. Data from Hitwise To Go is drawn from the behaviour of over 25m internet users and how they interact with over 1m websites per day.

From Netimperative:, 16/08/2007


Experian buys Hitwise for £120m

Hitwise has been sold to Experian for $240m (£120m), writes The Guardian. The company will be integrated into Experian's Marketing Solutions division. Using data from ISPs Hitwise tracks nearly 1m website every day and reports on the online activities of over 25m consumers. The firm has grown its customer base by over 40% in the last two years and now has over 1,200 clients including Google, eBay, AXA and HSBC. Hitwise has 200 employees across its New York, London and Melbourne offices and will now join other Experian-owned companies including email firm CheetahMail, consultancy Clarity Blue and the online shopping comparison site
From The Guardian:, 19/04/2007


Top 10 popular websites in the UK, February 2007

Digital Strategy data - Top 10 popular websites in the UK, February 2007

This list features the most popular websites based on UK Internet usage for February 2007, ranked by market share of visits across all Hitwise industries.

Source: Hitwise Datacentre, February 2007, based on market share of visits


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