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Entries from Digital Intelligence tagged with "myspace"

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Tumblr and MySpace passwords hit by "mega breach"

Hundreds of millions of hacked account details from social networks MySpace and Tumblr have been advertised for sale online.

01/06/2016  |  Full story...

MySpace emails users their embarrassing old pics

Myspace is trying to win back some of the 300 million users it once boasted… by reminding them of their Myspace days with some cringe-worthy old selfies from the last decade.

06/06/2014  |  Full story...

Active use of social media platforms by region

This chart shows the active users for the top 10 social networks by region. Respondents were asked the question "Which of the following services have you used/contributed to in the last month?". Facebook proved to be popular across all regions, with 55% of North American users posting or contributing every month. Interestingly Middle East and African respodents posted to professional social network Linkedln more than any other region (18%).

Active use of social media platforms by region. This chart shows the active users for the top 10 social networks by region. Respondents were asked the question

10/03/2014  |  Full story...

24 most popular social networks in the world

This chart shows the top 24 social networks by global monthly active users. Facebook leads with almost 1.2 billion monthly users. Interestingly, the list features many region specific social networks such as Qzone, a China-based social networking site, which ranked third with half a billion monthly active users.

24 most popular social networks in the world. This chart shows the top 24 social networks by global monthly active users. Facebook leads with almost 1.2 billion monthly users. Interestingly, the list features many region specific social networks such as Qzone, a China-based social networking site, which ranked third with half a billion monthly active users.

21/11/2013  |  Full story...

Top 24 social networks worldwide: Facebook, YouTube and Qzone lead the way

Facebook and YouTube are the most popular social networks in the world, followed by China’s Qzone and Sina Weibo, according to a new report.

31/10/2013  |  Full story...

Global internet trends: Latest Mary Meeker presentation shows mobile accounts for 15% of global web traffic

Internet analyst Mary Meeker’s slideshow presentations on global internet trends have become something of a major industry event, with this year’s data showing huge mobile growth.

View the slideshare presentation below:

31/05/2013  |  Full story...

Myspace plans 50m Spotify rival

Myspace is planning to launch a $50m Spotify rival, as the former social media market leader looks to reposition itself as a social music tool. The company plans to use $10 million of the proceeds to fund marketing for a Myspace relaunch, and the rest for acquisitions, new licensing agreements with labels, and “general working capital purposes,” according to an investor presentation that was leaked Tuesday online.

23/11/2012  |  Full story...

MySpace rebrands as music site, now accepts Twitter and Facebook logins

MySpace has undergone its fourth major redesign in its 7 year history, as the embattled social network looks to rebrand itself and a music sharing site. The site, now part-owned by Justin Timberlake, will offer deeper integration with Facebook and Twitter. The new-look site features a minimalist photo-based design that aims to put music at the heart. Users can control audio content from a navigation panel and pair photograph albums with playlists in a kind of social media mix tape.

View the launch video here:

26/09/2012  |  Full story...

Top 12 countries in terms of Facebook reach

More than two out of three Americans that were active online visited Facebook during March 2012, equalling roughly 152 million unique US visitors, according to new research. The findings, from Nielsen, found that internet audiences in Brazil, New Zealand and Italy were even more engaged than in the US, underscoring Facebook’s transcendence of borders around the world – and on the world wide web.

21/05/2012  |  Full story...

MySpace back from the dead? Social network gets 1m new users thanks to music player and Facebook pact

MySpace has signed up one million new users since it introduced a new music player last December, hinting that the embattled social network may have a future now that it is under new management. The site has gone from adding zero new users per day to adding 40,000 per day, according to new owners Specific Media. The site says that a new music player offering 42 million songs has helped its 'revival', along with a closer tie-up with successful social networks such as Facebook.

15/02/2012  |  Full story...

