Digital Intelligence

Entries from Digital Intelligence tagged with "pinterest"

25 result(s) displayed (1 - 25 of 92)

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Social media marketing: Which platform spends the most on its own ads?

A new study from Kantar Media study, looked at the ad spends of the five big social-media networks in the US, showing that Facebook dominates with Snapchat and Pinterest on the rise.

09/06/2017  |  Full story...

Social advertising trends in 2017: 61.5% increase in paid social media spend

There has been a 61.5% increase in paid media spend on Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Snapchat for the first quarter of 2017, according to new research.

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21/04/2017  |  Full story...

6 Pinterest hacks to grow your business [INFOGRAPHIC]

Pinterest is a ‘sleeping giant’ when it comes to helping business owners growing their businesses. This infographic from offers 6 quick Pinterest hacks you can easily implement to grow your business.

23/03/2017  |  Full story...

Pinterest revamps ad process: Lets brands bid on CPM campaigns

Pinterest is changing the way it sells ads, letting marketers in the US and the UK buy ads through its auction based on how much they’re willing to pay for each impression.

15/08/2016  |  Full story...

Pinterest Promoted Pins: Three new ways to target users

Pinterest is adding new targeting options, 'remarketing’, ‘look-alike’ and ‘ad-interaction targeting’, to help brands serve more relevant ads to the social scrapbooking site.

17/06/2016  |  Full story...

Mark Zuckerberg's personal Facebook and Pinterest pages hacked

Facebook founder Mark Zuckerberg briefly lost control of both his Twitter and Pinterest accounts this morning, after a hacking group broke in to both, defacing the pages.

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06/06/2016  |  Full story...

Pinterest takes 'Promoted Pins' format overseas

Pinterest will start selling advertising in the UK, signalling the social media scrapbooking site's first to make money from its more than 45 million users who reside outside the US.


06/04/2016  |  Full story...

The new look Google+: More Pinterest than Facebook

Google has updated the look of Google+ as it looks to respond to user feedback and put "Communities and Collections front and centre" than mimics the likes of Reddit and Pinterest.

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20/11/2015  |  Full story...

Pinterest makes it easier for brands to post pins and buy ads

Pinterest is boosting its marketing offers with a new tool that lets brands publish content and ads to the social scrapbooking site more easily.

28/04/2015  |  Full story...

Food digital marketing trends: Supermarket recipe pages prove popular on Pinterest

Tesco and Asda have the most ‘pinned’ (shared) content on Pinterest, with recipe pages proving most popular, according to new research looking into UK supermarket perfomance on the social media scrapbooking site. .

31/03/2015  |  Full story...

Can Pinterest succeed as an ad platform?

Pinterest has quietly and steadily grown not only its audience but also its business prospects over the past few years. As Pinterest rolls out its own native advertising unit , market research firm ComScore looks at how the social scrapbooking site can compete with the likes of Facebook and Twitter as a viable ad option for brands.

05/02/2015  |  Full story...

Pinterest woos men with more personalised search topics

Pinterest has added new search results for men that highlight more masculine content, as the social scrapbooking site looks to broaden its appeal away from its largely female audience.

29/01/2015  |  Full story...

Facebook accounts for quarter of all web traffic (as YouTube drops)

Facebook now drives nearly 25% of the web’s traffic, with YouTube losing out the most, according to new research.

28/01/2015  |  Full story...

Pinterest opens user data to advertisers

Pinterest plans to make more of its user data available to advertisers, as the social media scrapbook looks to further capitalise on its popularity.

26/01/2015  |  Full story...

Top 5 social networks in US: Instagram growing fastest but Facebook still dominates

Instagram was the fastest growing major social network in the US last year, but Facebook retained its lead, according to new research.

12/01/2015  |  Full story...

Top brands on Pinterest: ASOS leads the way for retailers

For the second year in a row, online fashion retailer, ASOS, is the most popular UK online retail site when it comes to having web content shared on Pinterest, the pin-board style social network, in the run up to Christmas.

01/12/2014  |  Full story...

Facebook still top platform for social shares but Pinterest on the rise

Facebook is the main social media source of traffic to other websites by a huge margin, but Pinterest is now in second place, according to new research.

03/11/2014  |  Full story...

Interaction with social network advertising: Global

This chart shows the Path to Purchase during which customers worldwide are most likely to interact with social network advertising, by site, Ql, 2014.

Interaction with social network advertising: Global . This chart shows the Path to Purchase during which customers worldwide are most likely to interact with social network advertising, by site, Ql, 2014.

24/09/2014  |  Full story...

Conversion rates for paid vs organic social network advertising: Global

This chart shows that paid ads on social networks have better conversion rates than organic content. On Twitter, ads were more than twice as likely as organic tweets to convert users. On Pinterest, the situation was reversed, but overall, brands using Convertro saw around a 25% lift in conversions with paid social ads vs. organic social content.

Conversion rates for paid vs organic social network advertising: Global . This chart shows that paid ads on social networks have better conversion rates than organic content. On Twitter, ads were more than twice as likely as organic tweets to convert users. On Pinterest, the situation was reversed, but overall, brands using Convertro saw around a 25% lift in conversions with paid social ads vs. organic social content.

24/09/2014  |  Full story...

Paid social ads ‘convert more customers than organic’ (but email still strongest)

As Facebook continues to decrease the reach of organic brand content, new research suggests paid social ads are more effective at converting users- but email and affiliate marketing prove more effective overall.

12/09/2014  |  Full story...

Pinterest revamps analytics tools for brands

Pinterest has updated its analytics tools for registered users, letting brands and individuals monitor how much traffic their site gets from the Pin It button.

27/08/2014  |  Full story...

Pinterest finally adds private messaging

Pinterest has added a private messaging feature, letting users to chat with each other in a private window while using the social media scrapbooking tool.

08/08/2014  |  Full story...

Pinterest buys Icebergs

Pinterest has purchased online collaboration service Icebergs. Barcelona-based Icebergs launched in 2013 and allowed users to visually organize and share projects using images, video and other digital content.

31/07/2014  |  Full story...

Salesforce adds ‘Pinterest Insights’ for marketers

The ExactTarget Marketing Cloud from salesforce.com has added Pinterest Business Insights, providing marketers with data to better understand their brands’ effectiveness on Pinterest.

22/05/2014  |  Full story...

Pinterest revamps pin tracking tools for brands

Pinterest is offering a new way for businesses to track their pinned links by adding further support for Google Analytics on the social scrapbook.

07/04/2014  |  Full story...

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