Digital Intelligence

Entries from Digital Intelligence tagged with "mobile phones"

10 result(s) displayed (1 - 10 of 10)

Android claims 85% share of smartphones shipped in Q2

New research from Strategy Analytics has revealed that the Android OS accounted for 85% of the 295m smartphones shipped worldwide during Q2. In contrast Apple, Windows Phone and BlackBerry all saw their market share decline, as Android performed well on both low-cost and high-end devices across the World.

31/07/2014  |  Full story...

Apple 'iTime' patent fuels further smartwatch rumours

Apple has filed a new patent for smartwatch designs under the name ‘iTime’, fuelling more speculation that the electronics giant is making a leap into wearable technology.

29/07/2014  |  Full story...

Amazon posts biggest loss since 2012 as firm keeps spending

Amazon has posted a quarterly loss of $126m (£74m) on the back of significantly heavy investment in smartphones, warehouses, delivery systems and digital content. This compares with a $7m loss for the same quarter in 2013.

25/07/2014  |  Full story...

Digital Intelligence March 2014

Digital Strategy data - Digital Intelligence March 2014

As the web celebrates its 25th birthday, Tim Berners-Lee shares his thoughts about what's to come. To give you a window into the near future, Matt Cutts explains how Google voice search will remove keyboards, and wearable computers get another step closer.

New research this month showed that 1/5 of all ad spend globally now goes online. Facebook is trying to push that further, continuing to remove the free organic audiences brands enjoyed in the past, as they force companies to switch ad dollars to promote their posts.

This month's case studies that impressed us include Samsung's big win at the Oscars, McDonald's testing SnapChat and Garnier's social tactics in China.

The research is grouped in the sections matching digital channel strategies and training courses.

Need more about the implications of any of this research on the digital aspects of your marketing plan? Simply email us back.

Read March 2014

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27/03/2014

Samsung buys cloud TV service Boxee

Samsung has bought Boxee, a firm that lets subscribers record television shows to the cloud via a set top box and then stream them to the device of their choice.

05/07/2013  |  Full story...

Facebook offers free calls for US iPhone users

In a challenge to traditional mobile operators, Facebook is letting iPhone users in the US make free calls via its messenger app, provided they have wi-fi or mobile data access.

18/01/2013  |  Full story...

Mobile shopping trends: 88% of global users engage in content and commerce

The way people consume media and shop on their mobile phones is changing rapidly on a global scale, with significant increases in mobile banking, research and the purchase of ‘real’ goods, according to a new study.

21/11/2012  |  Full story...

Website design in India? Tips from our digital strategists

If you’re working on a global brand, remember that the beautiful site their New York agency has created might be designed for high-bandwidth markets. Always look at the load times to ensure your consumers see your message quickly. Ditch the flash and the heavy images: it’s better to be there, than be pretty but never get loaded!

27/05/2012

Website design in India? Tips from our digital strategists

If you’re working on a global brand, remember that the beautiful site their New York agency has created might be designed for high-bandwidth markets. Always look at the load times to ensure your consumers see your message quickly. Ditch the flash and the heavy images: it’s better to be there, than be pretty but never get loaded!

27/05/2012

Mobile marketing in India? Tips from our digital strategists

While ownership of Internet-connected PCs might still be relatively low across the country – and reserved mainly for the more affluent city-dweller – mobile phone ownership is more wide spread and growing rapidly. The mobile device offers a great way for marketers to bridge the gap between the physical and digital world and you don’t have to rely on the latest, most sophisticated smartphones to engage your audience. Why not think about the options that can be offered by shortcodes text back response, SMS, Interactive Voice Response and automated outbound dialling?

26/05/2012

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