Digital Intelligence

Entries from Digital Intelligence tagged with "reevoo"

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Consumers ‘spend just six minutes of a 24-hour process on a retailer site’

Shoppers avoid talking to brands about their products and even dodge the websites of the retailers they will eventually buy from until their decision to purchase has already been made. Instead, on a scale previously unimagined, they do their pre-purchase research by tapping into a variety of social sources including friends and family, consumer reviews and Facebook friends, according to new research.

24/06/2011

24/06/2011  |  Full story...

Mobile phone makers ‘losing their touch’ - survey

Mobile phone manufacturers risk losing their customers as they race to incorporate touch-screen features into their phones in a bid to copy Apple’s success, according to a new survey. Customer review website, http://www.reevoo.com, asked more than 19,000 buyers of phones to score and assess 226 phones against a range of criteria, including style and function. Reevoo.com’s analysis of feedback from customers shows that 5 out of ten phones in the bottom ten are touchscreen models.

23/02/2009  |  Full story...

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