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Entries from Digital Intelligence tagged with "middle east and africa"

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Global adspend to rise 4.9% in 2015: Mobile, social and programmatic key drivers

The global advertising market will grow up to 6% a year over the next three years, driven by mobile, social media and the transition to programmatic buying of digital display, according to a new report.

08/12/2014  |  Full story...

Black Friday in Nigeria: Konga sees record sales

Despite starting as a US tradition, Black Friday has taken off in Africa too, with online shopping mall Konga seeing a huge increase in sales over the sales period.

02/12/2014  |  Full story...

EMEA paid search ad revenue jumps 18% as CTR soars

Quarterly sales revenue from paid search advertising is up 18% year-on-year (YoY) in Europe, Middle East & Africa (EMEA) according to new research.

03/11/2014  |  Full story...

Nigerian online shopping giant Konga embarks on search drive

Independent digital media agency 7thingsmedia, have been selected by Nigeria’s largest shopping website, Konga, to grow their business through innovative display, paid and organic search campaigns.

20/10/2014  |  Full story...

Low cost smartphones to drive growth in emerging markets

The number of smartphone shipments will approach 1.2bn this year, an increase of 19% from 985m in 2013, according to new research.

18/09/2014  |  Full story...

Egyptians give over $1.5m in mobile donations during Ramadan (infographic)

Over $1.5 million was donated in Egypt through mobile technology during Ramadan according to data collected by TA Telecom.

15/08/2014  |  Full story...

Global mobile ad revenues ‘nearly doubled in a year’

Global mobile advertising revenue reached $19.3bn in 2013, nearly doubling from the year before, according to new data from IAB Europe.

14/08/2014  |  Full story...

Microsoft launches £15 mobile phone without web connection

Microsoft has launched a £15 mobile phone, with no access to web services as the firm aims to kill off its low cost smartphone range to focus on its high end Windows Phone range.

13/08/2014  |  Full story...

Mobile World Cup trends: Asia and Africa lead way for consumption

With the World Cup entering its final days, football fever has gripped mobile users worldwide, with Asia and Africa consuming most content on handheld devices, according to new research.

10/07/2014  |  Full story...

UAE mobile trends: Smartphones owned by 77% of population

With 77 percent smartphone penetration, UAE has easily one of the highest smartphone penetration rates in the MENAP (Middle East, North Africa and Pakistan) region, according to new research.

08/07/2014  |  Full story...

Iraqis flock to FireChat app as web censorship rises

More than 40,000 Iraqis downloaded FireChat last weekend, as growing political turmoil and web censorship in the country has lead to users embracing a 'private internet' where they can message each other without fear of the government shutting down access to the web.

26/06/2014  |  Full story...

Google ‘adds $1bn satellites’ to global wi-fi scheme Project Loon

Google is investing a further $1bn into its ‘Project Loon’ wi-fi project with a fleet of satellites supporting its existing balloons, according to a news report.

03/06/2014  |  Full story...

Internet reaching 3bn users- UN

The internet is closing in on three billion users, two thirds of which will be from the developing world, according to new research.

08/05/2014  |  Full story...

Google outbids Facebook for fleet of Wi-Fi drones

Google has outbid Facebook to buy a company that manufactures high-altitude drones, part of the technology giant's efforts to bring internet access to far-flung corners of the world.

15/04/2014  |  Full story...

High speed internet "culture shock" for Mogadishu

Residents on the Somalian capital Mogadishu have been experiencing a form of “culture shock” since fibre optic services launched over the last week, an Internet provider has told the BBC.

14/04/2014  |  Full story...

Facebook to “beam internet” to developing world with Wi-Fi drones

Facebook plans to “beam internet to people from the sky” via a fleet of drones satellites and lasers, in a new project that will rival Google’s Wi-Fi balloon scheme ‘Project Loon’.

Watch this video explaining how the service will work below:

31/03/2014  |  Full story...

EMEA digital ad trends: How are advertisers measuring mobile success?

More advertisers in the Europe, Middle East and Africa (EMEA) region are turning to mobile to drive audience traffic and brand awareness than ever before, according to data from Millennial Media.

20/03/2014  |  Full story...

Global mobile broadband penetration: 2014

This chart shows the mobile broadband penetration for each region's population across the globe. North America has the highest percentage of its population using mobile broadband with 72%. Oceania has the second highest percentage with 66%, exceeding Western Europe by 11%. On average, 21% of the worldwide population is using mobile broadband. South Asia proved to have the lowest reach with only 4$ of it's population using mobile broadband.

