Digital Intelligence

Entries from Digital Intelligence tagged with "ipad"

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Inkling expands iPad ebooks with Pearson tie up

Inkling raised $16m in a new funding round, as the digital publishing and sales platform secures new deals with publishers Pearson and Elsevier.

19/07/2013  |  Full story...

Top 25 Apple apps of all time (iPad and iPhone)

As Apple's App Store turns five this week, we take a look at the top 25 paid and free apps of all time on the market leading store.

11/07/2013  |  Full story...

App Store Vs. Google Play- Which is generating the most revenue?

As Apple's App Store turns five this week, new research shows it still leads the pack in terms of potential revenue for brands and developers alike. However, Google's Play Store is slowly catching up, with some regions and apps proving more even more lucrative for Apple's Android-based rival.

11/07/2013  |  Full story...

Global mobile ad revenues rise 83%: North America catching Asia Pacific

Asia Pacific remains the highest earning region for mobile ad revenues, but North America is catching fast, boosted by a rise in smartphone search ads, according to a new report.

10/07/2013  |  Full story...

Breaking into the app charts: Paid apps ‘need 4,000 downloads a day’

Getting into the top 10 charts on Apple’s app store gives a huge boost for any mobile marketing strategy. New research indicates that apps need 4,000 paid downloads a day, earning $47,000 daily, to get into the top paid chart in the App Store.

09/07/2013  |  Full story...

7 dos and don'ts of mobile app marketing (infographic)

With smartphones fast catching PC use, this infographic from technology firm Dot Com Infoway sheds light on vital aspects that mobile app marketers need to focus on to make sure their promotional activities drive results.

25/06/2013  |  Full story...

Tesco trials Clubcard iPads in-store

Tesco Clubcard is trialling a new service giving customers the ability to sign up for a new card through a tablet app in store.

24/06/2013  |  Full story...

Apple debuts ad-funded music streaming- new channel for marketers

Apple has launched its much-anticipated iTunes Radio music streaming service, as the firm looks to rival the likes of Spotify, Pandora and Google Music.

Watch this video from Bloomberg with highlights from the launch event here:

11/06/2013  |  Full story...

The rise of the 4 screen household: Tablet sharing creates new channel for media and retail

Nearly one-quarter of the GB population (23%) has access to four screens at home (TV, computer, smartphone and tablet) compared to only 11% six months ago, according to a new report.

20/05/2013  |  Full story...

Tablets ‘to account for 20% of Google ad revenue in 2013’

A surge in tablet use will push Google’s US mobile revenue to $9.9bn this year, a massive leap from the $5.8bn generated in 2012, according to a new report.

14/02/2013  |  Full story...

Google ‘pays Apple $1bn to be default search’

Google will start paying Apple up to $1 billion a year for the right to the be default search engine on iPhones, iPads and the iPod touch, according to a news report.

13/02/2013  |  Full story...

Apple targets business users with 128GB iPad

Apple has launched a 128GB version of its iPad, as the firm looks to rival Microsoft’s upcoming Surface Pro tablet designed for business users.

30/01/2013  |  Full story...

Apple shares fall as iPhone sales disappoint

Apple shares dropped 10% overnight on Wednesday, as the firm announced iPhone sales figures missing its previous forecast of 50m units.

25/01/2013  |  Full story...

Amazon opens MP3 store to Apple users

Amazon has updated its MP3 download app to work on iPhone and iPod Touch devices, letting Apple users buy music from Amazon's digital store for the first time.

21/01/2013  |  Full story...

Apple App Store hits 40bn downloads

Consumers have downloaded more than 40 billion apps from the Apple App Store in just over four years, with almost half of them happening during 2012, according to new figures. The data, released by Apple, indicate it had a particularly strong Christmas period, with two billion app downloads in December last year. The manufacturer said there are now 500 million active accounts in its App Store, downloading from more than 775,000 apps.

08/01/2013  |  Full story...