Bebo dampens shutdown rumours after site goes offline

The co-founder of Bebo has denied claims the social networking site has shut down, following the site going offline on Monday night. According to reports Bebo has been taken offline because of technical problems. Founded in 2005, Bebo was the most popular social networking site in Britain until 2007, whereupon it was overtaken by Facebook. But since it was bought by AOL in 2008 for £540 million the site rapidly lost users and value.

01/02/2012  |  Full story...

Top 10 social networks in UK: MySpace drops out

MySpace has fallen out the UK's top ten most visited social networking sites for the first time ever, according to new research. The data, from Experian Hitwise, indicates that discovery engine Stumble Upon leapfrogged MySpace to claim tenth place based on web traffic data from November, pushing MySpace down to eleventh.

20/12/2011  |  Full story...

Google+ now 8th biggest social network: Gaining on LinkedIn and MySpace

Traffic has exploded on Google+ after the social networking site opened to the public, with its market share closing in on Linkedin and MySpace, according to new data. The study, from Web analytics firm Hitwise, saw traffic to Google+ shooting up 1,269% in one week, making the site the eighth largest social network on the Internet. The data indicates that Google+ rose from the 54th most visited site social networking to the eighth, receiving nearly 15 million visits in one week.

29/09/2011

29/09/2011  |  Full story...

MySpace delays re-launch after sell off

MySpace is delaying its planned relaunch until next month, following its acquisition in June for $35m by Specific Media and singer Justin Timberlake. Specific Media had plans to unveil the website’s new vision, which was rumored to be in the realm of music and entertainment (with some sort of possible talent show element), at an exclusive summer news conference.

22/09/2011

22/09/2011  |  Full story...

Top 10 social networks and blogs: US

Facebook recieved over 140 million unique visitors in May 2011, almost three times as many as its nearest rival, Blogger, which had 50 million unique visitors.

Top 10 social networks and blogs: US. Facebook recieved over 140 million unique visitors in May 2011, almost three times as many as its nearest rival, Blogger, which had 50 million unique visitors. <br />

19/09/2011  |  Full story...

Top US social media sites: Tumblr gaining ground

Facebook remains the dominant social network, but micro-blogging site Tumblr and others are enjoying traction, according to new research. The new new social media consumption study from Nielsen indicates that social network usage accounts for 25 percent of U.S. Web users' time spent online. Facebook leads the way at more than 53 billion total minutes spent online during May.

13/09/2011

13/09/2011  |  Full story...

Top 10 UK social networks: Facebook bounces back after decline

Facebook still dominates the UK social network sector, with nearly 54% of the market share, but YouTube remains the fastest growing, according to new research from Hitwise. After three consecutive months of declining share of visits within the UK social networking market, Facebook picked up again in June, with a 0.11% growth in market share of visits between May and June 2011, Hitwise found. YouTube was the fastest growing social network for the fourth consecutive month, with more than twice as much growth as Facebook during June.

13/07/2011

13/07/2011  |  Full story...

MySpace sold for $35m to Specific Media (and Justin Timberlake)

US ad firm Specific Media and singer-turned-actor Justin Timberlake have teamed up to buy News Corp's Myspace for a reported $35 (£22m). The sale figure, reported by the Wall Street Journal, is much less than the $100m Rupert Murdoch's was seeking for the once market-leading social network.

News Corp had bought Myspace for $580m in 2005, and it will now retain a minority stake in the company. For the last two years, the site has been struggling to compete with new players such as Facebook, which now has over 30 million registered users in the UK alone.

01/07/2011

01/07/2011  |  Full story...

News Corp to sell MySpace- half of staff to go?

News Corp. is on the verge of selling Myspace and a deal could include laying off more than half of the troubled social network's staff, according to a news report. The Wall Street Journal quoted a "person familiar with the matter," saying that there were two leading bidders for Myspace; digital ad-targeting firm Specific Media and private equity firm Golden Gate Capital.

