Digital Intelligence

Entries from Digital Intelligence tagged with "ireland"

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Millennial trends: 16-24s mobile use ‘to overtake all other media combined’

The mobile tipping point is happening among 16-24s globally; the point in which internet users will spend longer on their mobile than all other devices combined, according to new research.

mobtip.jpg

14/08/2017  |  Full story...

Almost 1 in 10 workers in Dublin are developers: UK and Ireland tech hub league table

Dublin’s developers make up nearly 10% of the city’s working population, the highest proportion of all cities in the UK and Ireland, according to new data from Stack Overflow’s Q1 Developer Ecosystem Report.

tech-hubs.jpg

25/04/2017  |  Full story...

Mobile to account for 75% of global internet traffic next year

Three-quarters of global internet traffic will come from mobile devices in 2017, with Spain, Ireland and Singapore leading the way, according to new research.

smartphone%20world.jpg

31/10/2016  |  Full story...

Ten years of digital growth: Ireland leads Europe for long-term ad spend

Ireland has enjoyed the best digital growth in Europe over the past decade, followed by Bulgaria and Poland, according to new research looking at online ad spend over the past ten years.

05/07/2016  |  Full story...

Half of 16-24s in US now use Snapchat

Nearly half (47%) of 16-24s in the USA are snapchatting, while youngsters in the UK, Ireland and Belgium also flocking to the chat app, according to new research.

03/06/2016  |  Full story...

Unilever online sales growth now 'double global average'

Unilever’s online sales are growing at twice the rate of the global ecommerce market, fuelled by strong performance in the UK, Ireland and France.

27/10/2015  |  Full story...

European digital ad spend catching TV

Online advertising in Europe reached 11.8% growth to reach a market value of €30.7bn, remaining the second biggest media category as catches TV in terms of investment.

03/07/2015  |  Full story...

Ireland marketing trends: Twitter more effective than Facebook? (infographic)

Two thirds of marketers in Ireland believe that Twitter is the most effective social platform for business, but Facebook is the ‘most important’ according to the results of a new study.

17/02/2015  |  Full story...

Case study: How Murphy’s turned Ireland’s rain into beer

Back in 2012, beer brand Murphy’s took a risky approach to app marketing, offering a free beer every time it rained in Ireland over the summer. The move was so successful they did it again the following year. This case study looks at how the beverage brand mocked Budweiser and got over 20,000 downloads.

03/10/2014  |  Full story...

Irish govt. genealogy site leaks personal data

An Irish government genealogy site has been criticised by the country's data watchdog for leaking ID information.

23/07/2014  |  Full story...

Nestle offers rewards to social fans with new coffee hub

Nestle has launched “The Pod” a social media hub letting Nescafe fans share actions for virtual and real rewards.

15/07/2014  |  Full story...

Twitter opens ads to small firms outside US

Twitter is letting small and medium-sized businesses outside the US advertise on the site for the first time, as the social network looks to woo brands a week after its IPO.

19/11/2013  |  Full story...

Twitter takes ‘lifesaving’ alerts to UK

Twitter is talking its alerts service to the UK and the Republic of Ireland, with emergency services and government bodies signing up to the service, which will flag up emergency messages with text and pop-up alerts.

19/11/2013  |  Full story...

Johnston Press woos small firms with ‘Digital Kitbag’ for marketing

Johnston Press has launched ‘Digital Kitbag’, a one-stop marketing tool to help marketers reach their audience via the publisher’s digital portfolio.

12/11/2013  |  Full story...

Reach of sports sites across Europe: Top 18 countries

This chart shows the reach of sports sites across Europe's online population.The top three sports sites accessed during the period are Yahoo! Sports, Goal Sites and Eurosport. 79% of Turkey's online population accessed a sports site during the time period, 12% more than Ireland, the country with the second highest reach (47%).