‘Tablet Tuesday’ set to break records as Christmas Day downloading fever to grip world

Christmas Day has been labelled ‘Tablet Tuesday’ as consumers redeem the vouchers bought for them by last-minute shoppers, according to a new report. The report, from media agency Mindshare, forecasts that in the UK, for instance, almost half the population (45%) now download digital content on a monthly basis, according to Mindreader, the agency’s proprietary research tool.

20/12/2012  |  Full story...

Digital Intelligence December 2012

Digital Strategy data - Digital Intelligence December 2012

To round off 2012, we bring you our collection of top stories that shaped the digital landscape. It was an amazing year, with the continued speed of change towards a more digitally centric society: the rise and rise of social, the migration to mobile, the rising value of online businesses and the growing regulation to manage the digital economy. The stories show big rewards for getting the strategy right - and brutal realities of failing to innovate.

As the digital sector has grown, this year we’re examining the big stories of 2012 across a 9 different sectors, including search, social, mobile and advertising.

We’ve also collected our favourite viral videos of the year, and taken an irreverent look back at some of the stranger stories and biggest blunders of the year. Enjoy!

Read December 2012

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19/12/2012

Google Maps gets 10m iPhone downloads in 48 hours

Google’s new maps app for the iPhone has become one of the most successful app launches ever, getting over 10 million downloads in just 2 days. The Google Maps iPhone app had been highly anticipated by many iPhone users after the recent iOS 6 update saw Google’s mapping software replaced by the iPad mini manufacturer’s own Apple Maps service.

19/12/2012  |  Full story...

Google Maps returns to Apple store with new features

Google's new standalone Maps app for iOS has just gone live in the App Store, following Apple’s controversial decision to replace it with their own brand of mapping software. The move was widely criticised after numerous mistakes were found in Apple Maps' search results. The new Google app offers iOS 6 users unhappy with the experience on Apple's new in-house Maps app the ability to switch back to Google's free offering.

14/12/2012  |  Full story...

Google CEO: “I’m extremely curious that Apple has not chosen to sue us”

In a frank interview this week, Google’s executive chairman Eric Schmidt has admitted his surprise that Apple has not sued the search giant. In a sit down with the Wall Street Journal the one-time Google CEO talked about lawsuits, Apple, and of course all their Android partners. Speaking to the newspaper, the former Apple board member said: ‘It's extremely curious that Apple has chosen to sue Google's partners and not Google itself.”

07/12/2012  |  Full story...

News Corp shuts tablet news site The Daily after 2 years

News Corp is closing its tablet newspaper The Daily later this month, just two years after its launch. The product launched in February 2011 for the iPad and there were persistent rumours about the size of losses and possible closure.

05/12/2012  |  Full story...

Video virals of the year: Stockholm ‘iPad magic' gets 3 million views

As 2012 comes to a close, we look back at some of the biggest video viral marketing campaigns of the year. This week, we look at the ‘iPad magic’ created to promote Stockholm as a business centre.

22/11/2012  |  Full story...

Nokia brings Apple maps rival to iPhone and iPad

Nokia has launched ‘Here’, a rebranded version of its mapping application, on Apple iTunes for iPhone, iPad as well as iPod touch, offering an alternative to Apple’s controversial native maps app.
The app features driving directions, live traffic view, satellite view, public transport line view and offline view, among others. The move comes after Apple removed Google Maps as its default navigation application.

21/11/2012  |  Full story...

Global mobile trends: Apple beating Samsung in mobile ad battle

Apple has widened its lead over Samsung in terms of global ad impressions, despite the growing popularity of the Korean manufacturer’s devices, according to a new report.

20/11/2012  |  Full story...

Eye-tracking study reveals iPad mini top for engagement

Among the new wave of mini 7-inch tablets, Apple’s iPad mini is best at creating purchase intent when browsing, according to a new study examining people’s eye movements when using the devices. The research, from EyeTrackShop, used the web cameras on 600 Americans' personal computers examine how the new generation of mini tablets are perceived by consumers.

15/11/2012  |  Full story...

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