Global mobile broadband penetration: 2014. This chart shows the mobile broadband penetration for each region's population across the globe. North America has the highest percentage of its population using mobile broadband with 72%. Oceania has the second highest percentage with 66%, exceeding Western Europe by 11%. On average, 21% of the worldwide population is using mobile broadband. South Asia proved to have the lowest reach with only 4$ of it's population using mobile broadband.

13/03/2014  |  Full story...

Facebook to buy drone satellite firm?

Facebook is rumoured to be in talks with Titan Aerospace in order to bring internet connectivity to people in the developing world.

12/03/2014  |  Full story...

Active use of social media platforms by region

This chart shows the active users for the top 10 social networks by region. Respondents were asked the question "Which of the following services have you used/contributed to in the last month?". Facebook proved to be popular across all regions, with 55% of North American users posting or contributing every month. Interestingly Middle East and African respodents posted to professional social network Linkedln more than any other region (18%).

Active use of social media platforms by region. This chart shows the active users for the top 10 social networks by region. Respondents were asked the question

10/03/2014  |  Full story...

Global video market revenue: TV still dominates

This chart shows the breakdown of audiovisual revenue per region by audiovisual type. North America's audiovisual revenue is split the most diversely between linear TV, on-demand services and home video (such as DVDs). On-demand audiovisual services (such as NetfIix)seem to have only taken hold in the North American accounting for a % revenue of the market. By contrast, on-demand video has yet to take off in the Middle East and Africa, where it accounts for 0% of market share revenue.

Global video market revenue: TV still dominates . This chart shows the breakdown of audiovisual revenue per region by audiovisual type. North America's audiovisual revenue is split the most diversely between linear TV, on-demand services and home video (such as DVDs). On-demand audiovisual services (such as NetfIix)seem to have only taken hold in the North American accounting for a % revenue of the market. By contrast, on-demand video has yet to take off in the Middle East and Africa, where it accounts for 0% of market share revenue.

05/03/2014  |  Full story...

Global video market revenue: TV still dominates

This chart shows the breakdown of audiovisual market revenue per region.Total global revenue amounts to 415 billion EUR. North America accounts for The largest audiovisual market revenue with a 38.6% share (160 billion EUR).01 this revenue, mainstream linearTV accounts for 85%. The second highest revenue is in Europe with 24.3% of the global total. Interestingly, linearTV In Europe accounts for 91% of its audiovisual revenue.

Global video market revenue: TV still dominates. This chart shows the breakdown of audiovisual market revenue per region.Total global revenue amounts to 415 billion EUR. North America accounts for The largest audiovisual market revenue with a 38.6% share (160 billion EUR).01 this revenue, mainstream linearTV accounts for 85%. The second highest revenue is in Europe with 24.3% of the global total. Interestingly, linearTV In Europe accounts for 91% of its audiovisual revenue.

05/03/2014  |  Full story...

Global internet population by region: 2014

This chart shows internet penetration by region. North America and Western Europe have the highest internet penetration out of any region analysed with 81% and 78% of the populations being online. Both North America and Western Europe have double the amount of penetration of the world average (35%). The region that has the lowest internet penetration is South Asia which has only 12% of its population on the internet.

Global internet population by region: 2014. This chart shows internet penetration by region. North America and Western Europe have the highest internet penetration out of any region analysed with 81% and 78% of the populations being online. Both North America and Western Europe have double the amount of penetration of the world average (35%). The region that has the lowest internet penetration is South Asia which has only 12% of its population on the internet.

13/02/2014  |  Full story...

Top web brands by unique web audience: US

This chart shows the top online brands in the US by unique monthly visitors and average time spent for the month. Google received the highest amount of unique visitors for the month, but users spent a relatively low average amount of time on the site at 21 hour and 51 minutes. Facebook had the second highest amount of unique monthly visitors, but the average time spent on the site reached 6 hours and 14 minutes for the month.

Top web brands by unique web audience: US. This chart shows the top online brands in the US by unique monthly visitors and average time spent for the month. Google received the highest amount of unique visitors for the month, but users spent a relatively low average amount of time on the site at 21 hour and 51 minutes. Facebook had the second highest amount of unique monthly visitors, but the average time spent on the site reached 6 hours and 14 minutes for the month. <br />

13/02/2014  |  Full story...

Global app trends: Americas drive monetisation for developers

A global survey of application developers and publishers that provides a pulse on the app economy, results showed that developers are creating more apps than ever.

06/02/2014  |  Full story...

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