Digital Intelligence

Entries from Digital Intelligence tagged with "online dating"

9 result(s) displayed (26 - 34 of 34)

Chat (up) apps: Flirting driving rise in WhatsApp and Snapchat use

The huge rise in chat apps in the UK is mainly down to teenagers and young adults sending winks or heart emoticons to each other in a new era of digital flirting, according to new research.

07/08/2014  |  Full story...

Bad dates: OKCupid in hot water over user experiments

OKCupid has defended its recently uncovered experiments on users, which saw the dating service deliberately set up bad matches between users to see how they would respond.

05/08/2014  |  Full story...

Dating app Tinder to open for ads ‘soon’

Tinder is set to include ads for the first time, as IAC’s popular dating app looks to capitalise on the boom in mobile matchmaking, according to a news report.

06/05/2014  |  Full story...

Online dating trends: Free dating sites a hit with Brits surfing for love

A third of new relationships begin online and on average, nine million Britons log on to dating sites in their quest to find a significant other, an industry which research firm Mintel estimates will be worth £150 million by 2014.

18/11/2013  |  Full story...

UK online dating trends: Polish dating has the biggest pulling power online

UK consumers made over 682,000 online dating-related web queries in June, with Polish dating proving to be most popular cultural search, according to new research from Greenlight.

05/08/2013  |  Full story...

The most wanted brands in email marketing: Dorothy Perkins, Sainsbury’s and Match saved from spam folder

New email data shows which brands consumers love enough to rescue them from the spam folder, including Apple, Amazon, eBay, Dorothy Perkins, Sainsbury’s and

26/06/2013  |  Full story...

Online dating: New eye-tracking research shows what men and women really want

The latest online eye-tracking studies for dating sites confirmed all the stereotypes: Guys look at the pictures while women read the text. Find out more from the study and think about what this means for your marketing campaigns…

08/02/2012  |  Full story...

AdMob tests real- time geo targeted ads on dating site

Mobile advertising networks AdMob is testing its geo-targeted ad serving technology with location-aware dating site in the UK. Focusing on iPhone and iPod Touch handsets , this campaign will allow the online dating service to target users based on their real-time location, enabling to serve a more specific and relevant advert.

The ongoing campaign targets young professionals in London who are looking for love. AdMob’s geo-targeted graphic banner ad format will run across the website and applications within its network in order to drive consumers in London to the dating website.


07/05/2010  |  Full story...

Web makes perfect match for online dating in the UK

Staggering to reflect on, but half of the UK's single population are now logging-on to dating sites. That's the latest finding from web dating specialists Parship who reckon almost eight million Brits tried online dating last year, an increase of around 50% on 2005. The gender balance is pretty even (52 per cent of men vs 48 per cent of women use online dating). Parship's UK and Ireland director Tony Blin Stoyle sees higher rates among older people: "UK singles, particularly those aged 30 to 40, recognise that as they get older and their social networks become smaller, they need to maximise their opportunities in order to meet a partner. if you rely on traditional routes and wait for a chance encounter with someone special, you could end up waiting a very long time."
Parship:, 21/01/2008


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