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Music sales: Indie labels’ market share '57% higher online'

Music artists on independent record labels are enjoying a far greater proportion of online sales than physical sales, according to new data. The figures, from Merlin, the global licensing agency for independent labels (the “virtual fifth major” on account of the slice of the market it represents), demonstrate the growing significance of the independent label sector in the new music industry.

Data reveals that 22 artists represented by Merlin members score number 1s in at least one major territory, while more than 50 Merlin member artists bagged top 5 albums in 2010/2011. In addition, the US album market share for independents is 57% greater for digital than physical sales, while paid tier usage of Merlin repertoire on streaming services (such as Spotify Premium) outstrips free tier use (Such as Spotify's ad funded service) by 20%.

24/05/2011

24/05/2011  |  Full story...

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