The News Corp.-owned Journal said a deal would include shedding more than half of Myspace's staff of about 500 people. The WSJ said the buyer would pay significantly less than the $100 million News Corp. had hoped and the Rupert Murdoch-owned company would retain a small stake in Myspace.

30/06/2011


30/06/2011  |  Full story...

Digital Intelligence March 2011

Digital Strategy data - Digital Intelligence March 2011

Getting search right just got tougher.

This month's shift in the Google algorithm saw massive swings in the rankings of many brand and retail sites, cleaning up much of the spam but creating a few surprises along the way. Good news for the white-hat techniques of best practice, but bad news for many agencies who had been using link farms to bolster the clients' rankings. Getting search right is such a fundamental of web marketing that without it nothing else in the digital mix works properly. It's a core part of the always-on in digital marketing. And other engines are going even further in the war on spam and simply banning sites that don't make the grade.

This month's digital strategy healthcheck? Think beyond the brand and look for your new position on the category terms you need to be famous for. Track the movement, see where your competitors are and make a plan to climb higher up the listings.

Read March 2011

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04/04/2011

News Corp to sell MySpace to music site?

News Corp. is in preliminary talks to hand over control of Myspace to online music website Vevo.com, according to a news report. Bloomberg News reported the talks on its website Monday, citing three unnamed people with knowledge of the situation. Deal would see News Corp hand over control of social networking site in exchange for stake in new venture.

30/03/2011

30/03/2011  |  Full story...

Digital Intelligence January 2011

Digital Strategy data - Digital Intelligence January 2011

Effective digital strategies will be increasingly dominated by new structures and approaches this year. Many agency functions will shift client-side and a new balance in staffing will emerge.

Digital capability is a key driver of competitiveness, and with Facebook and relationship marketing moving to the heart of the digital mix, most firms need to be more hands-on in producing their content and managing their social relationships. It's not only a cost saving and a leap in ROI, but gives a far greater economy of scope having the digital expertise inside the team rather than at the end of an email.

Success strategies are shifting, and the stories we're tracking as the year started echo this. Watch out for key functions moving in house, including relationship marketing, social media management, website content creation and support. There is still a role for specialists for the more advanced issues and the creative big idea, but team structures by the end of 2011 should look significantly different from those today.

Read January 2011

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13/01/2011

MySpace to lay off half of workforce

MySpace is reportedly about to lay off more than half of its employees as the former social networking market leader scales back its ambitions. According to Dow Jones Newswires, the layoffs are tipped to involve around 500 people (of the site's current staff of 1000). The business hopes to continue its major strategic overhaul in a last-ditch attempt to stave off its dismal financial position. However the move could also signal the start of News Corporation’s termination of its ownership of the site.

11/01/2011  |  Full story...

MySpace sheds 30 jobs in China as CEO exits

MySpace's China office has reportedly cut about 30 employees last month and saw its CEO depart, signalling the social network might be withdrawing from the market. An employee at Myspace China reported the staff cuts when asked on Monday. He would not disclose how many employees remain. A Chinese news report, however, said that about two-thirds of the staff had left the office. The Chinese version of MySpace was launched with a beta version going online in 2007. The site, however, has advertised itself more as a social networking platform for music fans.

11/01/2011  |  Full story...

Murdoch to sell off Myspace?

News Corporation is reportedly willing to sell Myspace, the former social media market leader it bought back in 2005. MySpace COO Chase Carey told Reuters that the company is open to a sale, partnership, or some other option.

“There are opportunities here to do 20 things… but that doesn’t mean you’re going to do any of the 20. If there’s something there that makes sense you ought to think about it,” Carey said. Myspace’s recent redesign and rebranding efforts are an attempt to make the site more attractive to possible buyers, and Carey stuck by his position that the social networking platform had “quarters, not years” to turn itself around. “We need to deal with this with urgency,” he said today.

02/12/2010

02/12/2010  |  Full story...

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