Reach of sports sites across Europe: Top 18 countries. This chart shows the reach of sports sites across Europe's online population.The top three sports sites accessed during the period are Yahoo! Sports, Goal Sites and Eurosport. 79% of Turkey's online population accessed a sports site during the time period, 12% more than Ireland, the country with the second highest reach (47%).

28/07/2013  |  Full story...

European mobile traffic trends: UK, Ireland and Russia lead the way

In Europe, the computer is no longer the only access point for digital content. New data from comScore indicates that the UK, Ireland and Russia lead Europe for mobile traffic.

14/05/2013  |  Full story...

Lyons Tea gets first ‘pause button’ video ads on RTE player

Unilever Ireland is running a new ‘on pause’ video ad campaign for its Lyons Tea brand in Ireland- triggered every time a user pauses their video player on the RTE website.

18/02/2013  |  Full story...

Facebook deletes EU facial recognition data (as it re-launches in US)

Irish and German regulators have confirmed that Facebook has deleted all trace of European facial recognition data, following a privacy outcry last year.

12/02/2013  |  Full story...

HubSpot gets $35m funding boost for Europe expansion

Social media marketing firm HubSpot has raised an additional $35m in a new funding round. The investors include Altimeter Capital, Cross Creek Capital, and, according to two people with knowledge of the deal, the Boston mutual fund giant Fidelity Investments.

08/11/2012  |  Full story...

Top European markets for email sites

This chart shows the growth of web based email sites in Europe between 2001 and 2012. Europe's usage as a whole rose by 3.7% to a 69.5% reach of the total population. The UK has the highest percentage of its population using email sites, growing by 5.2% since last year. Sweden also showed notable growth over the period, with an extra 6.1% of its total population adopting email sites.

Top European markets for email sites. This chart shows the growth of web based email sites in Europe between 2001 and 2012. Europe's usage as a whole rose by 3.7% to a 69.5% reach of the total population. The UK has the highest percentage of its population using email sites, growing by 5.2% since last year. Sweden also showed notable growth over the period, with an extra 6.1% of its total population adopting email sites.

02/09/2012  |  Full story...

European email trends: Hotmail leads pack but Gmail catching fast

Hotmail remains the most used web-based email service across Europe, but Gmail, Yahoo and Mail.ru are catching fast, according to new research. The study, from comScore, looked at internet usage in Europe during June 2012, showing that 397.2 million Europeans went online for an average of 25.9 hours.

22/08/2012  |  Full story...

Facebook rolls out App Centre to 8 countries

Facebook has launched its App Center in 8 countries, as the social network looks to boost its much scrutinised mobile business. The social network has rolled out the service in United States, Australia, Canada, India, Ireland, New Zealand, South Africa and the United Kingdom. In the coming weeks, the company is launching the App Center to users in Brazil, France, Germany, Russia, Spain, Taiwan, and Turkey.

11/07/2012  |  Full story...

Bebo dampens shutdown rumours after site goes offline

The co-founder of Bebo has denied claims the social networking site has shut down, following the site going offline on Monday night. According to reports Bebo has been taken offline because of technical problems. Founded in 2005, Bebo was the most popular social networking site in Britain until 2007, whereupon it was overtaken by Facebook. But since it was bought by AOL in 2008 for £540 million the site rapidly lost users and value.

01/02/2012  |  Full story...

Facebook privacy policy concerns – Social media data protection

An audit of Facebook’s privacy policies by the Irish data protection commissioner has concluded the social network must go further in warning users how it and third-party apps handle personal information, following concerns that it was illegally creating “shadow profiles” of non-members.

03/01/2012  |  Full story...

Facebook denies building ‘shadow profiles’ of non-users

Facebook has denied accusations that it is gradually building "shadow profiles" of non-users of the social networking site. Irish privacy watchdog, the Data Protection Commissioner (IDPC) claims that users are encouraged to give out non-user's personal details, like names, phone numbers and email addresses, which Facebook uses to create "shadow profiles" of those people.

25/10/2011

25/10/2011  |  Full story...

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